or


[06/21/12 - 02:16 PM]
"Baby Daddy" Delivers for ABC Family - Is the Network's #2 Comedy Launch Ever in Total Viewers and Across Target 18-34 and 18-49 Demos
ABC Family spins the numbers for Wednesday, June 20.

[via press release from ABC Family]

Ratings Highlights for Wednesday, June 20, 2012 - Final National Ratings

"Baby Daddy" Delivers for ABC Family - Is the Network's #2 Comedy Launch Ever in Total Viewers and Across Target 18-34 and 18-49 Demos

~Is Wednesday's #1 Prime Cable Telecast in Females 12-34, and the #2 Telecast for the Entire Day in Women 18-34

~ Is Cable's #1 Show at 8:30 P.M. in Women 18-34, Women 18-49 and Females 12-34; Grows Over its "Melissa & Joey" Lead-In in Total Viewers and 12-34s

"Melissa & Joey" Hits Series High in Women 18-34, Season 2 Highs in Viewers, 18-49s and 12-34s; Is Cable's #1 Show at 8 P.M. in Key Demos

"Melissa & Joey" and "Baby Daddy" Are Cable's Top 2 Telecasts in Women 18-34

"Baby Daddy" (8:30-9:00 p.m.)

Rounding out ABC Family's comedy Wednesday, newest original series "Baby Daddy" launched as the network's #2 comedy premiere on record in Total Viewers (1.7 million), Adults 18-34 (619,000), Women 18-34 (492,000), Adults 18-49 (935,000) and Women 18-49 (732,000), surging by 13% over its "Melissa & Joey" lead-in in Total Viewers and towering over year-ago time period averages by triple-digit percent margins across target demos.

Impressively, "Baby Daddy" ranked as Wednesday's #1 cable telecast in Prime in Females 12-34 (679,000) and was the #2 cable telecast for the entire day in Women 18-34, right behind "Melissa & Joey."

· "Baby Daddy" ranked a dominant #1 in the half-hour across all cable in Women 18-34, Women 18-49 and Females 12-34, and placed a solid #2 in Adults 18-34 and Adults 18-49.

· Versus its "Melissa & Joey" lead-in, "Baby Daddy" grew by 13% in Total Viewers (1.7 million vs. 1.5 million), by 6% in Viewers 12-34 (843,000 vs. 798,000) and by 5% in Females 12-34 (679,000 vs. 646,000), gained slightly in Adults 18-49 (732,000 vs. 730,000) and retained virtually 100% in Adults 18-34 (99% - 619,000 vs. 626,000) and Women 18-34 (96% - 492,000 vs. 510,000).

· "Baby Daddy" posted triple-digit percent increases over year-ago time period levels (6/21/11) across key demos: +266% in Adults 18-34 (619,000 vs. 169,000), +278% in Women 18-34 (492,000 vs. 130,000), +191% in Adults 18-49 (935,000 vs. 321,000), +214% in Women 18-49 (732,000 vs. 233,000), +179% in Viewers 12-34 (843,000 vs. 302,000) and +193% in Females 12-34 (679,000 vs. 232,000).

"Melissa & Joey" (8:00-8:30 p.m.)

Supplying a solid launch pad for "Baby Daddy," an all-new "Melissa & Joey" delivered a series high in Women 18-34 (510,000), and set season two highs in Total Viewers (1.5 million), Adults 18-34 (626,000), Adults 18-49 (937,000), Women 18-49 (730,000), Viewers 12-34 (798,000) and Females 12-34 (646,000), ranking as Wednesday's #1 cable telecast in Women 18-34.

· "Melissa & Joey" stood as TV's #1 scripted telecast at 8 o'clock in Women 18-34 and Females 12-34, and was the #1 cable telecast in the half-hour in Adults 18-34, Adults 18-49 and Women 18-49.

· Season 2 to date, "Melissa & Joey" is outperforming its season 1 (8/7/10-9/14/11) by solid margins, including by a hefty 27% in Women 18-34 (394,000 vs. 310,000), by 18% in Women 18-49 (584,000 vs. 495,000) and by 14% in Females 12-34 (519,000 vs. 456,000).

Source: Nielsen Media Research, National Ratings, 6/20/12, Live + SD. Year-Ago: 6/21/11. ABC Family: Nov. '01- to date. Season averages for "M&J" based on L+SD ratings.





  [june 2012]  
S
M
T
W
T
F
S
     


· BABY DADDY (FREEFORM)
· MELISSA & JOEY (ABC FAMILY)





most recent ratings | view all posts
[11/06/25 - 02:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54
"Nightline" was up on the previous week by double digits in Total Viewers and Adults 18-49.

[11/05/25 - 09:39 AM]
"College GameDay" and ESPN College Football on ABC Win Week 10
Georgia-Florida led the week with 7.8 million viewers, marking the largest audience on record for this rivalry in a full national window.

[11/05/25 - 08:00 AM]
The NASCAR Xfinity Series Concludes First Full Year on The Cw Network with Most-Watched Season in Four Years
The championship race, which saw Jesse Love emerge as the season winner, drew 1,015,000 total viewers and peaked at 1,191,000 total viewers from 9:30-9:45pm ET.

[11/04/25 - 04:19 PM]
FOX Scores 7.19 Million Viewers for Penn State-Ohio State
Plus, Texas Tech's win over K-State earned 3,131,000 viewers on FOX - up +42% over last year's average of Big 12 games on the network.

[11/04/25 - 03:38 PM]
FOX Sports Wraps Unforgettable Postseason as Epic World Series Game 7 Delivers 27.3 Million Viewers
On FOX, the 11-inning Fall Classic conclusion peaked at 33,064,000 viewers from 11:45 PM-12:00 AM ET.

[11/03/25 - 11:00 AM]
CBS Premiere Week Leads Live+7 Multiplatform Viewership with Television's #1 Show "Tracker" and Four of the Top Five Series
The network claimed 10 of the top 20 series, twice as many top 20 shows as the competition.

[11/03/25 - 05:11 AM]
25,984,000 Viewers Tuned in for the Dodgers Back-to-Back, Dramatic Clinch of the Fall Classic Across FOX, FOX Deportes and FOX Sports Streaming Services - The Most Since 2017
On FOX, World Series Game 7 peaked with 31,543,000 viewers from 11:30-11:45 PM ET.

[10/31/25 - 02:22 PM]
FOX Sports Hits 14.6 Million Viewers for Game 5 of the World Series
The telecast reached a peak viewership of 16,034,000 viewers on FOX between 10:00-10:15 PM ET.

[10/31/25 - 10:42 AM]
"Dancing with the Stars" Scares Up More Wins - Rising for Historic Sixth Week in a Row
"Dancing with the Stars" is the only fall show to increase its overall audience for six consecutive weeks following its season premiere.

[10/31/25 - 06:31 AM]
ESPN Networks Deliver Record College Football Viewership at the Midway Point of the Season, "College GameDay" Continues on Historic Run
Through nine weeks, ESPN networks are averaging 2.3 million viewers per game, their largest audience since 2009 and an increase of 20 percent year-over-year.

[10/30/25 - 03:05 PM]
14.8 Million Viewers Tuned in for World Series Game 4 Across FOX, FOX Deportes & FOX Sports Streaming Services
Viewership peaked at 16,695,000 viewers on FOX between 10:00-10:15 PM ET.

[10/30/25 - 03:01 PM]
Debut of NBC Sports' "Coast 2 Coast Tuesday" Delivers NBA's Largest Pre-Christmas Tuesday Audience Since 1996
"Coast 2 Coast Tuesday" - featuring the New York Knicks at Milwaukee Bucks (8 p.m. ET) and LA Clippers at Golden State Warriors (11 p.m. ET) - averaged 3.0 million viewers in primetime across NBC and Peacock.

[10/28/25 - 02:07 PM]
"Sunday Night Football" on Record Pace Through Week 8, Averaging 24.7 Million Viewers on NBC and Peacock
Packers-Steelers audience peaked at 28.2 million viewers on NBC and Peacock in the second quarter (9:15-9:30 p.m. ET).

[10/28/25 - 12:01 PM]
Netflix Top 10: Week of October 20 - "A House of Dynamite" Hits the Target at No. 1 in This Week's Top 10
Plus: "Nobody Wants This," "The Elixir," and "The Monster of Florence" rise to the top in their opening weekends.

[10/27/25 - 12:03 PM]
Second-Most Viewed NBA Opening Week on ESPN Since 2014; "Inside the NBA" Averaged 1M Viewers in Its Opening Week Debut on ESPN
Last week's NBA coverage averaged 2.2 million viewers.