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[07/13/12 - 09:18 AM]
Thursday's Broadcast Ratings: "Big Bang" Repeats, "Big Brother" Premiere Spark CBS
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, july 12, 2012)

Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (7.07 million viewers, #1; adults 18-49: 2.1, #1) pulled in front on Thursday with the return of "Big Brother 14" (7.09 million viewers, #3; adults 18-49: 2.6, #2). Bookending said premiere were repeats of "The Big Bang Theory" (8.00 million viewers, #2; adults 18-49: 2.3, #3), another "The Big Bang Theory" (9.00 million viewers, #1; adults 18-49: 2.8, #1) and "Person of Interest" (5.62 million viewers, #4; adults 18-49: 1.2, #T6).

ABC (5.05 million viewers, #2; adults 18-49: 1.3, #2) then claimed the silver with originals from "Duets" (4.75 million viewers, #8; adults 18-49: 1.0, #10), "Wipeout" (5.60 million viewers, #5; adults 18-49: 1.7, #4) and "Rookie Blue" (4.78 million viewers, #7; adults 18-49: 1.3, #5).

Next up was FOX (3.00 million viewers, #4; adults 18-49: 1.2, #3) with a new "Take Me Out" (3.00 million viewers, #11; adults 18-49: 1.2, #T6) followed by the season finale of "The Choice" (3.01 million viewers, #10; adults 18-49: 1.2, #T6).

Meanwhile, NBC (3.43 million viewers, #3; adults 18-49: 0.8, #4) offered up repeats of "The Office" (2.07 million viewers, #12; adults 18-49: 0.6, #T11) and "Parks & Recreation" (1.69 million viewers, #13; adults 18-49: 0.6, #T11) plus originals from "Saving Hope" (3.18 million viewers, #9; adults 18-49: 0.5, #13) and "Rock Center With Brian Williams" (5.24 million viewers, #6; adults 18-49: 1.2, #T6).

And finally, repeats of "The Vampire Diaries" (0.86 million viewers, #14; adults 18-49: 0.4, #14) and a second "The Vampire Diaries" (0.72 million viewers, #15; adults 18-49: 0.3, #15) on The CW (0.79 million viewers, #5; adults 18-49: 0.3, #5) rounding out the night. In the netlet's target demo (women 18-34), "Diaries" delivered a 0.4 rating at 8:00/7:00c and a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+33.33% - Rock Center With Brian Williams
+25.00% - Saving Hope
0.00% - Wipeout
0.00% - Rookie Blue
0.00% - Duets
-7.69% - Take Me Out
-25.00% - The Choice

Year-to-year changes (adults 18-49):
+71.43% - Rock Center With Brian Williams (vs. Love Bites)
+33.33% - The Choice (vs. Glee (Repeat))
+30.77% - Wipeout (vs. Expedition Impossible)
+13.04% - Big Brother 14
-7.14% - Rookie Blue (vs. Rookie Blue)
-25.00% - Take Me Out (vs. So You Think You Can Dance 8)
-44.44% - Duets (vs. Wipeout)
-47.37% - Saving Hope (vs. The Office (Repeat)/30 Rock (Repeat))

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.1/5; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.3/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.4/2; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2 with an encore).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (7/14/11):

CBS (6.15 million viewers, #1; adults 18-49: 1.6, #1) held onto top honors on Thursday thanks to its mix of "The Big Bang Theory" (6.32 million viewers, #4; adults 18-49: 1.6, #T3), "Rules of Engagement" (4.85 million viewers, #7; adults 18-49: 1.2, #8), "Big Brother 13" (6.48 million viewers, #1; adults 18-49: 2.3, #1) and "The Mentalist" (6.40 million viewers, #2; adults 18-49: 1.3, #T6).

ABC (5.45 million viewers, #2; adults 18-49: 1.5, #2) then had to settle for the silver with its original lineup of "Wipeout" (6.37 million viewers, #3; adults 18-49: 1.8, #2), "Expedition Impossible" (4.64 million viewers, #8; adults 18-49: 1.3, #T6) and "Rookie Blue" (5.33 million viewers, #5; adults 18-49: 1.4, #5).

Next up was FOX (4.08 million viewers, #3; adults 18-49: 1.3, #3) with a new "So You Think You Can Dance" (5.21 million viewers, #6; adults 18-49: 1.6, #T3) and a repeat of "Glee" (2.94 million viewers, #9; adults 18-49: 0.9, #T10).

Meanwhile, NBC (2.20 million viewers, #4; adults 18-49: 0.8, #4) offered up repeats of "Community" (2.25 million viewers, #12; adults 18-49: 0.8, #12),"Parks & Recreation" (2.01 million viewers, #13; adults 18-49: 0.7, #T13), "The Office" (2.58 million viewers, #10; adults 18-49: 1.0, #9), "30 Rock" (2.40 million viewers, #11; adults 18-49: 0.9, #T10) and a new "Love Bites" (1.99 million viewers, #14; adults 18-49: 0.7, #T13).

And finally, repeats of "The Vampire Diaries" (1.04 million viewers, #16; adults 18-49: 0.4, #T15) and "Nikita" (1.20 million viewers, #15; adults 18-49: 0.4, #T15) on The CW (1.12 million viewers, #5; adults 18-49: 0.4, #5) rounded out the evening.

Week-to-week changes (adults 18-49): So You Think You Can Dance (0.00%), Love Bites (0.00%), Rookie Blue (-6.67%), Wipeout (-10.00%), Big Brother 13 (-14.81%), Expedition Impossible (-18.75%).

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2.3//6; and ABC's combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.2/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.9/4; "Late Show," 0.6/3; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3 with an encore.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.4/3).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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