or


[07/23/12 - 09:08 AM]
"The Bachelorette" Finale Grows Year to Year to Make ABC a Dominant #1 on Sunday
ABC spins the numbers for Sunday, July 22.

[via press release from ABC]

"The Bachelorette" Finale Grows Year to Year to Make ABC a Dominant #1 on Sunday

Early info on ABC's season finale coverage of The Bachelorette.

Featuring the 9th season finale of The Bachelorette and the After the Final Rose special, ABC overshadowed Sunday night, beating out its nearest competition (CBS) by 52% in Total Viewers and by 117% in Adults 18-49 (#1 in all 8 half hours of prime). It was ABC's 3rd straight Sunday to lead in Adults 18-49.

· ABC's The Bachelorette and The Bachelorette: After the Final Rose special stood as Sunday's Top 2 TV programs with viewers and young adults.

Hitting summer-highs in viewers and young adults, ABC's encore America's Funniest Home Videos won the 7pm hour for the 2nd week in a row in Adults 18-49.

Jumping over its lead-in at 8pm and gaining audience throughout its over 2-hour broadcast, The Bachelorette season closer dominated its time period with season-highs, soaring over its most-recent Monday telecast by 1.4 million viewers and by 36% in Adults 18-49. Head to head from 8-10pm, ABC's The Bachelorette nearly tripled Fox's Teen Choice 2012 in Total Viewers (+187%) and Adults 18-49 (+172%).

· The Bachelorette was up over its year-ago finale (on 8/1/11) by 7% in Adults 18-49.

· In viewers and young adults, The Bachelorette generated ABC's biggest summertime entertainment numbers in the time period in almost 6 years � since 8/27/06.

Towering over the 10 o'clock hour, ABC's The Bachelorette: After the Final Rose special outdelivered its combined CBS and NBC competition by 2.0 million viewers and by 88% with young adults. The Bachelorette: After the Final Rose finished as Sunday's #1 TV show with viewers and young adults.

· ABC's The Bachelorette: After the Final Rose grew year to year by double-digits in Adults 18-49 (+14%).

Quick Take for Sunday, July 22, 2012 (Fast Affiliate Live + Same Day Ratings)

ABC Dominates Sunday with Coverage of "The Bachelorette" Season Finale

Posting Summer Highs, "AFHV" Leads for the 2nd Straight Week in Adults 18-49

ABC's "The Bachelorette" Closer is Up Year to Year in Adults 18-49, Posting the Net's Biggest Summertime Entertainment Numbers in the Slot in Nearly 6 Years

ABC's "The Bachelorette: After the Final Rose" Towers Over the 10pm Hour, Surging Over Last Year's Telecast by Double-Digit Percentages in Adults 18-49

Sunday Night (7:00-11:00 p.m.)

Featuring the 8th season finale of "The Bachelorette" and the "After the Final Rose" special, ABC (7.9 million and 2.6/8) overshadowed Sunday night, beating out its nearest competition (CBS = 5.2 million and 1.2/3) by 52% in Total Viewers and by 117% in Adults 18-49 (No. 1 in all 8 half hours of prime). It was ABC's 3rd straight Sunday to lead in the key young adult sales demo.

· ABC's "The Bachelorette" and "The Bachelorette: After the Final Rose" special stood as Sunday's Top 2 TV programs with viewers and young adults.

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Hitting summer highs in viewers (5.3 million) and young adults (1.2/4), ABC's encore "America's Funniest Home Videos" won the 7:00 p.m. hour for the 2nd week in a row with Adults 18-49.

"The Bachelorette" (8:00-10:00 p.m.)

Jumping over its lead-in at 8:00 p.m. and gaining audience throughout its more than 2-hour broadcast, "The Bachelorette" season closer dominated its time period with season highs, soaring over its most-recent Monday telecast by 1.4 million viewers and by 36% in Adults 18-49. Head to head from 8:00-10:00 p.m., ABC's "The Bachelorette" nearly tripled Fox's "Teen Choice 2012" in Total Viewers (+187% - 8.6 million vs. 3.0 million) and Adults 18-49 (+172% - 3.0/9 vs. 1.1/3).

· "The Bachelorette" was up over its year-ago finale (2.8/8 on 8/1/11) by 7% in Adults 18-49.

· In viewers and young adults, "The Bachelorette" generated ABC's biggest summertime (Memorial Day-Labor Day) entertainment numbers in the time period in almost 6 years - since 8/27/06.

"The Bachelorette: After the Final Rose" (10:00-11:00 p.m.)

Towering over the 10 o'clock hour, ABC's "The Bachelorette: After the Final Rose" special outdelivered its combined CBS and NBC competition by 2.0 million viewers (9.1 million vs. 7.1 million) and by 88% with young adults (3.2/9 vs. 1.7/4). "The Bachelorette: After the Final Rose" finished as Sunday's No. 1 TV show with viewers and young adults.

· ABC's "The Bachelorette: After the Final Rose" grew year to year by double digits in Adults 18-49 (+14% - 2.8/8 on 8/1/11).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 44% currently, from 41% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 07/22/12.





  [july 2012]  
S
M
T
W
T
F
S


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BACHELORETTE, THE (ABC)









most recent ratings | view all posts
[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.