or


[07/24/12 - 11:45 AM]
Disney XD Delivers #1 Week Ever in Total Day in Total Viewers and Target Kid Demos, Soaring Over Last Week's Record Performance
Disney XD spins the numbers for the week of July 16-22.

[via press release from Disney XD]

Ratings Highlights for July 16 - 22, 2012 Final National Ratings

Disney XD Delivers #1 Week Ever in Total Day in Total Viewers and Target Kid Demos, Soaring Over Last Week's Record Performance

Disney XD

During the week of July 16, 2012, powered by high performing encores of hit series "Lab Rats," "Pair of Kings" and "Kickin' It," Disney XD rocketed over last week's record deliveries by double-digit percentages in key demos, recording its #1 most-watched week in the network's history (includes its 10 years as Toon Disney) in Total Day in Total Viewers (515,000), Kids 2-11 (290,000), Boys 2-11 (161,000), Kids 6-14 (313,000), Boys 6-14 (177,000), Kids 6-11 (233,000), Boys 6-11 (129,000), Tweens 9-14 (217,000) and Boys 9-14 (118,000).

· Week to week, Disney XD surged by double-digit percent margins in target demos, including by 11% in Total Viewers (515,000 vs. 463,000), by 13% in Kids 6-14 (313,000 vs. 276,000), by 10% in Kids 6-11 (233,000 vs. 212,000) and by 19% in Tweens 9-14 (217,000 vs. 182,000).

In Prime, this week was Disney XD's most-watched week on record in Total Viewers (552,000), Kids 2-11 (303,000), Boys 2-11 (174,000), Kids 6-14 (327,000), Boys 6-14 (186,000), Kids 6-11 (247,000) and Tweens 9-14 (227,000), and its #2 week ever in Boys 6-11 (140,000) and Boys 9-14 (124,000).

· Disney XD posted sizeable gains week to week, including by 11% in Total Viewers (552,000 vs. 497,000), by 14% in Kids 6-14 (327,000 vs. 288,000) and by 26% in Tweens 9-14 (227,000 vs. 180,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches over 78 million households via its basic cable and satellite affiliates.

Source: NMR, final national U.S. ratings, week of 7/16/12 - 7/22/12, Live + Same Day.





  [july 2012]  
S
M
T
W
T
F
S


· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)
· PAIR OF KINGS (DISNEY XD)





most recent ratings | view all posts
[07/27/17 - 08:22 AM]
Wednesday's Broadcast Ratings: CBS Tops Night with "Big Brother"
The Eye edges out the competition in total viewers and adults 18-49.

[07/26/17 - 03:19 PM]
Disney Channel's "Raven's Home" Is #1 Cable TV Series Launch in Two Years Among Targeted Kid and Tween Demographics
Disney Channel further spins the numbers for Friday, July 21.

[07/26/17 - 01:33 PM]
Comic-Con Trailer for "The Walking Dead," Viewed More Than 31 Million Times in Four Days Breaking Own Record for Views
AMC spins the digital numbers for the trailer to date.

[07/26/17 - 12:38 PM]
21 Million Viewers Tune In to Simulcast Premiere of Disney's "Descendants 2" in Live + 3 Data
Disney Channel further spins the numbers for Friday, July 21.

[07/26/17 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Coast to Victory
The Peacock once again eclipses the competition in total viewers and adults 18-49.

[07/25/17 - 08:27 AM]
Monday's Broadcast Ratings: ABC, "Bachelorette" Edge NBC, "Ninja Warrior"
The Peacock's "Midnight, Texas" however tops the Alphabet's "Somewhere Between" in a battle of premieres.

[07/24/17 - 12:32 PM]
TV One's "Rickey Smiley for Real" Garners Third Consecutive Week of Growth Among Women 18-49
TV One further spins the numbers for Tuesday, July 18.

[07/24/17 - 08:22 AM]
Sunday's Broadcast Ratings: CBS Holds Off ABC, NBC in Adults 18-49 Race
The latter gets a boost from two hours of NASCAR overrun in primetime.

[07/23/17 - 09:13 AM]
Saturday's Broadcast Ratings: FOX, NBC Share in Adults 18-49 Victory
The Peacock however is the most-watched broadcaster last night.

[07/22/17 - 01:38 PM]
Disney's "Descendants 2" Amasses 13 Million Total Viewers Across Its Disney Channel, ABC, Disney XD, Freeform, Lifetime and Lifetime Movies Simulcast Premieres
Disney Channel spins the numbers for Friday, July 21.

[07/22/17 - 09:03 AM]
Friday's Broadcast Ratings: "Big Brother" Special Helps Boost CBS
The Eye wins the night among total viewers, shares the demo crown with NBC.

[07/21/17 - 08:31 AM]
Thursday's Broadcast Ratings: "Big Brother" Keeps CBS on Top
The Eye wins the evening for the fourth consecutive week.

[07/20/17 - 08:27 AM]
Wednesday's Broadcast Ratings: CBS Takes Home Top Honors with "Big Brother"
The Eye's summer mainstay leads the night in both total viewers and adults 18-49.

[07/19/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Eclipse the Competition
The Peacock beats the combined efforts of ABC, CBS, FOX and The CW among adults 18-49.

[07/18/17 - 12:47 PM]
A&E Network's Groundbreaking Series "Live PD" Hits Ratings High with 2.1 Million Total Viewers
A&E spins the numbers for Saturday, July 15.