or


[08/09/12 - 02:26 PM]
ABC Family's "Baby Daddy" is Summer's #1 New Cable Comedy
ABC Family spins the numbers for Wednesday, August 8.

[via press release from ABC Family]

Quick Take for Wednesday, August 8, 2012 - Final National Ratings

"Melissa & Joey" Ranks as Cable TV's #1 Telecast at 8 O'Clock for the 10th Consecutive Week in Women 18-34 and for the 7th in Women 18-49; Is the #1 Scripted Prime Cable Telecast in Women 18-34

Surging by Double-Digit Margins Week to Week, "Baby Daddy" is Cable's TV's #1 Telecast at 8:30 P.M. in Women 18-34 and Women 18-49 for the 7th Straight Week; Is Summer's #1 New Cable Comedy in Women 18-34/Females 12-34

"Melissa & Joey" (8:00-8:30 p.m.)

"Melissa & Joey" stood as Wednesday's #1 cable TV telecast at 8 o'clock in Adults 18-34 (420,000), Women 18-34 (376,000), Adults 18-49 (692,000) and Women 18-49 (534,000), and was the #2 scripted cable TV telecast in Females 12-34 (444,000). Among all cable programs for the night, "Melissa & Joey" stood as the #1 scripted cable telecast in Prime in Women 18-34.

· Season 2 to date, "Melissa & Joey" is delivering its best season to date, ranking as cable TV's #1 series in the half-hour across key measures Adults 18-34, Women 18-34, Adults 18-49, Women 18-49, Viewers 12-34 and Females 12-34.

"Baby Daddy" (8:30-9:00 p.m.)

Surging by double-digit percent margins week to week, "Baby Daddy" qualified as cable TV's #1 telecast at 8:30 p.m. in Adults 18-34 (425,000), Women 18-34 (373,000) and Women 18-49 (558,000), and was the #1 scripted cable TV telecast in Females 12-34 (480,000).

Impressively, "Baby Daddy" is the #1 new cable comedy summer to date in Women 18-34 and Females 12-34, and is cable TV's #2 comedy in Prime launch to date in the target demos.

· Launch to date, "Baby Daddy" is pacing as ABC Family's #1 comedy of all time in Adults 18-34 and Women 18-34, and ranks as cable TV's #1 show in the half-hour across all target demos: Adults 18-34, Women 18-34, Adults 18-49, Women 18-49, Viewers 12-34 and Females 12-34.

· Week to week, "Baby Daddy" posted impressive gains in target measures, including by 9% in Adults 18-34 (425,000 vs. 391,000), by 42% in Women 18-34 (373,000 vs. 263,000), by 26% in Adults 18-49 (707,000 vs. 563,000), by 46% in Women 18-49 (558,000 vs. 382,000) and by 17% in Females 12-34 (480,000 vs. 409,000).

· "Baby Daddy" gains notably based on a full week of viewing, surging to over 2.0 million Total Viewers (+43%) and to more than 1.1 million Adults 18-49 (+41%).

Source: NTI, U.S. ratings, 8/8/12, Live + SD. ABC Family: Nov. '01- to date. "M&J" season 2: 5/30/12-8/8/12; "BD" launch to date: 6/20/12-8/8/12. Season to date ranks: U.S. ratings, most current, excludes 7/4/12. "BD" L7: 6/20/12-7/25/12. Summer to date: 5/28/12-8/5/12.





  [august 2012]  
S
M
T
W
T
F
S
   


· BABY DADDY (ABC FAMILY)
· MELISSA & JOEY (ABC FAMILY)









most recent ratings | view all posts
[05/28/15 - 10:19 AM]
The Return of WE tv's "Braxton Family Values" Delivers 1.8 Million Total Viewers and a Series High Among Adults and Women 25-54
WE tv further spins the numbers for Thursday, May 21.

[05/28/15 - 08:34 AM]
"iHeartRadio Country Festival 2015" Is #1 Outright in Men 18-34 for Its Final Half-Hour
NBC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:28 AM]
Wednesday's Broadcast Ratings: FOX, "MasterChef" Top Tight Demo Race
The network's summer mainstay is up 25% from last week among adults 18-49.

[05/28/15 - 08:12 AM]
Western Conference Finals Game 5 is Highest-Rated NBA Game on ESPN Since 2012
ESPN spins the numbers for Wednesday, May 27.

[05/27/15 - 01:52 PM]
Turner Networks Sweep the Live + 7 Charts for the Week of May 4
Turner further spins the numbers for the week of May 4-10.

[05/27/15 - 08:58 AM]
"Talent" and "I Can Do That" Are #1-2 Shows of the Night on the Big 4 Networks in Every Key Demo
NBC spins the numbers for Tuesday, May 26.

[05/27/15 - 08:34 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Returns on Top for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[05/27/15 - 08:33 AM]
ABC's "500 Questions" Earns Its 2nd-Best Adult 18-49 Rating
ABC spins the numbers for Tuesday, May 26.

[05/26/15 - 03:37 PM]
"Texas Rising" Ropes in 4.1 Million Viewers
History spins the numbers for Monday, May 25.

[05/26/15 - 02:24 PM]
Western Conference Finals Game 4 on ESPN is Most-Watched Game of 2015 NBA Playoffs
ESPN further spins the numbers for Monday, May 25.

[05/26/15 - 01:18 PM]
ABC Family's "Young & Hungry" Hits a New Series High in Adults 18-34 and Season Highs in Other Key Demos
ABC Family further spins the numbers for Wednesday, May 20.

[05/26/15 - 09:19 AM]
Monday's Broadcast Ratings: "American Ninja Warrior" Tops Demo Race for NBC
The season premiere leads the night among adults 18-49.

[05/26/15 - 08:46 AM]
ABC Is No. 1 on Memorial Day in Total Viewers, Adults 18-34 and Women 18-34
ABC spins the numbers for Monday, May 25.

[05/26/15 - 08:44 AM]
6.0 Overnight Rating for NBA Western Conference Finals Game 4 is Up 46 Percent from Last Time on ESPN
ESPN spins the numbers for Monday, May 25.

[05/26/15 - 08:18 AM]
Two-Hour Season Premiere of "American Ninja Warrior" Is the #1 Show of The Night in 18-49 and Total Viewers
NBC spins the numbers for Monday, May 25.