or


[08/21/12 - 01:09 PM]
"Oprah's Next Chapter" Rihanna Interview Ranks #1 in Key Women Demos in Time Period and #2 in All of Primetime Among All Ad-Supported Cable Delivering 2.5 Million Viewers
OWN spins the numbers for Sunday, August 19.

[via press release from OWN]

"OPRAH'S NEXT CHAPTER" RIHANNA INTERVIEW RANKS #1 IN KEY WOMEN DEMOS IN TIME PERIOD AND #2 IN ALL OF PRIMETIME AMONG ALL AD-SUPPORTED CABLE DELIVERING 2.5 MILLION VIEWERS

Interview Scores Second Highest Telecast in OWN History

New Original Series "Lovetown" Launches As Second Highest Network Premiere Ever

OWN Continues Ratings Momentum with 31 Consecutive Weeks of Year- Over-Year Growth and is on Track for Third Consecutive Quarter of Growth

Los Angeles - "Oprah's Next Chapter" featuring Oprah Winfrey's interview with music phenonenon Rihanna (Sunday, August 19 from 9-10 p.m. ET/PT) ranked #1 in its time period across the keyfemale demos among all ad-supported cable networks, ranked #2 in all of primetime overall among ad-supported cable, and was #1 in its time period in W18-49 among all broadcast and ad-supported cable (2.43 W25-54, 2.49 W18-49, 2.5 million total viewers). The episode posted triple digit growth across the key demos versus year ago numbers (+350% W25-54, +199% total viewers).

Sunday's episode marked OWN's second highest rated telecast in network history. The series also topped all key African American demos in its time period on all of broadcast and ad-supported cable (11.37 AA W25-54; 11.47 AA W18-49; 11.5 HH; 1.65 million total viewers).

Following "Oprah's Next Chapter", the series premiere of new original series "Lovetown, USA" (10-11 p.m. ET/PT) featuring a unique social experiment on love, marking the network's second highest series premiere ever in the key demo with a .79 W25-54 rating, behind only "Oprah's Next Chapter" (Steven Tyler on Jan 1, 2012; 1.07 W25-54) and tying "Ask Oprah's All Stars" (Jan. 2, 2011; .79 W25-54). The premiere episode was up triple digits versus year ago numbers in the key female demo (+108% W25-54).

Additionally, OWN has notched its 31st consecutive week of total day growth across all key demos versus year ago numbers (+67% W25-54, +51% total viewers) and continues to post double-digit ratings growth in primetime and total day. The network is on track to deliver its third consecutive quarter of growth, with the week of August 13 posting the second highest week in primetime ever (.37 W25-54) and tying the highest rating week ever in total day (.20 W25-54).

OWN remains up double digits in both primetime and total day for the year, with primetime posting +15% in both W25-54 and total viewers, posting +36% W25-54 and +33% total viewers versus year ago numbers.

OWN 3Q 2012 to date

· Prime growth versus year ago: +35% W25-54, +36% total viewers

· Total Day growth versus year ago: +60% W25-54, +59% total viewers

OWN Year-to-Date

· Prime growth versus year ago: +15% W25-54 and +15% total viewers

· Total Day growth versus year ago: +36% W25-54; +33% total viewers

Week of August 13

· Prime growth versus year ago: +68% W25-54, +40% P2+

· Total Day growth versus year ago: +67% W25-54, +51% P2+

"Oprah's Next Chapter" Rihanna (Sunday, August 19 from 9-10 p.m. ET/PT)

· 2.43 W25-54, 2.49 W18-49, and 2.5 million total viewers

· Growth versus year ago: +350% W25-54, +199% total viewers

· #1 in its time period among W25-54, W18-49 and W18-34 among all ad-supported cable networks

· #1 in its time period among W18-49 among broadcast and all ad-supported cable networks

· #2 for the night in primetime among all ad-supported cable networks in W25-54 and W18-49

· #1 in its time period in African American key demos W25-54, W18-49, HH and P2+

"Lovetown" (Sunday, August 19 from 10-11 p.m. ET/PT)

· .79 W25-54 and 758,000 total viewers

· Growth versus year ago: +108% W25-54, +11% total viewers

Source: The Nielsen Company

OWN ratings are coverage ratings.

About "Oprah's Next Chapter" (Sundays at 9 p.m.)

The new primetime series features Oprah Winfrey as she steps outside of the studio for riveting, enlightening and in-depth conversations with newsmakers, celebrities, thought leaders and real-life families. This Sunday will back-to-back episodes featuring Olympic champion Gabrielle Douglas (Special time Sunday, August 26 at 8:30 p.m.) and Kelsey Grammer (Aug. 26 at 9 p.m.). Join the conversation on Twitter #NextChapter

About "Lovetown" (Sundays at 10 p.m.)

After a nationwide search, Oprah Winfrey named Kingsland, Georgia to be "Lovetown, USA." Winfrey traveled to Georgia and launched the first of its kind social experiment, where she called the community to action at a "love rally" and challenged everyone to "open their arms and hearts to the possibilities of all kinds of love." Two experienced relationship coaches, Paul Carrick Brunson and Kailen Rosenberg, have the daunting task of transforming Kingsland in 30 short days. The coaches will attempt to mend relationships of embattled friends and lovers, and find true love for singles with people living in their own back yard. Involving everyone from the mayor to grade school students, this social experiment will examine the affects love, grace, kindness and forgiveness can have on an entire community. Join the conversation on Twitter #Lovetown and "Be the Love" by sending a loved one a digital postcard via Facebook: http://www.facebook.com/ownTV/app_453827621306407

About OWN: Oprah Winfrey Network

A joint venture between Harpo, Inc. and Discovery Communications, OWN: Oprah Winfrey Network is a multi-platform media company designed to entertain, inform and inspire people to live their best lives. OWN debuted on January 1, 2011, in approximately 80 million homes on what was the Discovery Health Channel. The venture also includes the award-winning digital platform, Oprah.com. OWN: Oprah Winfrey Network is currently available in approximately 67% of homes in the United States and 80% of cable homes.





  [august 2012]  
S
M
T
W
T
F
S
   


· LOVETOWN, USA (OWN)
· OPRAH PRIME (OWN)





most recent ratings | view all posts
[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.

[10/04/19 - 08:59 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Keeps FOX on Top
The network's NFL franchise dominates the evening in total viewers and adults 18-49.

[10/03/19 - 08:12 AM]
Wednesday's Broadcast Ratings: FOX, "Masked Singer" Hold Onto Demo Honors
The network's reality hit nevertheless is down 24% from last week's opener.

[10/02/19 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos; CBS Leads Total Viewers
The Eye's "FBI" is the only series to post week-to-week gains among adults 18-49.

[10/01/19 - 01:58 PM]
Viacom's Entertainment Brands Comedy Central, Paramount Network and TV Land All Close Fiscal Year with Overall Growth and Hit Scripted Series
All three brands also featured top-rated and critically acclaimed original programming throughout the fiscal year (October 2018 - September 2019).