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[10/01/12 - 08:34 AM]
Sunday's Broadcast Ratings: NBC's "Sunday Night Football" Holds Off Fall Premieres
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for sunday, september 30, 2012)

Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks last night:

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for FOX (from 7-8p) and NBC are approximate.]

NBC (16.64 million viewers, #1; adults 18-49: 6.4, #1) held off its premiere competition thanks to its coverage of "Sunday Night Football" (20.56 million viewers, #1; adults 18-49: 8.1, #1). Opening the night were its pre-game specials "Football Night in America #1" (5.78 million viewers, #15; adults 18-49: 1.9, #14), "Football Night in America #2" (7.80 million viewers, #11; adults 18-49: 2.8, #8) and "Football Night in America #3" (16.75 million viewers, #3; adults 18-49: 6.2, #3).

FOX (10.96 million viewers, #2; adults 18-49: 4.6, #2) then claimed the silver thanks to a full hour of "NFL Overrun" (20.31 million viewers, #2; adults 18-49: 7.8, #2) followed by the season premieres of "The Simpsons" (7.97 million viewers, #10; adults 18-49: 3.7, #5), "Bob's Burgers" (5.40 million viewers, #16; adults 18-49: 2.5, #T9), "Family Guy" (6.53 million viewers, #13; adults 18-49: 3.3, #6) and "American Dad" (5.23 million viewers, #17; adults 18-49: 2.5, #T9).

Next up was ABC (8.37 million viewers, #4; adults 18-49: 2.7, #3) and its recap special "Once Upon a Time: Magic Is Coming" (6.00 million viewers, #14; adults 18-49: 1.8, #T15) alongside the return of "Once Upon a Time" (11.01 million viewers, #5; adults 18-49: 3.8, #4) and "Revenge" (9.50 million viewers, #9; adults 18-49: 3.2, #7) as well as the premiere of "666 Park Avenue" (6.97 million viewers, #12; adults 18-49: 2.2, #12).

And finally, the season premieres of "60 Minutes" (11.53 million viewers, #4; adults 18-49: 1.8, #T15), "The Amazing Race 21" (9.70 million viewers, #8; adults 18-49: 2.5, #T9), "The Good Wife" (9.81 million viewers, #7; adults 18-49: 1.8, #T15) and "The Mentalist" (10.83 million viewers, #6; adults 18-49: 2.1, #13) on CBS (10.47 million viewers, #3; adults 18-49: 2.1, #4) rounded out the night.

Week-to-week changes (adults 18-49):
0.00% - Sunday Night Football

Year-to-year changes (adults 18-49):
+80.95% - Once Upon a Time (vs. Extreme Makeover: Home Edition)
+23.33% - The Simpsons
+20.00% - Once Upon a Time: Magic Is Coming (vs. America's Funniest Home Videos)
+10.96% - Sunday Night Football
+10.34% - Revenge (vs. Desperate Housewives)
-3.85% - Bob's Burgers (vs. The Cleveland Show)
-5.71% - Family Guy
-7.41% - American Dad
-8.70% - The Mentalist (vs. CSI: Miami)
-12.00% - 666 Park Avenue (vs. Pan Am)
-14.29% - The Good Wife
-16.67% - The Amazing Race 21
-48.57% - 60 Minutes


Here are the highlights of the 19 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/2/11):

NBC (14.62 million viewers, #1; adults 18-49: 5.9, #1) dominated the competition last night thanks to its coverage of "Sunday Night Football" (17.65 million viewers, #2; adults 18-49: 7.3, #1). Kicking off the night were pre-game specials "Football Night in America #1" (6.75 million viewers, #13; adults 18-49: 2.3, #T14), "Football Night in America #2" (9.43 million viewers, #8; adults 18-49: 3.8, #4) and "Football Night in America #3" (12.51 million viewers, #4; adults 18-49: 4.9, #3).

CBS (12.93 million viewers, #2; adults 18-49: 3.1, #2) then took home a distant second place with its mix of "NFL Overrun" (18.38 million viewers, #1; adults 18-49: 5.5, #2), "60 Minutes" (16.06 million viewers, #3; adults 18-49: 3.5, #T5), "The Amazing Race" (10.77 million viewers, #6; adults 18-49: 3.0, #T7), "The Good Wife" (10.78 million viewers, #5; adults 18-49: 2.1, #T16) and "CSI: Miami" (9.83 million viewers, #7; adults 18-49: 2.3, #T14).

Next up was FOX (5.85 million viewers, #4; adults 18-49: 2.7, #3) with encores of "The Cleveland Show" (6.31 million viewers, #15; adults 18-49: 2.4, #13) and "The Simpsons" (4.55 million viewers, #19; adults 18-49: 2.0, #18) followed by new episodes of "The Simpsons" (6.12 million viewers, #16; adults 18-49: 3.0, #T7), "The Cleveland Show" (5.47 million viewers, #18; adults 18-49: 2.6, #11), "Family Guy" (6.91 million viewers, #12; adults 18-49: 3.5, #T5) and "American Dad" (5.71 million viewers, #17; adults 18-49: 2.7, #10).

And finally, the return of "America's Funniest Home Videos" (6.44 million viewers, #14; adults 18-49: 1.5, #19) lead into new episodes of "Extreme Makeover: Home Edition" (7.11 million viewers, #11; adults 18-49: 2.1, #T16), "Desperate Housewives" (9.03 million viewers, #9; adults 18-49: 2.9, #9) and "Pan Am" (7.75 million viewers, #10; adults 18-49: 2.5, #12) on ABC (7.58 million viewers, #3; adults 18-49: 2.3, #4).

Week-to-week changes (adults 18-49):
+34.62% - 60 Minutes
+4.55% - CSI: Miami
+1.39% - Sunday Night Football
0.00% - The Amazing Race
-4.55% - The Good Wife
-6.45% - Desperate Housewives
-8.70% - Extreme Makeover: Home Edition
-10.00% - American Dad
-14.63% - Family Guy
-16.13% - The Cleveland Show
-19.35% - Pan Am
-21.05% - The Simpsons

Year-to-year changes (adults 18-49):
+66.67% - 60 Minutes
+2.82% - Sunday Night Football
-6.90% - American Dad
-9.09% - The Amazing Race
-10.26% - Family Guy
-16.00% - Extreme Makeover: Home Edition
-16.13% - The Cleveland Show
-16.67% - Pan Am (vs. Brothers & Sisters)
-16.67% - America's Funniest Home Videos
-26.83% - The Simpsons
-28.13% - CSI: Miami
-32.56% - Desperate Housewives
-47.50% - The Good Wife (vs. Undercover Boss)

Source: Nielsen Media Research





  [october 2012]  
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