or


[10/23/12 - 02:31 PM]
NBC News Is #1 Across the Board for Final 2012 Presidential Debate
NBC further spins the numbers for Monday, October 22.
[via press release from NBC]

NBC NEWS IS #1 ACROSS THE BOARD FOR FINAL 2012 PRESIDENTIAL DEBATE

MOST-WATCHED TELEVISION NETWORK FOR DEBATE AND POST-DEBATE ANALYSIS IN TOTAL VIEWERS AND ALL KEY DEMOS

DEBATE: OVER 12.39 MIL TOTAL VIEWERS AND 5.84 MIL VIEWERS A25-54

ANALYSIS: OVER 9.32 MIL TOTAL VIEWERS AND 4.25 MIL A25-54

OCTOBER 23, 2012 -- More Americans turned to NBC News for coverage and analysis of the final 2012 presidential debate than any other broadcast or cable television network. The NBC debate broadcast was number one across the board in total viewers and all key demos, averaging over 12.391 million total viewers and 5.840 million viewers aged 25-54.

NBC's top-rated post-debate analysis -- led by Brian Williams with Tom Brokaw, David Gregory, Savannah Guthrie, Chuck Todd, Andrea Mitchell, Kristen Welker, Peter Alexander, and Council on Foreign Relations President Richard Haass -- delivered 9.327 million total viewers and 4.252 million viewers aged 25-54.

PRESIDENTIAL DEBATE (9:00-10:34pm ET)

* NBC News' coverage of the third and final Presidential Debate averaged 12.391 million total viewers, +6% (+661,000) more than ABC's 11.730 million, and +47% (+3,954,000) more than CBS's 8.437 million.

* In A18-49, NBC averaged a 4.4 rating, beating ABC by +38% (+1.2 rating points) and CBS by +76% (+1.9 points).

* In A25-54, NBC averaged a 4.9 rating, +32% (+1.2 rating points) ahead of ABC and +63% (+1.9 points) ahead of CBS.

POST-DEBATE ANALYSIS (10:34-11:00pm ET)

* NBC's post-analysis coverage averaged 9.327 million total viewers, +16% (+1,275,000) more than ABC's 8.052 million and +51% (+3,160,000) ahead of CBS' 6.167 million.

* In A18-49, NBC averaged a 3.2 rating, +52% (+1.1 rating points) more than ABC and +78% (+1.4 points) more than CBS.

* In A25-54, NBC delivered a 3.6 rating, +38% (+1 rating point) ahead of ABC and +57% (+1.3 points) ahead of CBS.

* Versus the rated analysis during the third 2008 Presidential debate (Wed 10/15/08), NBC was up +3% (+235,000) in total viewers, +3% (+1 tenth) in rating A18-49 and flat in rating A25-54.

ONLINE

* NBCPolitics.com saw over 2.5 million page views and over 709,000 video streams (including over 251,800 live streams).





  [october 2012]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[02/27/26 - 03:00 PM]
"Survivor 50" Premiere Wins the Night Posting CBS' Most-Watched Wednesday Since 2022
Said premiere averaged 5.06 million viewers, peaking with 6.18 million.
[02/26/26 - 02:19 PM]
"Live with Kelly and Mark" Soars to Season High with Best Audience in Over a Year
"Live" has now ranked as the No. 1 talk show in syndication for 157 consecutive weeks across all key measures.
[02/25/26 - 05:44 PM]
ABC Wins Monday Night as "American Idol" Dominates with Best Audience Since Season Premiere
In fact, "American Idol" scored its largest margin of victory ever in Total Viewers over "The Voice" during its nine-season run on ABC.

[02/25/26 - 03:35 PM]
"20/20: The Au Pair, The Affair and Murder" About a Twisted Love Triangle Delivers Best Adult 25-54 Performance in 10 Months and Strongest Delivery in Adults 18-49 in 11 Months
Hitting new season highs for the second straight week, "20/20" improved on the previous week in Adults 25-54 and Adults 18-49.
[02/25/26 - 02:46 PM]
ABC News Is No. 1 Broadcast Network for Coverage of the State of the Union, Beating NBC by 1.4 Million and CBS by 1.7 Million
Said coverage ranked No. 1 among the broadcast networks in all key target demos: Total Viewers (4.912 million), Adults 25-54 (1.125 million) and Adults 18-49 (886,000).
[02/24/26 - 01:48 PM]
Nearly 21 Million Viewers Watched NBCUniversal's Coverage of USA-Canada Olympic Men's Gold Medal Hockey Game, Peaking at 26 Million for Game-Winning Goal on NBC & Peacock
The USA-Canada gold-medal game delivered an average live audience of 18.6 million viewers on NBC and Peacock (8:15-11 a.m. ET).
[02/24/26 - 12:01 PM]
Netflix Top 10: Week of Feb. 16 - "Reality Check: Inside America's Next Top Model" Sashays to No. 1 in Top 10
Plus: Season 3 of "The Night Agent" took No. 2 on the English TV list with 8.4 million views.

[02/23/26 - 03:55 PM]
NBCUniversal's Presentation of Milan Cortina Olympics Dominates Media Landscape & Delivers Largest Winter Games Audience Since 2014
Sunday's Closing Ceremony provided a spectacular culmination as more than 215 million Americans (215.6 million through February 17) tuned in across NBCUniversal's platforms for "Legendary February."
[02/23/26 - 12:00 PM]
CBS Series Post Strong Fall Viewership, Topping Broadcast and Streaming Rankings in Live + 35-Day Multiplatform Viewership
The CBS fall lineup scored eight of the top 10 most-watched series among broadcast competition and nine of the top 20 most-watched series among all broadcast and streaming competition for this season's episodes airing through January 4, 2026.
[02/20/26 - 11:08 AM]
"The 'Burbs" Continues Hot Start on Peacock
The series has generated nearly 1 billion viewing minutes on platform since its February 8 launch.
[02/19/26 - 11:50 AM]
ABC Wednesday Comedies Deliver Audience Milestones as Romance Blooms With Valentine's Day Episodes
"Shifting Gears" earned 6.90 million Total Viewers and 0.99 rating among Adults 18-49, after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
[02/17/26 - 12:01 PM]
Netflix Top 10: Week of February 9 - "Tyler Perry's Joe's College Road Trip" Takes the Scenic Route to No. 1
Plus: "The Lincoln Lawyer" Season 4 took No. 1 on the English TV list with 9.6 million views.
[02/12/26 - 02:34 PM]
ABC's Thursday Night Dramas Dominate as "9-1-1," "9-1-1: Nashville" and "Grey's Anatomy" Jump to Biggest Multiplatform Audience Since Their Season Premieres
The January 29 episodes of all three series rose to their biggest Total Viewer audience since their season premieres after seven days of viewing on ABC, Hulu, Hulu on Disney+ and digital platforms.
[02/11/26 - 03:30 PM]
ABC News' "Nightline" Ranks No. 1 Across the Board - in Total Viewers, Adults 25-54 and Adults 18-49
"Nightline" improved on the same week last year by double digits in Total Viewers, Adults 25-54 and Adults 18-49.
[02/11/26 - 01:46 PM]
"Puppy Bowl XXII" Reaches 15.3 Million Viewers on Sunday, February 8, Delivering Highest Audience in Eight Years
The programming event ranked as the #1 non-sports cable telecast of the day among key adult demos and achieved a 20% year-over-year increase in reach, marking its strongest performance since 2018.