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[11/27/12 - 08:49 AM]
ABC's "Dancing with the Stars: All-Stars" Builds to Season Highs
ABC spins the numbers for Monday, November 26.

[via press release from ABC]

ABC's "Dancing with the Stars: All-Stars" Builds to Season Highs

Info on ABC's Monday, ahead of the regular press release.

Surging from its first half-hour to its second half-hour, the Monday performance finale of ABC's Dancing with the Stars: All-Stars won its 8pm time slot and stood as Monday's most-watched TV program overall for the 7th week in a row, outdrawing NBC's The Voice in head-to-head competition by 4.7 million viewers. In addition, ABC's DWTS beat out Fox's Bones in the hour by 13% in Adults 18-49.

· Building week to week in Total Viewers (+12%) and Adults 18-49 (+8%), DWTS hit season highs on both Nielsen measures.

During the 9 o'clock hour against the second hour of NBC's The Voice and CBS' original comedies (2 Broke Girls/Mike & Molly), the first part of four 2-part installments of Extreme Makeover: Holiday Edition beat out Fox's Mob Doctor by 2.7 million viewers and by 8% in Adults 18-49.

· The ABC unscripted series marked its most-watched telecast since October 2011 (10/16/11), outdrawing it last 19 telecasts.

· EM: Holiday Edition boosted its time period by 2.3 million viewers over original programming on the same night last year.

At 10pm opposite stiff competition from first-run dramas on CBS (Hawaii Five-0) and NBC (Revolution), part 2 of EM: Holiday Edition retained 92% of its Adult 18-49 lead in from part 1.

Please Note: Starting next Monday (12/3/12) for 3 consecutive weeks, parts 1 and 2 of EM: Holiday Edition will air at 8pm and 9pm, respectively.

Quick Take for Monday, November 26, 2012 (Fast Affiliate Live+ Same Day Ratings)

Monday Season Finale of "DWTS: All-Stars" Hits a Season High in Total Viewers, Standing as the Night's Most-Watched TV Program for the 7th Straight Week

At 9pm, ABC's "Extreme Makeover: Home Edition" Tops Fox's "Mob Doctor" by 2.7 Million and 13% in Adults 18-49, Drawing its Largest Audience Since October 2011

"Dancing with the Stars: All-Stars" (8:00-9:00 p.m.)

Surging from its first half-hour to its second half-hour, the Monday performance finale of ABC's "Dancing with the Stars: All-Stars" won its 8:00 p.m. time slot and stood as Monday's most-watched TV program overall for the 7th week in a row, outdrawing NBC's "The Voice" in head-to-head competition by 4.7 million viewers (16.0 million vs. 11.3 million). In addition, ABC's "DWTS" outdelivered Fox's "Bones" in the hour by 13% in Adults 18-49 (2.6/7 vs. 2.3/6).

· Building week to week in Total Viewers (+12%) and Adults 18-49 (+8%), "DWTS" hit season highs on both Nielsen measures.

"Extreme Makeover: Home Edition" (9:00-10:00 p.m.)

During the 9 o'clock hour against the second hour of NBC's "The Voice" and CBS' original comedies ("2 Broke Girls"/"Mike & Molly"), part 1 of the first of four 2-part holiday installments of "Extreme Makeover: Home Edition" beat out Fox's "Mob Doctor" by 2.7 million viewers (6.7 million vs. 4.0 million) and by 8% in Adults 18-49 (1.3/3 vs. 1.2/3).

· The ABC unscripted series marked its most-watched telecast since October 2011 (10/16/11), outdrawing it last 19 telecasts.

· "EM: HE" boosted its time period by 2.3 million viewers over original programming on the same night last year (4.4 million on 11/28/11).

"Extreme Makeover: Home Edition" (10:00-11:00 p.m.)

At 10:00 p.m. opposite stiff competition from first-run dramas on CBS ("Hawaii Five-0") and NBC ("Revolution"), part 2 of "EM:HE" retained 92% of its Adult 18-49 lead-in from part 1 (1.2/3 vs. 1.3/3).

Please Note: Starting next Monday (12/3/12), for 3 consecutive weeks, parts 1 and 2 of "EM: Home Edition" will air at 8:00 p.m. and 9:00 p.m., respectively.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 46% currently, from 43% at the same point in 2011. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 11/26/12.





  [november 2012]  
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T
W
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· 2 BROKE GIRLS (CBS)
· BONES (FOX)
· DANCING WITH THE STARS (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· HAWAII FIVE-0 (CBS)
· MIKE & MOLLY (CBS)
· MOB DOCTOR, THE (FOX)
· REVOLUTION (NBC)
· VOICE, THE (NBC)





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