or


[02/05/13 - 02:13 PM]
The Hub Is Up: Popular Original Series, Strong Stunting, and Power Play Movies Drive Ratings for The Hub TV Network
The Hub spins the numbers for the week of January 28-February 3.

[via press release from The Hub]

THE HUB IS UP: POPULAR ORIGINAL SERIES, STRONG STUNTING, AND POWER PLAY MOVIES DRIVE RATINGS FOR THE HUB TV NETWORK

LOS ANGELES - The Hub TV Network, the fastest growing children's cable network, continues to achieve impressive year-to-year gains for the week of January 28-February 3 with double- and triple-digit growth in Total Day and Prime, respectively.

Ratings increases for the week were propelled by original series, "My Little Pony Friendship is Magic" and "Littlest Pet Shop," strong stunting with marathons featuring Superman versus Batman, as well as "Animaniacs," and feature films "Stuart Little 2," "Batman & Robin," and "Superman III," which packed a punch for The Hub's key demos.

For the week of January 28, 2013, in Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+62%, 55,000), Kids 6-11 (+64%, 23,000), Women 18-49 (+93%, 27,000), Adults 18-49 (+58%, 49,000), Persons 2+ (+59%, 132,000), and Households (+40%, 87,000).

Additionally, in Prime (Monday-Sunday, 8-11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 2-11 (+106%, 64,000), Kids 6-11 (+26%, 29,000), Women 18-49 (+153%, 38,000), Adults 18-49 (+140%, 72,000), Persons 2+ (+83%, 190,000), and Households (+70%, 119,000).

Program Highlights (all times ET):

A new episode of "Littlest Pet Shop" (Saturday, 11:30 a.m.) earned year-to-year delivery gains among Kids 2-11 (+142%, 225,000), Kids 6-11 (+188%, 92,000), Women 18-49 (+65%, 81,000), Adults 18-49 (+86%, 121,000), Persons 2+ (+120%, 383,000), and Households (+44%, 192,000).

Saturday's powerhouse block of "My Little Pony Friendship is Magic" and "Littlest Pet Shop" (10 a.m.-12 p.m.) earned year-to-year delivery gains among Kids 2-11 (+34%, 189,000), Kids 6-11 (+59%, 94,000), Persons 2+ (+27%, 329,000), and Households (+1%, 201,000).

The Hub's "Superman Vs. Batman" stunt (Saturday, 12-4 p.m.), featuring "Superman: The Animated Series" and "Batman: The Animated Series," earned year-to-year delivery gains among Kids 2-11 (+24%, 94,000), Women 18-49 (+31%, 46,000), Adults 18-49 (+73%, 133,000), Persons 2+ (+75%, 290,000), and Households (+62%, 173,000).

The Hub's "Animaniacs" stunt (Sunday, 12-3:30 p.m.) earned year-to-year delivery gains among Kids 2-11 (+59%, 108,000), Kids 6-11 (+72%, 50,000), Women 18-49 (+182%, 48,000), Adults 18-49 (+78%, 87,000), Persons 2+ (+56%, 217,000), and Households (+59%, 138,000).

The Hub's network premiere of "Stuart Little 2" (Friday, 9-10:30 p.m.), earned year-to-year delivery gains among Kids 2-11 (+196%, 139,000), Kids 6-11 (+258%, 86,000), Women 18-49 (+26%, 44,000), Adults 18-49 (+55%, 79,000), Persons 2+ (+74%, 272,000), and Households (+75%, 170,000).

The Hub's Monday night "Batman & Robin" movie (8-10:30 p.m.), earned year-to-year delivery gains among Kids 2-11 (+400%, 75,000), Kids 6-11 (+162%, 34,000), Women 18-49 (+250%, 42,000), Adults 18-49 (+230%, 89,000), Persons 2+ (+186%, 232,000), and Households (+125%, 128,000).

The Hub's Wednesday night "Superman III" movie (8-11 p.m.), earned year-to-year delivery gains among Kids 2-11 (+58%, 30,000), Women 18-49 (+38%, 29,000), Adults 18-49 (+47%, 66,000), Persons 2+ (+78%, 169,000), and Households (+44%, 118,000).

(Source: The Nielsen Company, program based dayparts, most current, 1/28/13-2/3/13 vs. 1/30/12-2/5/12, growth by delivery)

About The Hub TV Network

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in nearly 72 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [february 2013]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[09/02/15 - 01:15 PM]
Summer Was Hot on WE tv - Network Bucked Industry Trends to Grow Ratings More Than 30 Percent in Key Demos, Year-Over-Year
WE tv spins the numbers for the summer to date.

[09/02/15 - 01:10 PM]
2015 "MTV Video Music Awards" Generates More Than 73 Million Views Across Platforms
MTV further spins the numbers for Sunday, August 30.

[09/02/15 - 11:53 AM]
OWN Delivers Double-Digit Growth in Key W25-54 Demo and Total Viewers in August 2015
OWN spins the numbers for the month of August.

[09/02/15 - 11:41 AM]
Lifetime Posts Double Digit Year-on-Year Growth in Key Demos for August
Lifetime spins the numbers for the month of August.

[09/02/15 - 11:11 AM]
GSN Achieves Its Most-Watched Summer Ever in Primetime and Total Day Across All Key Demos
GSN spins the numbers for the summer to date.

[09/02/15 - 08:35 AM]
Tuesday's Broadcast Ratings: NBC Opens September on Top
"America's Got Talent" paves the way for another Peacock victory.

[09/02/15 - 08:27 AM]
DIY Network Delivers Most-Watched August Ever While Sister Net Great American Country Achieves Best August In Six Years
DIY Network and GAC spin the numbers for the month of August.

[09/02/15 - 08:01 AM]
HGTV Number One in Cable Among W25-54 for Three Straight Months
HGTV spins the numbers for the month of August.

[09/01/15 - 12:16 PM]
Disney Channel Routs Summer Competition for 4th-Consecutive Year in Total Viewers and Major Youth Demographics
Disney Channel further spins the numbers for the summer to date.

[09/01/15 - 12:11 PM]
ABC Family Is the Summer's #1 Cable TV Network for the 3rd Time in Last 4 Summers in Women 18-34
ABC Family further spins the numbers for the summer to date.

[09/01/15 - 11:31 AM]
NBC's Saturday Afternoon Coverage of American Pharoah's 2nd Place Finish Is Most Watched Travers Stakes in 20 Years
NBC spins the numbers for Saturday, August 29.

[09/01/15 - 10:56 AM]
"Ninja Warrior" Ties Its Top 18-49 Rating in Three Years and Delivers Its #2 Most-Watched Episode Ever
NBC spins the numbers for Monday, August 31.

[09/01/15 - 10:27 AM]
"The Whispers" Season Finale Hits 4-Week Highs in Total Viewers and Adults 18-49
ABC spins the numbers for Monday, August 31.

[09/01/15 - 10:26 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Reclaim Top Spots
The Peacock easily wins the night in total viewers and adults 18-49.

[08/31/15 - 01:40 PM]
Bravo Media's "Below Deck" Earns Highest-Rated Season Premiere in Series History with 1.6 Million Total Viewers
Bravo further spins the numbers for Tuesday, August 25.