or


[03/12/13 - 11:19 AM]
Disney Channel Sweeps #1 Total Day Ranking in Key Demos; Disney Junior's "Sofia the First" is #1 Cable TV Series for 6th Straight Week
Disney Channel spins the numbers for the week of March 4-10.

[via press release from Disney Channel]

Ratings Highlights March 4 - 10, 2013 - Final National Ratings

Disney Channel Records Clean Sweep in Total Day - Cable TV's #1 Network in Total Viewers and TV's #1 Network Across Kids 2-11, Kids 6-11 and Tweens; Will Be TV's #1 Network for 7th Straight Quarter in Kids 6-11/16th in Tweens in 1Q13

Disney Junior Block's "Sofia the First" is Cable TV's #1 Series for 6th Consecutive Week Among Kids 2-5; All-New "Mickey Mouse Clubhouse" is Series' #1 Original Telecast in Over 17 Months in Target Preschooler Demo

Disney Channel: Total Day and Prime Highlights

For the week of March 4, 2013, Disney Channel delivered a clean sweep in Total Day, ranking as cable TV's #1 network in Total Viewers (1.714 million) and TV's #1 network in Kids 2-11 (944,000/2.4 rating), Kids 6-11 (570,000/2.4 rating) and Tweens 9-14 (506,000/2.1 rating), marking its 91st consecutive week at #1 in the latter two demos. Moreover, Disney Channel outshined Nickelodeon by double digits for the 70th (+34% - vs. 425,000) and 72nd consecutive weeks (+76% - vs. 287,000).

With 3 weeks remaining in 1Q 13, Disney Channel will finish as the #1 TV network in Total Day for the 7th consecutive quarter in Kids 6-11 (627,000/2.7 rating - dates back to 2Q11), 16th straight quarter in Tweens (550,000/2.3 rating - dates back to 2Q09), and is poised to rank #1 for the 4th time in the previous 5 quarters in Kids 2-11 (986,000/2.5 rating). Further, Disney Channel is currently home to the Top 3 TV series in Kids 2-11 (#1 "Austin & Ally," 2.32 million/5.9 rating), and Top 4 TV series in both Kids 6-11 (#1 "Shake It Up," 1.94 million/8.2 rating) and Tweens 9-14 (#1 "Shake It Up," 1.96 million/8.3 rating).

In Prime, Disney Channel extended its weekly streak as the #1 cable TV network to 410 consecutive weeks in Kids 6-11 (1.032 million/4.4 rating - nearly 8 years) and to 146 consecutive weeks in Tweens 9-14 (903,000/3.8 rating - nearly 3 years). As of 1Q13, Disney Channel will have dominated TV's landscape for the 35th straight quarter in Kids 6-11 and for the 58th in Tweens.

· Friday's all-new "Jessie" (Fri., 8:30 - 9:00 p.m.) ranked as the week's #1 TV telecast in Kids 6-11 (1.66 million/7.0 rating) and Tweens 9-14 (1.43 million/6.0 rating), and was the #1 live-action TV telecast in Kids 2-11 (2.12 million/5.3 rating). Overall, Disney Channel held the week's Top 24 TV telecasts in Tweens 9-14 (Top 5 below) and Top 4 in Kids 6-11.

Disney Junior Preschooler Block

For the week, Disney Junior's "Sofia the First" on Disney Channel's preschooler block for kids age 2-7 was cable TV's #1 series for the 6th consecutive week in Kids 2-5 (719,000/4.5 rating) and Girls 2-5 (428,000/5.5 rating), marking the series' 11th straight week as the #1 preschool cable TV series with preschoolers. In Boys 2-5, powered by Friday's all new episode, "Mickey Mouse Clubhouse" ranked as the #1 cable TV series in Boys 2-5 (306,000/3.7 rating).

Friday's all-new "Mickey Mouse Clubhouse " ('Quest for the Crystal Mickey,' 9:00 - 9:30 a.m.) was the week's #1 cable TV telecast in Kids 2-5 (935,000/5.8 rating) and Girls 2-5 (558,000/7.1 rating) and the #2 preschool cable TV telecast in Total Viewers (2.30 million), behind only its encore airing Saturday morning (2.36 million, 8:00 - 8:30 a.m.). In addition, it became the series' most-watched original telecast in more than 17 months in Kids 2-5 and in 8 months in Girls 2-5/Total Viewers - since 11/7/11 and 7/13/12, respectively.

With 3 weeks remaining in 1Q13, the block is currently home to the Top 4 cable TV series in Kids 2-5 with "Sofia the First," "Mickey Mouse Clubhouse," "Jake and the Never Land Pirates" and "Doc McStuffins." In fact, regal newcomer "Sofia" accounts for the Top 6 TV telecasts of 1Q13 to date in Kids 2-5 and the Top 5 in Girls 2-5.

· Overall, the block gave Disney Channel the week's Top 2 cable TV series in Kids 2-5, Top 4 cable TV series in Girls 2-5 and the Top 5 preschool cable TV series in Total Viewers:

[Source: NTI, U.S. ratings. Week of 3/04/13-3/10/13: Live + Same Day. 1Q13 series ranks based on trackage data with minimum 4 telecasts. Quarter rank streaks include ties.]





  [march 2013]  
S
M
T
W
T
F
S
     


· AUSTIN & ALLY (DISNEY)
· JESSIE (DISNEY)
· SHAKE IT UP (DISNEY)





most recent ratings | view all posts
[01/18/18 - 08:18 AM]
Wednesday's Broadcast Ratings: FOX, "9-1-1" Edge Demo Race
The network's new drama helps lead the night among adults 18-49.

[01/17/18 - 08:13 AM]
Tuesday's Broadcast Ratings: "This Is Us," "Ellen's Game of Games" Top Charts for NBC
The Peacock cruises to victory among adults 18-49 last night.

[01/16/18 - 06:20 PM]
"The Office" Marathon Delivers Big Gains for Comedy Central with Total-Day Rating Up 71% Against Year-Ago
Comedy Central spins the numbers for Monday, January 15.

[01/16/18 - 08:15 AM]
Monday's Broadcast Ratings: "Bachelor," "Good Doctor" Top Charts for ABC
The Alphabet's duo helps lead the night in total viewers and adults 18-49.

[01/15/18 - 08:26 AM]
Sunday's Broadcast Ratings: FOX Gets Huge Boost from NFL Overrun
The network's playoff coverage grows to more than 35 million viewers last night.

[01/14/18 - 08:27 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Playoffs to Victory
Divisional game between the Titans and Patriots easily wins the night in all categories.

[01/13/18 - 08:32 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Onto Top Spot
Mainstay "Blue Bloods" is the night's most-watched program.

[01/12/18 - 09:04 AM]
2017 Marks BBC America's Most Watched Year Ever
BBC American further spins the numbers for the year to date.

[01/12/18 - 08:30 AM]
Thursday's Broadcast Ratings: Comedies Pave the Way for CBS Victory
"The Big Bang Theory" and "Young Sheldon" are the top draws in both total viewers and adults 18-49.

[01/11/18 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX Edges Tight Race Among Adults 18-49
Week two of "The X-Files" and "9-1-1" power the network to the demo crown.

[01/10/18 - 09:36 AM]
CMT's "Nashville" Final Season Debuts on High Note
CMT further spins the numbers for Thursday, January 4.

[01/10/18 - 08:14 AM]
Tuesday's Broadcast Ratings: "This Is Us" Returns on Top in Demos for NBC
The Peacock tops the charts among adults 18-49 while CBS is the most-watched broadcaster.

[01/09/18 - 08:44 AM]
Monday's Broadcast Ratings: ABC, "The Good Doctor" Top Competition
The Alphabet wins the evening in total viewers and adults 18-49 amongst the broadcast networks.

[01/09/18 - 07:41 AM]
Epic College Football Playoff National Championship Delivers Massive 16.7 Overnight, Up 9% Year-Over-Year
ESPN spins the numbers for Monday, January 8.

[01/08/18 - 03:01 PM]
"grown-ish" Opens as Freeform's Biggest Series Launch in 2 Years
Freeform further spins the numbers for Wednesday, January 3.