[03/19/13 - 10:52 AM]
"Live with Kelly and Michael" Holds 100% of Its Week-Ago Rating to Beat "Ellen" in Homes
Disney-ABC Domestic Television spins the numbers for the week of March 4-8.

[via press release from Disney-ABC Domestic Television]

Ratings Report Week of March 4, 2013 (National Live + Same Day Program Ratings)

"LIVE" is the Week's No. 2 Syndie Talk Show in Homes, Viewers and Women 25-54

"LIVE with Kelly and Michael" Retains 100% of its Week-Ago Ratings in Households and Women 25-54 and Grows in Total Viewers

"LIVE with Kelly and Michael" is Up Year to Year Virtually Across the Board

Season to date, "LIVE" Beats "Ellen" to Rank as the No. 2 Syndie Talker in Key Demos

"LIVE with Kelly and Michael" National Ratings

Based on National ratings for the first week of March 2013, "LIVE with Kelly and Michael" ranked as the No. 2 syndicated talk show in Households for the 7th week in a row, beating "Ellen" by 4% (2.7 rating vs. 2.6 rating), despite "LIVE's" early time periods with lower overall TV usage levels. "LIVE" also finished the week as the No. 2 syndie talk show for the 2nd straight week in both Total Viewers (outdrawing "Ellen" by 3% -- 3.565 million vs. 3.458 million) and Women 25-54 (tied with "Ellen" - 1.7 rating).

· "LIVE" held 100% of its week-ago numbers in Homes, Women 18-34 (0.7 rating) and Women 25-54, while growing week to week in Total Viewers (3.565 million vs. 3.552 million) and Women 18-49 (1.3 rating vs. 1.2 rating). "LIVE" matched its 2nd-best Women 18-49 rating this season and tied its highest Women 25-54 number since November 2011 - since the week of 11/21/11.

· "LIVE with Kelly and Michael" posted gains over the same week last year (w/o 3/5/12) in Homes (+4%), Total Viewers (+2%), Women 18-49 (+8%) and Women 25-54 (+13%).

On average for the 2012-13 season to date, "LIVE with Kelly and Michael" stands as the No. 2 syndicated talker in Households (2.7 rating) and Total Viewers (3.463 million), topping "Ellen" (2.6 rating and 3.454 million) in both Nielsen measures.

· "LIVE" is up through the same 26 weeks last season by 14% in Women 18-34, and retains 100% of its year-ago numbers in Women 18-49 and Women 25-54 to match its strongest performance through this point in a season in 5 years - since the 2007-08 season. The year-to-year growth for "LIVE" is even more impressive considering its year-ago averages include the high rated weeks leading up to the departure of Regis into the weeks of Kelly as a solo host last season.

Emmy Award-winning talk show "LIVE with Kelly and Michael" is distributed in national syndication by Disney-ABC Domestic Television. Produced by WABC-TV in New York and executive-produced by Michael Gelman, "LIVE" airs in more than 200 markets across the U.S. Visit "LIVE" on the web at LIVEKellyandMichael.com, on Facebook, or follow "LIVE" on Twitter, @KellyandMichael.

Source: The Nielsen Company, National Live + Same Day Program Ratings (w/o 3/4/13, 3/5/12 and 2012-13 STD = 9/10/12-3/10/13).

  [march 2013]  


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