or


[04/02/13 - 11:41 AM]
Six Consecutive Quarters and 15 Consecutive Months of Year-to-Year Growth for The Hub
The Hub spins the numbers for the week of March 25-31 and the quarter to date.

[via press release from The Hub]

SIX CONSECUTIVE QUARTERS AND 15 CONSECUTIVE MONTHS OF YEAR-TO-YEAR GROWTH FOR THE HUB

The Hub Scores Big Gains in First Quarter 2013

The Hub Continues to Demonstrate Year-to-Year Gains for Month of March

The Hub Continues to Top Co-Viewing in First Quarter 2013 and Month of March

LOS ANGELES - The Hub Network, the fastest growing children's cable network, continues its upward trend with six consecutive quarters and 15 consecutive months of year-to-year growth fueled by original programming, notably "My Little Pony Friendship is Magic," "Littlest Pet Shop," and the recent premiere of season three of "Transformers Prime Beast Hunters," all from Hasbro Studios, and "Strawberry Shortcake's Berry Bitty Adventures," from American Greetings.

- For six consecutive quarters, The Hub demonstrates year-to-year growth in Total Day among Kids 2-11, Kids 6-11, Adults 18-49, Women 18-49, Persons 2+, and Households, and for five consecutive quarters, The Hub grows year-to-year among Adults 25-54 and Women 25-54.

- In Total Day for the first quarter of 2013, The Hub earns year-to-year time period delivery gains among Kids 2-11, Kids 6-11, Adults 18-49, Women 18-49, Adults 25-54, Women 25-54, Persons 2+, and Households. (Details are below.)

- In Prime (Monday-Sunday, 8-11 p.m. ET) during the first quarter of 2013, The Hub continues year-to-year growth with Kids 2-11, Kids 6-11, Adults 18-49, Women 18-49, Adults 25-54, Women 25-54, Persons 2+, and Households. (Details are below.)

- For the month of March, The Hub demonstrates 15 consecutive months of year-to-year growth in Total Day among Kids 2-11, Kids 6-11, Women 18-49, Persons 2+, and Households. (Details are below.)

- In terms of co-viewing, The Hub is the most co-viewed children's network for the first quarter 2013 - a position it has held for seven consecutive quarters. (Details are below.)

First Quarter 2013 Details:

- In Total Day, The Hub earned year-to-year time period delivery gains among Kids 2-11 (+54%), Kids 6-11 (+59%), Adults 18-49 (+44%), Women 18-49 (+63%), Adults 25-54 (+38%), Women 25-54 (+56%), Persons 2+ (+48%) and Households (+39%).

- In Prime (Monday-Sunday, 8-11 p.m. ET), The Hub earned year-to-year time period delivery gains among Kids 2-11 (+72%), Kids 6-11 (+38%), Adults 18-49 (+74%), Women 18-49 (+90%), Adults 25-54 (+67%), Women 25-54 (+73%), Persons 2+ (+67%) and Households (+57%).

Month of March Details:

- In Total Day, The Hub earned year-to-year time period delivery gains among Kids 2-11 (+65%), Kids 6-11 (+88%), Adults 18-49 (+42%), Women 18-49 (+63%), Adults 25-54 (+34%), Women 25-54 (+56%), Persons 2+ (+53%) and Households (+48%).

- In Prime (Monday-Sunday, 8-11 p.m. ET), The Hub earned year-to-year time period delivery gains among Kids 2-11 (+108%), Kids 6-11 (+80%), Adults 18-49 (+95%), Women 18-49 (+130%), Adults 25-54 (+90%), Women 25-54 (+120%), Persons 2+ (+97%) and Households (+81%).

Co-Viewing Details:

- For the first quarter of 2013 and for seven consecutive quarters, The Hub was the most co-viewed children's network in Kids 2-11 watching with Adults 18-49. Thirty seven percent (37%) of The Hub's Kids 2-11 watched with an Adult 18-49, ahead of Disney Channel (20%), Nickelodeon (25%), Cartoon Network (22%), Disney XD (21%), Nicktoons (19%), TeenNick (14%), Nick at Nite (20%) and Adult Swim (22%).

(Source: The Nielsen Company, program based dayparts, most current, Nielsen months and quarters as noted, growth by delivery, co-viewing from NPower)

About The Hub Network

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in 72 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [april 2013]  
S
M
T
W
T
F
S
 


· LITTLEST PET SHOP (HUB)
· MY LITTLE PONY: FRIENDSHIP IS MAGIC (HUB)
· STRAWBERRY SHORTCAKE'S BERRY BITTY ADVENTURES (HUB)
· TRANSFORMERS: PRIME (HUB)









most recent ratings | view all posts
[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.

[12/17/14 - 08:27 AM]
ABC's Second Replay This Season of "A Charlie Brown Christmas" Beats NBC's Debut of "Elf: Buddy's Musical Christmas" by Wide Margins
ABC spins the numbers for Tuesday, December 16.

[12/16/14 - 01:26 PM]
Hallmark Channel's Final Two Original Holiday Debuts Propel the Network to Rank #1 Among Women 25-54 Rating for the 6th Straight Week
The Hallmark Channel spins the numbers for the week of December 8-14.

[12/16/14 - 11:53 AM]
Syfy's "Ascension" Takes Off During First Night Premiere, Transporting 1.8 Million Total Viewers
Syfy spins the numbers for Monday, December 15.

[12/16/14 - 09:52 AM]
"60 Minutes" in Top 10 for Eighth Week in a Row
CBS spins the numbers for Sunday, December 14.

[12/16/14 - 09:41 AM]
"48 Hours: The Two Faces of Todd Winkler" Is Saturday's #1 Broadcast at 10:00 PM with Viewers
CBS spins the numbers for Saturday, December 13.

[12/16/14 - 08:44 AM]
"The Voice" Is Currently Up 16% Versus Last Week in 18-49 to Its Highest Rating Since November 17
NBC spins the numbers for Monday, December 15.

[12/16/14 - 08:31 AM]
Cowboys' 38-27 Win Over Eagles on NBC Is Most-Watched "Sunday Night Football" Game This Season
NBC further spins the numbers for Sunday, December 14.

[12/16/14 - 08:27 AM]
ABC's "The Great Christmas Light Fight" Sees 2nd-Best Numbers Ever
ABC spins the numbers for Monday, December 15.

[12/16/14 - 08:26 AM]
Monday's Broadcast Ratings: "The Voice" Continues Impressive Demo Streak
NBC's juggernaut has won Monday night for the past 13 weeks among adults 18-49.

[12/15/14 - 02:14 PM]
"Homeland" and "The Affair" Have Another Great Sunday
Showtime spins the numbers for Sunday, December 14.

[12/15/14 - 01:32 PM]
"Sons of Anarchy" Rides to Ratings Record at FX
FX spins the numbers for Tuesday, December 9 and the season to date.