or


[04/09/13 - 11:58 AM]
Disney Channel Sweeps Total Day in Total Viewers and Across Major Youth Demos; Rises to 13-Week Highs in Kids 6-11 and Tweens 9-14
Disney Channel spins the numbers for the week of April 1-7.

[via press release from Disney Channel]

Ratings Highlights April 1 - 7, 2013 Final National Ratings

Disney Channel Sweeps Total Day in Total Viewers and Across Major Youth Demos; Rises to 13-Week Highs in Kids 6-11 and Tweens 9-14

~ Posts Largest Competitive Advantage Ever Over Nickelodeon in Tweens

~Airs Week's Top 73 TV Telecasts in Tweens, Top 22 in Kids 6-11 and Top 5 in Kids 2-11

Disney Junior Block's "Mickey Mouse Clubhouse" is Cable TV's #1 Series In Preschoolers; Block Has #1 Series in Kids 2-5 for 8th Time in 9 Weeks

Disney Junior, the 24-hour Channel, is Cable TV's #3 Network in Total Day in Kids 2-5 and Girls 2-5; Tops Nick Jr. by 8% in Kids 2-5 and More Than Doubles Sprout

Disney Channel: Total Day and Prime Highlights

For the week of April 1, 2013, with new episodes of animated and live action series in a "Freaky Freakend"-themed programming event on Friday and Sunday nights, Disney Channel delivered a sweep in Total Day, ranking as cable TV's #1 network in Total Viewers (1.81 million) and TV's #1 network across major youth demos Kids 2-11 (989,000/2.5 rating), Kids 6-11 (666,000/2.8 rating) and Tweens 9-14 (593,000/2.5 rating), marking the network's 95th consecutive week of dominance in the 6-11/9-14 demos. In fact, Disney Channel levied its largest competitive advantage over Nickelodeon on record in Tweens (+126% - vs. 262,000), and outdelivered by double digits for the 74th consecutive week in Kids 6-11 (+68% - vs. 396,000).

Moreover, Disney Channel delivered its second-most-watched week of 2013 in Kids 6-11 and Tweens (13 week high -since week of 12/31/12), and 6-week highs in Total Viewers and Kids 2-11 (since week of 2/18/13).

In Prime, Disney Channel was the #1 cable TV network for the 414th consecutive week in Kids 6-11 (1.09 million/4.6 rating - nearly 8 years) and for 150 straight weeks in Tweens 9-14 (945,000/4.0 rating - nearly 3 years).

· Friday's all new "Jessie" (8:30 - 9:00 p.m.) stood as the week's #1 scripted basic cable TV telecast in Total Viewers (3.72 million), and TV's #1 telecast in Kids 2-11 (2.20 million/5.6 rating) and Kids 6-11 (1.71 million/7.3 rating), while Sunday's original "Austin & Ally" (8:30 - 9:00 p.m.) was the #1 TV telecast in Tweens (1.45 million/6.1 rating).

· Disney Channel held the week's Top 5 TV Telecasts in Kids 2-11, the Top 22 and Kids 6-11 and Top 73 in Tweens 9-14 (Top 5 below):

Disney Junior Daily Block for Kids 2-7 on Disney Channel

The Disney Junior block on Disney Channel delivered the week's Top 2 cable TV series across preschoolers with "Mickey Mouse Clubhouse" and "Doc McStuffins," and the Top 4 preschool cable TV series in Total Viewers with "Mickey Mouse Clubhouse," "Sofia the First," "Doc McStuffins" and "Jake and the Never Land Pirates." Notably, this was the block's 8th time in the previous 9 weeks with the #1 cable TV series in Kids 2-5.

Disney Junior Channel

For its first week of publicly reported ratings, Disney Junior Channel was cable TV's #3 network in Total Day in Kids 2-5 (173,000/1.1 rating) & Girls 2-5 (89,000/1.1 rating) and the #1 cable TV network for preschoolers in Boys 2-5 (84,000/1.0 rating), Total Viewers (363,000) and Women 18-49 (78,000).

· Notably, even with 23 million less homes, Disney Junior, the 24-hour channel, outdelivered long-established Nick Jr. by 11% in Total Viewers (363,000 vs. 328,000), by 8% in Kids 2-5 (173,000 vs. 160,000) and by 16% in Women 18-49 (78,000 vs. 67,000).

· Disney Junior, the 24-hour channel, has a greater competitive advantage over similarly distributed Sprout, more than doubling delivery in Total Viewers (+131% - 363,000 vs. 157,000), Kids 2-5 (+162% - 173,000 vs. 66,000), Boys 2-5 (+147% - 89,000 vs. 36,000) and Women 18-49 (+117% - 78,000 vs. 36,000).

· Versus mid-size cable TV networks, Disney Junior Channel aired the week's #1 telecast in Kids 2-5, Top 4 in Boys 2-5, Top 3 in Women 18-49 and Top 5 in Total Viewers.

Source: NTI, U.S. ratings. Week of 4/1/13-4/7/13: Live + Same Day.





  [april 2013]  
S
M
T
W
T
F
S
 


· AUSTIN & ALLY (DISNEY)
· JESSIE (DISNEY)





most recent ratings | view all posts
[11/19/17 - 08:30 AM]
Saturday's Broadcast Ratings: ABC, College Football Edge Demo Race
The Alphabet tops adults 18-49 while CBS is the most-watched broadcaster.

[11/18/17 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Charts in Viewers, Demos
The Eye takes home top honors in both categories last night.

[11/17/17 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in NBC Victory
The Peacock takes home top honors in total viewers and adults 18-49.

[11/16/17 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Reclaims Top Spot Among Adults 18-49
"Empire" is the night's top demo draw while "Survivor: Heroes vs. Healers vs. Hustlers" is the most-watched program.

[11/15/17 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Take Home Demo Crown
The Peacock's top drama is also up from a year ago among adults 18-49.

[11/14/17 - 08:15 AM]
Monday's Broadcast Ratings: "The Good Doctor" Lifts ABC to Top Spot
The Alphabet edges past NBC in both total viewers and adults 18-49.

[11/13/17 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top Charts
The Peacock cruises to the top spot among total viewers and adults 18-49.

[11/12/17 - 08:39 AM]
Saturday's Broadcast Ratings: ABC Pulls Back in Front with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[11/11/17 - 08:33 AM]
Friday's Broadcast Ratings: Dramas Top Viewers, Demos for CBS
"Blue Bloods" is the most-watched program while "Hawaii Five-0" is tops among adults 18-49.

[11/10/17 - 08:14 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with "Thursday Night Football"
The Peacock begins its portion of the NFL franchise on top among adults 18-49.

[11/09/17 - 11:39 AM]
"Nature Boy" 30 for 30 on Ric Flair Averaged 1.8 Million Viewers; Highest Rated Cable Program for 18-49 Demo
ESPN spins the numbers for Tuesday, November 7.

[11/09/17 - 08:44 AM]
Wednesday's Broadcast Ratings: "CMA Awards" Top Charts for ABC
The Alphabet's annual telecast is up more than 10% from last year among adults 18-49.

[11/08/17 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos, CBS Leads Total Viewers
Without the World Series as competition, nearly every series posts double-digit gains.

[11/07/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC Wins Demo Race, ABC Leads Total Viewers
The Peacock takes home the adults 18-49 crown once again.

[11/06/17 - 03:16 PM]
Discovery Channel Ratings Soar in October with Year-Over-Year Growth in Key Demos
Discovery further spins the numbers for the month of October.