or


[04/09/13 - 11:58 AM]
Disney Channel Sweeps Total Day in Total Viewers and Across Major Youth Demos; Rises to 13-Week Highs in Kids 6-11 and Tweens 9-14
Disney Channel spins the numbers for the week of April 1-7.

[via press release from Disney Channel]

Ratings Highlights April 1 - 7, 2013 Final National Ratings

Disney Channel Sweeps Total Day in Total Viewers and Across Major Youth Demos; Rises to 13-Week Highs in Kids 6-11 and Tweens 9-14

~ Posts Largest Competitive Advantage Ever Over Nickelodeon in Tweens

~Airs Week's Top 73 TV Telecasts in Tweens, Top 22 in Kids 6-11 and Top 5 in Kids 2-11

Disney Junior Block's "Mickey Mouse Clubhouse" is Cable TV's #1 Series In Preschoolers; Block Has #1 Series in Kids 2-5 for 8th Time in 9 Weeks

Disney Junior, the 24-hour Channel, is Cable TV's #3 Network in Total Day in Kids 2-5 and Girls 2-5; Tops Nick Jr. by 8% in Kids 2-5 and More Than Doubles Sprout

Disney Channel: Total Day and Prime Highlights

For the week of April 1, 2013, with new episodes of animated and live action series in a "Freaky Freakend"-themed programming event on Friday and Sunday nights, Disney Channel delivered a sweep in Total Day, ranking as cable TV's #1 network in Total Viewers (1.81 million) and TV's #1 network across major youth demos Kids 2-11 (989,000/2.5 rating), Kids 6-11 (666,000/2.8 rating) and Tweens 9-14 (593,000/2.5 rating), marking the network's 95th consecutive week of dominance in the 6-11/9-14 demos. In fact, Disney Channel levied its largest competitive advantage over Nickelodeon on record in Tweens (+126% - vs. 262,000), and outdelivered by double digits for the 74th consecutive week in Kids 6-11 (+68% - vs. 396,000).

Moreover, Disney Channel delivered its second-most-watched week of 2013 in Kids 6-11 and Tweens (13 week high -since week of 12/31/12), and 6-week highs in Total Viewers and Kids 2-11 (since week of 2/18/13).

In Prime, Disney Channel was the #1 cable TV network for the 414th consecutive week in Kids 6-11 (1.09 million/4.6 rating - nearly 8 years) and for 150 straight weeks in Tweens 9-14 (945,000/4.0 rating - nearly 3 years).

· Friday's all new "Jessie" (8:30 - 9:00 p.m.) stood as the week's #1 scripted basic cable TV telecast in Total Viewers (3.72 million), and TV's #1 telecast in Kids 2-11 (2.20 million/5.6 rating) and Kids 6-11 (1.71 million/7.3 rating), while Sunday's original "Austin & Ally" (8:30 - 9:00 p.m.) was the #1 TV telecast in Tweens (1.45 million/6.1 rating).

· Disney Channel held the week's Top 5 TV Telecasts in Kids 2-11, the Top 22 and Kids 6-11 and Top 73 in Tweens 9-14 (Top 5 below):

Disney Junior Daily Block for Kids 2-7 on Disney Channel

The Disney Junior block on Disney Channel delivered the week's Top 2 cable TV series across preschoolers with "Mickey Mouse Clubhouse" and "Doc McStuffins," and the Top 4 preschool cable TV series in Total Viewers with "Mickey Mouse Clubhouse," "Sofia the First," "Doc McStuffins" and "Jake and the Never Land Pirates." Notably, this was the block's 8th time in the previous 9 weeks with the #1 cable TV series in Kids 2-5.

Disney Junior Channel

For its first week of publicly reported ratings, Disney Junior Channel was cable TV's #3 network in Total Day in Kids 2-5 (173,000/1.1 rating) & Girls 2-5 (89,000/1.1 rating) and the #1 cable TV network for preschoolers in Boys 2-5 (84,000/1.0 rating), Total Viewers (363,000) and Women 18-49 (78,000).

· Notably, even with 23 million less homes, Disney Junior, the 24-hour channel, outdelivered long-established Nick Jr. by 11% in Total Viewers (363,000 vs. 328,000), by 8% in Kids 2-5 (173,000 vs. 160,000) and by 16% in Women 18-49 (78,000 vs. 67,000).

· Disney Junior, the 24-hour channel, has a greater competitive advantage over similarly distributed Sprout, more than doubling delivery in Total Viewers (+131% - 363,000 vs. 157,000), Kids 2-5 (+162% - 173,000 vs. 66,000), Boys 2-5 (+147% - 89,000 vs. 36,000) and Women 18-49 (+117% - 78,000 vs. 36,000).

· Versus mid-size cable TV networks, Disney Junior Channel aired the week's #1 telecast in Kids 2-5, Top 4 in Boys 2-5, Top 3 in Women 18-49 and Top 5 in Total Viewers.

Source: NTI, U.S. ratings. Week of 4/1/13-4/7/13: Live + Same Day.





  [april 2013]  
S
M
T
W
T
F
S
 


· AUSTIN & ALLY (DISNEY)
· JESSIE (DISNEY)





most recent ratings | view all posts
[01/16/21 - 08:52 AM]
Friday's Broadcast Ratings: ABC, FOX Share Demo Crown; CBS Leads Total Viewers
The Alphabet's "Shark Tank" is the night's top draw among adults 18-49.

[01/15/21 - 08:35 AM]
Thursday's Broadcast Ratings: "Celebrity Wheel of Fortune" Keeps ABC on Top
The Alphabet's game show trio leads the night in both total viewers and adults 18-49.

[01/14/21 - 08:36 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Return on Top for NBC
The network pulls into the top spots in both total viewers and adults 18-49.

[01/13/21 - 08:30 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Adults 18-49
The network holds off the competition in the key demographic while CBS is the most-watched network overall.

[01/12/21 - 10:01 AM]
In Its First Four Weeks, More Than 41 Million Households Are Projected to Wax on for "Cobra Kai's" Third Season
Between all three seasons, 73 million households have checked out the show.

[01/12/21 - 08:30 AM]
Monday's Broadcast Ratings: ABC Tops Competition with "The Bachelor"
The Alphabet leads the night in both total viewers and adults 18-49.

[01/11/21 - 08:01 AM]
Sunday's Broadcast Ratings: NBC Surges with NFL Playoffs
The network cruises to victory in both total viewers and adults 18-49.

[01/10/21 - 05:55 PM]
Saturday's Broadcast Ratings: NFL Playoffs Put NBC on Top
The network cruises to victory in both total viewers and adults 18-49.

[01/09/21 - 05:53 PM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
"Blue Bloods" and "Shark Tank" lead their respective lineups last night.

[01/08/21 - 11:24 AM]
ABC Ranks as No. 1 Entertainment Net for 5th Straight Week in Adults 18-49
ABC spins the numbers for the week of December 28.

[01/08/21 - 08:36 AM]
Thursday's Broadcast Ratings: ABC Tops Charts with "Celebrity Wheel of Fortune" Premiere
The network leads the evening in both total viewers and adults 18-49.

[01/08/21 - 08:35 AM]
"Mr. Mayor" Is NBC's Best Comedy Premiere in 18-49 Since 2018
NBC spins the numbers for Thursday, January 7.

[01/08/21 - 08:03 AM]
HGTV's Hit Series "Fixer to Fabulous" Delivers Its Best-Ever Ratings
HGTV spins the numbers for Tuesday, December 29.

[01/07/21 - 05:07 PM]
"Big Sky" Is ABC's Most-Watched Debut Since September 2017 with 14.7 Million Viewers After 35 Days of Multiplatform Viewing
ABC spins the numbers for the series to date.

[01/07/21 - 12:26 PM]
Hallmark Channel Closes Out 2020 as #1 Entertainment Cable Network in Fourth Quarter and #2 for the Entire Year
Hallmark Channel spins the numbers for the year to date.