[04/15/13 - 01:44 PM]
3.3 Million Viewers Watch OWN Original Series "Iyanla: Fix My Life" and "Life With La Toya" on Saturday Night
OWN spins the numbers for Saturday, April 13.

[via press release from OWN]


"Iyanla: Fix My Life" Draws 1.8 Million Total Viewers; Premiere Up +22% Women 25-54 Vs. Series Debut Last Fall

New Series "Life With La Toya" Attracts 1.5 Million Total Viewers

OWN's Saturday Primetime Lineup Ranks #1 Among All Broadcast and Cable in Key African-American Demos

OWN is the #1 Social Network in Primetime in All TV on Saturday Night

Los Angeles - OWN: Oprah Winfrey Network continues its strong momentum scoring ratings highs for its Saturday night original series with 3.3 million viewers tuning in to the return of "Iyanla: Fix My Life" and the new docu-series "Life With La Toya" on Saturday, April 13.

"Iyanla: Fix My Life" featuring life coach Iyanla Vanzant's powerful session with rapper DMX attracted 1.8 million total viewers with 1.4 million tuning in for the 90-minute premiere from 9-10:30 p.m. and an additional 420,000 viewers for the encore at 12 a.m. The premiere episode was up +22% W25-54 versus its series debut (Sept. 15, 2012 featuring Evelyn Lozada) and built every half hour +27% over the course of the telecast.

The new original series "Life With La Toya" starring La Toya Jackson attracted 1.5 million total viewers for the night with 1.2 million viewers tuning in to the premiere episode from 10:30-11 p.m. and an additional 283,000 total viewers watching the encore at 1:30 a.m.

With this solid ratings performance, OWN's Saturday primetime lineup ranked #1 across all broadcast and cable in key African-American demos (AA W25-54, AA W18-49, AA households and total viewers). In addition, OWN was the #1 social network in primetime (non-sports) on Saturday in all of TV according to Bluefin.

This Saturday, April 20, another new original series will join OWN's Saturday primetime lineup from 10-10:30 p.m. The comedy docu-series "Raising Whitley" stars actress and comedienne Kym Whitley, who along with her chaotic collective of friends, come together as a family to raise her young son.

Saturday, April 20 (all times ET/PT)

9:00-10:00 p.m. "Iyanla: Fix My Life" (all-new episode with "Real Housewives of Atlanta" Sheree Whitfield and her ex-husband Bob Whitfield)

10:00-10:30 p.m. "Raising Whitley" (series premiere)

10:30-11:00 p.m. "Life With La Toya" (all-new episode)

Source: The Nielsen Company

OWN ratings are coverage ratings

About OWN: Oprah Winfrey Network

OWN: Oprah Winfrey Network is the first and only network named for, and inspired by, a single iconic leader. Oprah Winfrey's heart and creative instincts inform the brand - and the magnetism of the channel. Winfrey provides leadership in programming and attracts superstar talent to join her in primetime, building a global community of like-minded viewers and leading that community to connect on social media and beyond. OWN is a singular destination on cable. Depth with edge. Heart. Star power. Connection. And endless possibilities. OWN is a joint venture between Harpo, Inc. and Discovery Communications. The network debuted on January 1, 2011 and is available in 85 million homes. The venture also includes the award-winning digital platform Oprah.com.

Follow on Twitter @OWNTV

  [april 2013]  


most recent ratings | view all posts
[10/05/15 - 03:34 PM]
Discovery Channel Delivers Third Consecutive Record-Breaking Quarter in Ratings and Viewership
Discovery spins the numbers for the third quarter of 2015.

[10/05/15 - 01:43 PM]
Major League Baseball Delivers FOX Sports a Triple Crown in 2015
FOX Sports spins the numbers for its MLB coverage to date this season.

[10/05/15 - 01:34 PM]
Velocity Rings in Four Year Anniversary with Its Best Third Quarter Ever in Primetime
Velocity spins the numbers for the third quarter of 2015.

[10/05/15 - 10:59 AM]
FOX 3-Day Ratings: "Empire" Jumps 40% in Adults 18-49; Tops #2 Show by More Than 2 Full Rating Points
FOX further spins the numbers for Wednesday, September 30.

[10/05/15 - 09:43 AM]
Series Premiere of "Code Black" Grows by Nearly 3 Million Viewers and 53% in Adults 18-49 with Live +3-Day Viewing
CBS further spins the numbers for Wednesday, September 30.

[10/05/15 - 09:39 AM]
Momentum Gaining for Discovery Family Channel with Growth Across All Dayparts in 3Q15
Discovery Family Channel spins the numbers for the third quarter of 2015.

[10/05/15 - 08:33 AM]
"Quantico" Spikes Over Its Lead-In, Holds Its Debut Rating and Boosts Its Slot by 46%
ABC spins the numbers for Sunday, October 4.

[10/05/15 - 08:32 AM]
Sunday's Broadcast Ratings: NFL Puts NBC on Top; Sparks FOX Growth
The latter's hour worth of coverage bumps up its comedies by double digits from last week's premieres.

[10/05/15 - 08:12 AM]
Saints Overtime Win Over Cowboys Is Up 8% from the "SNF" Matchup for Week 4 of the NFL Season in 2014
NBC spins the numbers for Sunday, October 4.

[10/04/15 - 09:34 AM]
FOX Live + 3 Day Ratings: "Grandfathered" & "The Grinder" Post Healthy Gains
FOX further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:50 AM]
Live + 3 Day Ratings: ABC's "S.H.I.E.L.D." Emerges as the Clear #1 Scripted Show Tuesday at 9pm in Adults 18-49
ABC further spins the numbers for Tuesday, September 29.

[10/04/15 - 08:46 AM]
Saturday's Broadcast Ratings: College Football Keeps ABC on Top
The Alphabet wins the night in total viewers and adults 18-49 by a wide margin.

[10/04/15 - 08:32 AM]
"Saturday Night Live" Season Premiere Up 13% vs. Year-Ago Debut in Metered-Market Households
NBC spins the numbers for Saturday, October 3.

[10/04/15 - 08:22 AM]
College Football Week 5: ABC Televises Two Highest-Rated Games of the Day
ESPN spins the numbers for Saturday, October 3.

[10/03/15 - 09:19 AM]
Friday's Broadcast Ratings: "Shark Tank" Tops Demos for ABC
The Alphabet leads the night among adults 18-49.