or


[04/30/13 - 12:37 PM]
Animal Planet Earns Its Best-Ever April
Animal Planet spins the numbers for the month of April.

[via press release from Animal Planet]

ANIMAL PLANET EARNS ITS BEST-EVER APRIL

- SUCCESS DRIVEN BY STRONG SATURDAY AND SUNDAY PERFORMANCES FROM MY CAT FROM HELL AND RIVER MONSTERS -

(April 30, 2013, Silver Spring, Md.) - Animal Planet earned its best-ever April prime delivery across multiple demos, including P2+ (706K), P25-54 (324K) and P18-49 (305K). Continuing its first-quarter 2013 success, Animal Planet remains among the top-20 ad-supported cable networks based on M25-54 delivery (#17). The network also posted consecutive months of year-over-year delivery growth in prime across multiple demos, achieving gains for 17 straight months among P2+, P25-54 and P18-49.

The network's success in April was driven by stellar Saturday and Sunday series performances. Animal Planet's Saturday hit series, MY CAT FROM HELL, is performing heavenly among W25-54 and is the network's second-most-watched series year to date among this demo. In April, the series reached an all-time high, pulling in 1.2M P2+ viewers on 4/20, and this season, the series is averaging more than 1M P2+ viewers. MY CAT FROM HELL helped Animal Planet rank as the number-one nonfiction cable network in the Saturday 8 PM timeslot for two straight weeks (on 4/20 among P18-49; on 4/27 among W25-54).

Hellish cats aren't the only creatures that contributed to Animal Planet's April success. Monsters are a proven commodity, as the Sunday night series, RIVER MONSTERS, in its fifth season, remains the top-performing series of all time among P25-54. This season's debut pulled in 1.8 million P2+ viewers, making it Animal Planet's most-watched season opener in network history. Overall, this season's RIVER MONSTERS premieres (which all debuted in April) have delivered 1.7M P2+ viewers.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.





  [april 2013]  
S
M
T
W
T
F
S
 


· MY CAT FROM HELL (ANIMAL PLANET)
· RIVER MONSTERS (ANIMAL PLANET)











most recent ratings | view all posts
[01/30/15 - 11:24 AM]
HGTV Delivers Highest Rated Wednesday Night in Its History with "Property Brothers" and "House Hunters"
HGTV spins the numbers for Wednesday, January 28.

[01/30/15 - 08:44 AM]
Series Finale of "Parenthood" Delivers Its Biggest Overall Audience Since December 11, 2012
NBC spins the numbers for Thursday, January 29.

[01/30/15 - 08:36 AM]
ABC Dominates the First Night of the February Sweep with the Return of TGIT, Scoring its Highest Adult 18-49 Rating Since Season-Premiere Thursday
ABC spins the numbers for Thursday, January 29.

[01/30/15 - 08:34 AM]
Thursday's Broadcast Ratings: ABC's Dramas Return with a Demo Victory
"Scandal" and "Grey's Anatomy" return up double-digits from their fall finales in adults 18-49.

[01/29/15 - 10:35 AM]
"The Tonight Show" and "Late Night" Dominate ABC, CBS Timeslot Competition for Week of Jan. 19-23
NBC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 10:13 AM]
"Nightline" Is #1 for the Week - Ranks #1 in Total Viewers 13 of Last 14 Weeks
ABC spins the late-night numbers for the week of January 19-23.

[01/29/15 - 08:47 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
The network's newcomer equals last week's series high among adults 18-49.

[01/29/15 - 08:47 AM]
"Chicago P.D." Captures Its Biggest Overall Audience for a Rebroadcast Since April 16, Its Second-Biggest to Date
NBC spins the numbers for Wednesday, January 28.

[01/29/15 - 06:48 AM]
Original Programming on The Weather Channel Registers Double Digit Increases
Upcoming original primetime premieres include "Coast Guard Alaska" (February 23), "Weather of Biblical Proportions" (March 15), and "Brainstormers" (March 22).

[01/28/15 - 02:41 PM]
"Pretty Little Liars" Is Tuesday's #1 TV Telecast in Women 18-34 and Females 12-34
ABC Family spins the numbers for Tuesday, January 27.

[01/28/15 - 02:23 PM]
Disney XD's Special 1-Hour "Lab Rats" Delivers 6-Month Ratings Highs in Total Viewers and Across Target Kid and Boy Demographics
Disney XD spins the numbers for Monday, January 26.

[01/28/15 - 02:20 PM]
History's(R) "Sons of Liberty" Concludes with 3.3 Million Total Viewers
History spins the numbers for Tuesday, January 27.

[01/28/15 - 01:19 PM]
"Gold Rush" Sets Season Record with More Than Six Million Viewers on Friday, January 23
Discovery spins the numbers for Friday, January 23.

[01/28/15 - 01:16 PM]
Premiere of "Ellen's Design Challenge" Captures #1 Spot on HGTV's Monday Night Lineup
HGTV spins the numbers for Monday, January 26.

[01/28/15 - 08:58 AM]
"Live with Kelly and Michael" Is the Week's No. 2 Syndicated Talk Show
Disney-ABC Domestic Television spins the numbers for the week of January 12-16.