Ratings Report, 2013 May Sweep
(National Live + Same Day Program Ratings)
"Katie" Finishes as the No. 1 Freshman Syndicated Talker During the May Sweep, Leading All Three Major Sweep Periods and Each Week Since its September Debut
Ranked Among All Syndicated Talkers During the 2012-13 Season,
"Katie" Places in the Top Tier and Stands as TV's Top Freshman in 3 Years
"Katie" 2013 May Sweep (04/25-05/22/13)
Based on National Household ratings, "Katie" finished as the No. 1 freshman talker for the 2013 May Sweep, leading runner-up "Steve Harvey" by 13% (1.7 rating vs. 1.5 rating). In fact, "Katie" was the highest-rated freshman for its 3rd consecutive major sweep period (November '12, February '13 and May '13), winning each week since its September debut. "Katie" also led the month in Total Viewers (2.101 million), qualifying as the most-watched freshman talk show overall during all three sweep periods.
· During the just completed 2012-13 broadcast season, newcomer "Katie" finished in the top tier among the 18 syndicated talk shows on the market in Households (No. 6 - 1.8 rating) and Total Viewers (No. 6 - 2.352 million). In addition, "Katie" stood as TV's top freshman syndicated talker in 3 years - since "Dr. Oz" in 2009.
"Katie" is executive-produced by Katie Couric and Rachel Miskowiec and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels, Matt Strauss and Ethan Nelson and the program is directed by Joseph Terry.
Source: The Nielsen Company, National Live + Same Day Program Ratings, 2013 May Sweep (04/25-05/22/13). 2012-13 Broadcast Season = 09/10/12-05/22/13.