or


[07/08/13 - 02:13 PM]
Wimbledon Provides Thrills, History & Two of ESPN's Largest Tennis Audiences
ESPN spins the numbers for Saturday, July 6 and Sunday, July 7.

[via press release from ESPN]

Wimbledon Provides Thrills, History & Two of ESPN's Largest Tennis Audiences

Murray's Triumph -- ESPN's Second Biggest Tennis Audience Ever

WatchESPN App Usage Nearly Quadruples

The 2013 fortnight of The Championships, Wimbledon thrilled tennis fans with surprises and an historic ending and it provided two of ESPN's biggest five audiences for tennis in its 33+ years. In addition, the WatchESPN app saw its usage rise for the event by nearly four-fold.

The Gentlemen's Championship saw No. 2 Andy Murray of Scotland end Great Britain's 77-year drought, in a straight-sets triumph over No. 1 Novak Djokovic. ESPN's telecast drew a 1.7 Fast National US rating, according to Nielsen. That represents an average of 1,894,000 homes and 2,456,000 viewers (P2+), the second largest audience in ESPN tennis history, behind only last year's Gentlemen's Championship (2,876,000 households and 3,925,000 viewers). The rating for Sunday's final peaked at a 2.8 for the final 30 minutes of the telecast (12-12:30 p.m. ET). Last year's four-set match between Roger Federer and Murray peaked at 4.1 for the half hour starting at 1 p.m. The match ended at 2:15 p.m.

In addition, Saturday's telecast of the Ladies' Championship - No. 15 Marion Bartoli winning her first major title over No. 23 Sabine Lisicki 6-1, 6-4 - plus the Gentlemen's Doubles Championship - American's Bob and Mike Bryan winning their 15th major and third in a row - drew a 0.9 US rating for the five-hour telecast. The average audience of 1,061,000 homes and 1,302,000 viewers is the fifth best in ESPN tennis history. ESPN's biggest five tennis audiences are all from the last two Wimbledon events:

Date Event (all Wimbledon) HH imps US Rating
Sun, July 8, 2012 Gentlemen's Championship 2,876,000 2.5
Sun, July 7, 2013 Gentlemen's Championship 1,894,000 1.7
Sat, July 7, 2012 Ladies' Championship
Gentlemen's Doubles Championship
Ladies' Doubles Championship 1,373,000 1.2
Fri, July 6, 2012 Gentlemen's Semifinals 1,298,000 1.1
Sat, July 6, 2013 Ladies' Championship
Gentlemens' Doubles Championship 1,061,000 0.9

Wimbledon Scores on ESPN Digital Platforms

Digital consumption of ESPN content continues to grow strongly, and Wimbledon was no exception. For WatchESPN and ESPN3, the strongest day of the tournament was Friday, July 5, logging 16 million live minutes viewed across computers, smartphones, tablets, Xbox and Apple TV.

Specifically, usage of the WatchESPN app on smartphones and tablets throughout the entire tournament was up 274 percent - nearly quadruple - in live minutes viewed. Additionally, the average number of daily viewers nearly doubled, up 89 percent, while minutes per viewer via the app more than doubled, up 110 percent.

Across the two weeks of the tournament, ESPN.com Tennis video starts were up eight percent at 2.1 million. Additionally, average daily traffic to the Tennis card on the ScoreCenter app during the tournament more than doubled in unique viewers (up 138 percent) and visits (up 118 percent). Usage nearly tripled in minutes (up 195 percent) and average minute audience (up 195 percent).

ESPN and Wimbledon

ESPN's exclusivity and all-live presentation began in 2012, the result of a 12-year agreement between ESPN and the All England Lawn Tennis Club announced just after the conclusion of the 2011 Championships.





  [july 2013]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[08/30/16 - 02:25 PM]
Freeform Shines Across Multiple Digital Platforms During Summer 2016
Freeform spins the numbers for the summer to date.

[08/30/16 - 02:02 PM]
Hallmark Channel's First Annual "Summer Nights" Programming Event Finishes Strong
The Hallmark Channel spins the numbers for the weeks of July 23-August 28.

[08/30/16 - 11:29 AM]
Disney Channel and 24-Hour Disney Junior Are No. 1 for Summer 2016 Among Key Target Demographics
Disney Channel spins the numbers for the summer to date.

[08/30/16 - 10:49 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Stay on Top for NBC
The Peacock leads the night among total viewers and adults 18-49.

[08/29/16 - 12:29 PM]
"Flip or Flop" Helps Deliver More Than Seven Million Total Viewers to HGTV
HGTV spins the numbers for Thursday, August 25.

[08/29/16 - 08:49 AM]
Sunday's Broadcast Ratings: NFL Preseason Boosts NBC, FOX
The Peacock wins the night among adults 18-49.

[08/28/16 - 08:26 AM]
Saturday's Broadcast Ratings: NFL Preseason Wins Again for CBS
The Eye takes home top honors among total viewers and adults 18-49.

[08/28/16 - 08:23 AM]
"Aquarius" Matches Its Season High in 18-49; Highest Ever for a Saturday Telecast
NBC spins the numbers for Saturday, August 27.

[08/27/16 - 09:00 AM]
Friday's Broadcast Ratings: CBS, NFL Preseason Snap NBC's Win Streak
The Eye wins the evening in both total viewers and adults 18-49.

[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.