[07/10/13 - 10:05 AM]
ABC Weekly Primetime Ratings - "The Bachelorette" Ranks No. 1 In Its 2-Hour Slot
ABC spins the numbers for the week of July 1-7.

[via press release from ABC]

Primetime Ratings Report for the week of July 1, 2013 (Based on National Live + Same Day Program Ratings)

"The Bachelorette" Ranks No. 1 in its 2-Hour Slot, Leading the Season Premiere of NBC's "American Ninja Warrior" by 1.3 Million Viewers and by 6% in Adults 18-49

Monday at 10pm, ABC's "Mistresses" Tops NBC's "Siberia" Debut by 16% in Viewers

ABC's "Extreme Weight Loss" Builds Against Stiff Competition and Improves its Slot

A Repeat "Shark Tank" is the Most-Watched TV Show in Friday's 8 O'clock Hour

ABC's "What Would You Do?" Delivers its Biggest Audience in 4 Weeks

ABC's Replay "America's Funniest Home Videos" Ranks No. 2 at 7pm in Adults 18-49

ABC's "Celebrity Wife Swap" Grows Week to Week Among Key Women

Building on its Lead-in at 9pm, ABC's "Whodunnit?" Holds Even With the Prior Week in Adults 18-49 and Gains 20% with Women 18-49

At 10pm, ABC's Repeat "Castle" Outdraws NBC's Original "Crossing Lines"

Week No. 41


ABC earned second place on Monday in Total Viewers (5.4 million) and Adults 18-49 (1.6/5), while ranking No. 1 on the night among key Women demos (W18-49/W25-54).

"The Bachelorette" (8:00-10:01 p.m.)

ABC's "The Bachelorette" ranked No. 1 from 8:00-10:00 p.m., beating NBC's 2-hour season premiere of "American Ninja Warrior" by 1.3 million viewers (6.3 million vs. 5.0 million) and by 6% in Adults 18-49 (1.8/6 vs. 1.7/5). In addition, the ABC unscripted series was Monday's No. 2 TV show in Total Viewers, behind only CBS' "Under the Dome."

"Mistresses" (10:01-11:00 p.m.)

ABC's "Mistresses" beat out NBC's series debut of "Siberia" in the 10 o'clock hour by 16% in viewers (3.6 million vs. 3.1 million). The new drama was up by double-digit percentages for ABC in the hour year to year with viewers (+29% - 3.6 million vs. 2.8 million) and young adults (+10% - 1.1/3 vs. 1.0/3), improving over original programming on the year-ago night ( "The Glass House" on 7/2/12).


"Extreme Weight Loss" (8:00-10:00 p.m.)

From 8:00-10:00 p.m., ABC's "Extreme Weight Loss" grew from its first hour to its second hour by 22% in Adults 18-49 (0.9/3 to 1.1/3) despite strong competition from a 3-way reality battle in the 9 o'clock hour (CBS' "Big Brother," NBC's "America's Got Talent" and Fox's "So You Think You Can Dance"). "Extreme Weight Loss" was up by double-digit percentages for ABC in the 2-hour time period from the year-ago night with viewers (+31% - 3.4 million vs. 2.6 million) and young adults (+25% - 1.0/3 vs. 0.8/3).


"Shark Tank" (8:00-9:00 p.m.)

At 8 o'clock, ABC's encore "Shark Tank" stood as the most-watched show in the hour (4.7 million). In addition, "Shark Tank" was the No. 1 program on the major networks in Adults 18-49 (1.1/5), defeating its repeat unscripted competition head-to-head in the hour on CBS by 22% ("Undercover Boss" = 0.9/4) and on NBC by 83% ("Siberia" = 0.6/2).

· "Shark Tank" was up week to week by 18% in Total Viewers and by 10% in Adults 18-49 to deliver its best numbers in 4 weeks - since 6/7/13.

"What Would You Do?" (9:00-10:00 p.m.)

ABC's "What Would You Do?" grew its overall audience over the prior week by 5% (3.9 million vs. 3.7 million) to post its most-watched telecast since early June - since 6/7/13.


"America's Funniest Home Videos" (7:00-8:00 p.m.)

In the 7:00 p.m. hour, ABC's repeat "America's Funniest Home Videos" took second place in Total Viewers (4.5 million) and Adults 18-49 (0.9/3).

"Celebrity Wife Swap" (8:00-9:00 p.m.)

During the 8 o'clock hour, ABC's "Celebrity Wife Swap" grew week to week with key Women: W18-49 (+20% - 1.2/4 vs. 1.0/3) and W25-54 (+7% - 1.6/4 vs. 1.5/4).

"Whodunnit?" (9:00-10:00 p.m.)

Building on its Adult 18-49 lead-in by 11% (1.0/3 vs. 0.9/3) at 9:00 p.m., ABC's "Whodunnit?" retained 100% of its week-ago young adult number and gained 20% with Women 18-49 (1.2/3 vs. 1.0/3).

"Castle" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's repeat "Castle" drew more viewers than NBC's original "Crossing Lines" (+3% - 3.0 million vs. 2.9 million) and tied the first-run NBC drama across all key Adults (AD18-34/AD18-49/AD25-54).

Source: The Nielsen Company (National, Live+ Same Day Program Ratings), week of 07/01/13.

  [july 2013]  

· 20/20 (ABC)

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