or


[08/20/13 - 08:35 AM]
ABC's "Mistresses" Spikes Over Its Lead-in and Continues to Improve Its Time Slot
ABC spins the numbers for Monday, August 19.

[via press release from ABC]

ABC's "Mistresses" Spikes Over Its Lead-in and Continues to Improve Its Time Slot

Spiking 43% over its lead-in at 10pm in Adults 18-49, ABC's Mistresses returned after being pre-empted for 2 weeks to dominate NBC's Siberia in the hour (+43%), which fell from its lead-in. In addition, Mistresses continued to improve its time period for ABC over the year-ago night with original programming, growing the hour by 75% in viewers and by 43% in young adults. On average, the new ABC drama has boosted its slot year to year by strong margins in both Total Viewers (+47%) and Adults 18-49 (+73%).

Quick Take for Monday, August 19, 2013 (Fast Affiliate Live +Same Day Ratings)

ABC's "Mistresses" Beats NBC's "Siberia" by 43% in Adults 18-49

On Average, ABC's "Mistresses" is Significantly Improving the 10pm Time Period Year to Year by 47% in Total Viewers and 73% in Adults 18-49

"Mistress" (10:00-11:00 p.m.)

Spiking 43% over its lead-in at 10:00 p.m. in Adults 18-49, ABC's "Mistresses" returned after being pre-empted for 2 weeks to dominate NBC's "Siberia" in the hour (+43% - 1.0/3 vs. 0.7/2), which fell from its lead-in. In addition, "Mistresses" continued to improve its time period for ABC over the year-ago night with original programming, growing the hour by 75% in viewers and by 43% in young adults (2.0 million and 0.7/2, respectively, with "The Glass House" on 8/20/12). On average, the new ABC drama has boosted its slot year to year by strong margins in both Total Viewers (+47%) and Adults 18-49 (+73%).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 45% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 8/19/13.





  [august 2013]  
S
M
T
W
T
F
S
    


· MISTRESSES (ABC)
· SIBERIA (NBC)





most recent ratings | view all posts
[07/29/14 - 10:25 AM]
American Heroes Channel Celebrates Best July Ever in Prime and Total Day Delivery Among P2+ and HH
American Heroes Channel spins the numbers for the month to date.

[07/29/14 - 08:54 AM]
"Running Wild with Bear Grylls" Is the #2 New Reality Show Premiere This Summer on the Big 4
NBC spins the numbers for Monday, July 28.

[07/29/14 - 08:32 AM]
Monday's Broadcast Ratings: "The Bachelorette" Goes Out on Top
The show's full night finale puts ABC in front among both total viewers and adults 18-49.

[07/29/14 - 08:30 AM]
ABC Wins Monday as "The Bachelorette" Closes with Its Biggest Audience This Season
ABC spins the numbers for Monday, July 28.

[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 08:50 AM]
Encore "Chicago P.D." Ranks #1 in Its Time Period in 18-49 Among ABC, CBS and NBC
NBC spins the numbers for Sunday, July 27.

[07/28/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos for Second Straight Week
"60 Minutes" and "Big Brother 16" are the most-watched programs in said categories.

[07/28/14 - 08:28 AM]
ABC Earns 2nd on Sunday in Viewers with "Rising Star" Improving Its Slot Year to Year
ABC spins the numbers for Sunday, July 27.

[07/25/14 - 08:40 AM]
Thursday's Broadcast Ratings: "Big Brother" Continues Win Streak for CBS
The Eye has taken home top adults 18-49 honors for five straight weeks.

[07/25/14 - 08:23 AM]
"Last Comic Standing" Wins Its Timeslot in 18-49 and Most Key Demos
NBC spins the numbers for Thursday, July 24.

[07/25/14 - 08:16 AM]
ABC's "Black Box" Finale Is Up and "NY Med" Tops Its Slot for the 5th Straight Week
ABC spins the numbers for Thursday, July 24.

[07/24/14 - 01:20 PM]
Series Premiere of FX's Newest Original Comedy Series "Married" Pulls in 1.5 Million Total Viewers and 1.1 Million Adults 18-49
FX spins the numbers for Thursday, July 17.

[07/24/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Got Talent" Puts NBC Back on Top
The Peacock's summer franchise expands originals to Wednesdays with a victory in both total viewers and adults 18-49.

[07/24/14 - 07:47 AM]
CMT's Highest-Rated Series "Party Down South" Earns Its Highest-Rated Episode Ever, Up Double Digits
CMT spins the numbers for Thursday, July 17.

[07/23/14 - 09:10 AM]
"Daryl's Restoration Over-Hall" Series Premiere Rocks DIY Network's Ratings
DIY Network spins the numbers for Saturday, July 19.