or


[08/27/13 - 02:19 PM]
Discovery Channel Breaches the August Waters and Delivers the Most Watched August in Network History
Discovery spins the numbers for the month to date.

[via press release from Discovery]

DISCOVERY CHANNEL BREACHES THE AUGUST WATERS AND DELIVERS THE MOST WATCHED AUGUST IN NETWORK HISTORY

August Delivers Strong Double Digit Increases In Total Viewers and Across Key Demos

Discovery Channel's 26th annual Shark Week in August was the network's most watched Shark Week ever. The success of Shark Week coupled with solid performances by hit series Amish Mafia, which averaged 2.46 million viewers, and Gold Rush - South America, which averaged 2.43 million viewers, and strong beginnings for freshman series Tickle and Porter Ridge, made August 2013 the most watched August in Discovery Channel history. August 2013 was also Discovery's best month of 2013 among Women 18-49 and Women 18-34 delivery.

Discovery's August 2013 double digit increases vs. August 2012 included a whopping +38% increase in Total Viewers P2+, as well as double digit increases in Persons 25-54 (+46%), Men 25-54 (+49%), Women 25-54 (+42%), Persons 18-49 (+44%), Men 18-49 (+45%) and Men 18-34 (+37%). This sharp increase in Discovery's Prime Time ratings pushed the network to the #1 position in all of cable in Men 18-49 for the month, and in the top five for Men 25-54 (#2), Persons 18-49 (#3), Persons 25-54 (#4) and Persons 18-34 (#5) in August.

Shark Week 2013 was the most-watched in the event's 26 year history across all key demos including Persons, Men and Women 25-54/18-49/18-34 delivery, no exclusions, from August 4-10. Shark Week's first-ever late-night talk show, Shark After Dark, out-delivered every late-night cable talk show competitor including Comedy Central's The Daily Show with Jon Stewart and The Colbert Report, TBS' Conan, Bravo's Watch What Happens Live and E!'s Chelsea Lately in Persons 25-54 and 18-49 delivery. Shark After Dark also beat all of the above late-night cable talk shows among the coveted Persons 18-34 demo (no exclusions) August 4 - 7. Additionally, during the calendar week from August 5-11, Discovery Channel ranked as the #1 network in ALL OF TELEVISION among Men 18-49 delivery, no exclusions.

Gold Rush - South America was the #1 series for men across all of television on Fridays, beating all other series and specials on both broadcast and cable television among male viewers Men 18-49 and Men 25-54 delivery, excluding sports. Gold Rush - South America was also the #1 cable program on Fridays among both Persons 25-54 and 18-49 delivery.

* Source: Nielsen. Live+SD. Time-Period Data.

2013 Shark Week Premiere Telecast Averages

· During Shark Week 2013, across 11 premiere hours, Shark Week telecasts averaged a 1.77 P25-54 AA% and 3.23 million viewers P2+ delivery (higher than any other year in 26 year history of Shark Week).

2013 Shark Week Prime Average

· The full week itself averaged a 1.74 HH / 1.39 P25-54 AA% / 2.56 million viewers P2+ delivery, during all of primetime (8-11p, Sunday 8/4/13 - Saturday 8/10/13)

2013 Shark Week Cume

· During the calendar week of Shark Week 2013, 28.9 million viewers P2+watched Shark Week 2013 during Prime (Mon-Sun)...when including launch night, 31.8 million viewers P2+ (Sun-Sat) during Primetime.

Source: Nielsen. NPower. DISC. Shark Week. Mon-Sun, 8/5/13-8/11/13. 8p-11p. Sun-Sat, 8/4/13-8/10/13. 8p-11p. Cume. 6min Qual.





  [august 2013]  
S
M
T
W
T
F
S
    


· GOLD RUSH (DISCOVERY)
· SHARK AFTER DARK (DISCOVERY)





most recent ratings | view all posts
[05/25/19 - 08:14 AM]
Friday's Broadcast Ratings: ABC, CBS, FOX & NBC All Share Demo Crown
The Eye however is the most-watched broadcaster overall last night.

[05/24/19 - 08:25 AM]
Thursday's Broadcast Ratings: ABC Tops Charts with "This Is Farrah Fawcett" Special
The Alphabet wins the night among total viewers, shares the demo crown with CBS.

[05/23/19 - 08:10 AM]
Wednesday's Broadcast Ratings: ABC Gets Boost from "Live in Front of a Studio Audience"
The Alphabet's live special dominates the night in total viewers and adults 18-49.

[05/22/19 - 02:47 PM]
ABC Leads Next Season's Crop of New Series with the Top 3 Most-Watched Trailers
ABC spins the digital numbers for its new series to date.

[05/22/19 - 08:12 AM]
Tuesday's Broadcast Ratings: NBC Tops Night of Finales in Demos
CBS however leads the evening in total viewers as "NCIS" wins both categories.

[05/22/19 - 07:14 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Unprecedented Eighth Consecutive Year
NBC further spins the numbers for the season to date.

[05/21/19 - 01:41 PM]
CBS Is America's Most-Watched Network in 2018-2019 for Third Consecutive Season Across Primetime, Daytime and Late Night
CBS further spins the numbers for the season to date.

[05/21/19 - 09:51 AM]
NBC Wins the September-to-May Season in 18-49 for the 5th Time in 6 Years
NBC further spins the numbers for the season to date.

[05/21/19 - 08:12 AM]
Monday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with ABC
"The Voice" and "The Bachelorette" both lead the night among adults 18-49.

[05/20/19 - 12:03 PM]
"Game of Thrones" Concludes with All-Time HBO Record; "Barry" Quadruples Prior Season Finale
HBO spins the numbers for Sunday, May 19.

[05/20/19 - 08:17 AM]
Sunday's Broadcast Ratings: ABC, "American Idol" Top Demos on Night of Finales
The Alphabet takes home the adults 18-49 crown while CBS is the most-watched broadcaster.

[05/19/19 - 08:23 AM]
Saturday's Broadcast Ratings: NBC Tops Viewers, Shares Demo Crown with FOX
The Peacock's "Dateline" leads the night in both categories.

[05/19/19 - 06:53 AM]
ESPN's Second Highest Rated NBA Conference Finals Game 3 Ever
ESPN spins the numbers for Saturday, May 18.

[05/18/19 - 08:34 AM]
Friday's Broadcast Ratings: NBC Tops Demos with "The Blacklist" Finale
The Peacock takes home the adults 18-49 crown while CBS is the most-watched network.

[05/17/19 - 08:14 AM]
Thursday's Broadcast Ratings: "The Big Bang Theory" Goes Out on Top
CBS easily wins the night in both total viewers and adults 18-49.