or


[08/27/13 - 02:19 PM]
Discovery Channel Breaches the August Waters and Delivers the Most Watched August in Network History
Discovery spins the numbers for the month to date.

[via press release from Discovery]

DISCOVERY CHANNEL BREACHES THE AUGUST WATERS AND DELIVERS THE MOST WATCHED AUGUST IN NETWORK HISTORY

August Delivers Strong Double Digit Increases In Total Viewers and Across Key Demos

Discovery Channel's 26th annual Shark Week in August was the network's most watched Shark Week ever. The success of Shark Week coupled with solid performances by hit series Amish Mafia, which averaged 2.46 million viewers, and Gold Rush - South America, which averaged 2.43 million viewers, and strong beginnings for freshman series Tickle and Porter Ridge, made August 2013 the most watched August in Discovery Channel history. August 2013 was also Discovery's best month of 2013 among Women 18-49 and Women 18-34 delivery.

Discovery's August 2013 double digit increases vs. August 2012 included a whopping +38% increase in Total Viewers P2+, as well as double digit increases in Persons 25-54 (+46%), Men 25-54 (+49%), Women 25-54 (+42%), Persons 18-49 (+44%), Men 18-49 (+45%) and Men 18-34 (+37%). This sharp increase in Discovery's Prime Time ratings pushed the network to the #1 position in all of cable in Men 18-49 for the month, and in the top five for Men 25-54 (#2), Persons 18-49 (#3), Persons 25-54 (#4) and Persons 18-34 (#5) in August.

Shark Week 2013 was the most-watched in the event's 26 year history across all key demos including Persons, Men and Women 25-54/18-49/18-34 delivery, no exclusions, from August 4-10. Shark Week's first-ever late-night talk show, Shark After Dark, out-delivered every late-night cable talk show competitor including Comedy Central's The Daily Show with Jon Stewart and The Colbert Report, TBS' Conan, Bravo's Watch What Happens Live and E!'s Chelsea Lately in Persons 25-54 and 18-49 delivery. Shark After Dark also beat all of the above late-night cable talk shows among the coveted Persons 18-34 demo (no exclusions) August 4 - 7. Additionally, during the calendar week from August 5-11, Discovery Channel ranked as the #1 network in ALL OF TELEVISION among Men 18-49 delivery, no exclusions.

Gold Rush - South America was the #1 series for men across all of television on Fridays, beating all other series and specials on both broadcast and cable television among male viewers Men 18-49 and Men 25-54 delivery, excluding sports. Gold Rush - South America was also the #1 cable program on Fridays among both Persons 25-54 and 18-49 delivery.

* Source: Nielsen. Live+SD. Time-Period Data.

2013 Shark Week Premiere Telecast Averages

· During Shark Week 2013, across 11 premiere hours, Shark Week telecasts averaged a 1.77 P25-54 AA% and 3.23 million viewers P2+ delivery (higher than any other year in 26 year history of Shark Week).

2013 Shark Week Prime Average

· The full week itself averaged a 1.74 HH / 1.39 P25-54 AA% / 2.56 million viewers P2+ delivery, during all of primetime (8-11p, Sunday 8/4/13 - Saturday 8/10/13)

2013 Shark Week Cume

· During the calendar week of Shark Week 2013, 28.9 million viewers P2+watched Shark Week 2013 during Prime (Mon-Sun)...when including launch night, 31.8 million viewers P2+ (Sun-Sat) during Primetime.

Source: Nielsen. NPower. DISC. Shark Week. Mon-Sun, 8/5/13-8/11/13. 8p-11p. Sun-Sat, 8/4/13-8/10/13. 8p-11p. Cume. 6min Qual.





  [august 2013]  
S
M
T
W
T
F
S
    


· GOLD RUSH (DISCOVERY)
· SHARK AFTER DARK (DISCOVERY)





most recent ratings | view all posts
[07/31/14 - 11:51 AM]
"Sharknado 2: The Second One" Devours the World - Record-Setting 3.9 Million Total Viewers and 1.6 Million Adults 18-49 for Syfy Original Movie
Syfy spins the numbers for Wednesday, July 30.

[07/31/14 - 10:56 AM]
"Tonight Show" Tops "Kimmel" and "Late Show" Combined for the Late-Night Ratings Week of July 21-25 in 18-49, Hitting a Five-Week High
NBC spins the late-night numbers for the week of July 21-25.

[07/31/14 - 08:48 AM]
"Taxi Brooklyn" Sets Series Records in 18-49 and Total Viewers in Its Sixth Week on the Schedule
NBC spins the numbers for Wednesday, July 30.

[07/31/14 - 08:32 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers, Splits Demos with CBS
The former's "America's Got Talent" and the latter's "Big Brother 16" share the gold among adults 18-49 last night.

[07/30/14 - 08:51 AM]
NBC Wins Tuesday Night in 18-49 and Total Viewers Among the Big 4
NBC spins the numbers for Tuesday, July 29.

[07/30/14 - 08:24 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Keeps NBC on Top
The Peacock doubles second place ABC among adults 18-49.

[07/30/14 - 08:16 AM]
ABC's Tuesday Unscripted Series Grow - "Extreme Weight Loss" Ties a 2-Month High
ABC spins the numbers for Tuesday, July 29.

[07/30/14 - 07:58 AM]
NBCSN Is TV's Fastest Growing Sports Network Since Debut of Premier League on August 17, 2013
NBCSN spins the numbers for the past 50 weeks to date.

[07/29/14 - 10:25 AM]
American Heroes Channel Celebrates Best July Ever in Prime and Total Day Delivery Among P2+ and HH
American Heroes Channel spins the numbers for the month to date.

[07/29/14 - 08:54 AM]
"Running Wild with Bear Grylls" Is the #2 New Reality Show Premiere This Summer on the Big 4
NBC spins the numbers for Monday, July 28.

[07/29/14 - 08:32 AM]
Monday's Broadcast Ratings: "The Bachelorette" Goes Out on Top
The show's full night finale puts ABC in front among both total viewers and adults 18-49.

[07/29/14 - 08:30 AM]
ABC Wins Monday as "The Bachelorette" Closes with Its Biggest Audience This Season
ABC spins the numbers for Monday, July 28.

[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 08:50 AM]
Encore "Chicago P.D." Ranks #1 in Its Time Period in 18-49 Among ABC, CBS and NBC
NBC spins the numbers for Sunday, July 27.

[07/28/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Tops Viewers, Demos for Second Straight Week
"60 Minutes" and "Big Brother 16" are the most-watched programs in said categories.