or


[08/27/13 - 02:19 PM]
Discovery Channel Breaches the August Waters and Delivers the Most Watched August in Network History
Discovery spins the numbers for the month to date.

[via press release from Discovery]

DISCOVERY CHANNEL BREACHES THE AUGUST WATERS AND DELIVERS THE MOST WATCHED AUGUST IN NETWORK HISTORY

August Delivers Strong Double Digit Increases In Total Viewers and Across Key Demos

Discovery Channel's 26th annual Shark Week in August was the network's most watched Shark Week ever. The success of Shark Week coupled with solid performances by hit series Amish Mafia, which averaged 2.46 million viewers, and Gold Rush - South America, which averaged 2.43 million viewers, and strong beginnings for freshman series Tickle and Porter Ridge, made August 2013 the most watched August in Discovery Channel history. August 2013 was also Discovery's best month of 2013 among Women 18-49 and Women 18-34 delivery.

Discovery's August 2013 double digit increases vs. August 2012 included a whopping +38% increase in Total Viewers P2+, as well as double digit increases in Persons 25-54 (+46%), Men 25-54 (+49%), Women 25-54 (+42%), Persons 18-49 (+44%), Men 18-49 (+45%) and Men 18-34 (+37%). This sharp increase in Discovery's Prime Time ratings pushed the network to the #1 position in all of cable in Men 18-49 for the month, and in the top five for Men 25-54 (#2), Persons 18-49 (#3), Persons 25-54 (#4) and Persons 18-34 (#5) in August.

Shark Week 2013 was the most-watched in the event's 26 year history across all key demos including Persons, Men and Women 25-54/18-49/18-34 delivery, no exclusions, from August 4-10. Shark Week's first-ever late-night talk show, Shark After Dark, out-delivered every late-night cable talk show competitor including Comedy Central's The Daily Show with Jon Stewart and The Colbert Report, TBS' Conan, Bravo's Watch What Happens Live and E!'s Chelsea Lately in Persons 25-54 and 18-49 delivery. Shark After Dark also beat all of the above late-night cable talk shows among the coveted Persons 18-34 demo (no exclusions) August 4 - 7. Additionally, during the calendar week from August 5-11, Discovery Channel ranked as the #1 network in ALL OF TELEVISION among Men 18-49 delivery, no exclusions.

Gold Rush - South America was the #1 series for men across all of television on Fridays, beating all other series and specials on both broadcast and cable television among male viewers Men 18-49 and Men 25-54 delivery, excluding sports. Gold Rush - South America was also the #1 cable program on Fridays among both Persons 25-54 and 18-49 delivery.

* Source: Nielsen. Live+SD. Time-Period Data.

2013 Shark Week Premiere Telecast Averages

· During Shark Week 2013, across 11 premiere hours, Shark Week telecasts averaged a 1.77 P25-54 AA% and 3.23 million viewers P2+ delivery (higher than any other year in 26 year history of Shark Week).

2013 Shark Week Prime Average

· The full week itself averaged a 1.74 HH / 1.39 P25-54 AA% / 2.56 million viewers P2+ delivery, during all of primetime (8-11p, Sunday 8/4/13 - Saturday 8/10/13)

2013 Shark Week Cume

· During the calendar week of Shark Week 2013, 28.9 million viewers P2+watched Shark Week 2013 during Prime (Mon-Sun)...when including launch night, 31.8 million viewers P2+ (Sun-Sat) during Primetime.

Source: Nielsen. NPower. DISC. Shark Week. Mon-Sun, 8/5/13-8/11/13. 8p-11p. Sun-Sat, 8/4/13-8/10/13. 8p-11p. Cume. 6min Qual.





  [august 2013]  
S
M
T
W
T
F
S
    


· GOLD RUSH (DISCOVERY)
· SHARK AFTER DARK (DISCOVERY)









most recent ratings | view all posts
[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.

[07/01/15 - 08:52 AM]
"I Can Do That" Is Up for a Second Straight Week to Its High Since June 9
NBC spins the numbers for Tuesday, June 30.

[07/01/15 - 08:41 AM]
Tuesday's Broadcast Ratings: Women's World Cup Sparks Demo Victory for FOX
The network edges out NBC for the top spot among adults 18-49.

[07/01/15 - 06:00 AM]
MTV2 Completes Eight Consecutive Quarters of Year-Over-Year Growth with Best Q2 Ever
MTV2 spins the numbers for the month of June.