[09/15/13 - 08:33 AM]
"Million Second Quiz" Equals NBC's Highest 18-49 Rating in Its Time Period, Excluding Sports, in 19 Months
NBC spins the numbers for Saturday, September 14.

[via press release from NBC]

Saturday Primetime Results:

· At 8 p.m. ET, "The Million Second Quiz" (0.7/3 in adults 18-49, 3.0 million viewers overall) equaled NBC's highest 18-49 rating in the time period, excluding sports, in 19 months (since a "Voice" encore earned a 1.0 in the hour on February 11, 2012).

· In total viewers, The Million Second Quiz" delivered NBC's biggest overall audience in the Saturday 8-9 p.m. ET hour, excluding sports, in nine months, since December 1, 2012 ("It's a Wonderful Life").

· From its first half-hour to its second, "The Million Second Quiz" grew in every key ratings category, with gains of 17% in 18-49 rating (to a 0.7 from a 0.6), 50% in adults 18-34 (0.6 vs. 0.4) and 200% in men 18-34 (0.6 vs. 0.2).

· From 9-11 p.m. ET, an encore telecast of "American Ninja Warrior" (0.8/3 in 18-49, 2.7 million viewers overall) captured the show's highest 18-49 and total-viewer results among nine Saturday encores this summer.

· There are NBC's top non-sports results in the time period since May 19.

In Late-Night Metered-Market Household Averages for Saturday night:

· An encore telecast of "Saturday Night Live," with host and musical guest Justin Timberlake (3.1/8 in metered-market households, 1.4/7 in 18-49 in the 25 markets with Local People Meters) generated "SNL's" top household and 18-49 results in the local markets in 14 weeks (since June 8, with a rebroadcast hosted by Vince Vaughn with musical guest Miguel, the night of an NHL overrun).

· "SNL" posted the top rating of the night among CBS, NBC and Fox in the Local People Meters, out-rating all primetime programming on those networks.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

  [september 2013]  


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