or


[10/04/13 - 08:22 AM]
"Scandal" Opens Season 3 at Series Highs, up +71% Year to Year and +13% Ahead of Its Previous Best
ABC spins the numbers for Thursday, October 3.

[via press release from ABC]

"Scandal" Opens Season 3 at Series Highs, up +71% Year to Year and +13% Ahead of Its Previous Best

Scandal Season 3 Premiere (10-11pm - 10.5 million and 3.6/10 in AD18-49): Building on its Grey's lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's Scandal opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, Scandal was up 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). Scandal was the #2 TV show of the night in Adults 18-49, behind only CBS' The Big Bang Theory.

Scandal Premieres in Total Viewers and Adults 18-49:

Season 1 (4/5/12) = 7.3 million and 2.0/6

Season 2 (9/27/12) = 6.7 million and 2.1/6

Social Activity: The Scandal premiere delivered 712,877 tweets, which is the show's highest social delivery to date and stood as the #1 most social series on Thursday night. The premiere is up +22% from May's season finale (583,111 tweets) and up +714% from last fall's premiere (87,525 tweets).

ABC's Thursday is Up Year to Year/Grey's Marks its Most Watched Telecast in 1 Year/Scandal Opens at Series Highs

ABC Thursday Prime (8-11pm - 8.5 million and 2.8/8 in AD18-49): Featuring a Scandal recap special, Grey's Anatomy and the 3rd season premiere of Scandal (opened at series highs), ABC ran neck-and-neck with CBS' all-original lineup for #1 Adults 18-49 (2.8/8 vs. 2.9/9), while defeating originals on Fox by 56% (1.8/5) and on NBC by 75% (1.6/5). The Net was up 8% over the year-ago night in Adults 18-49 (2.6/7 on 10/4/12), delivering its strongest non-sports Thursday since the beginning of November - since 11/01/12.

Scandal: The Secret is Out special (8-9pm - 5.7 million and 1.6/5 in AD18-49): Starting off the night at 8pm, ABC's Scandal: The Secret is Out series recap special beat out NBC's comedies by strong margins (Parks and Recreation/Welcome to the Family series debut = 3.4 million and 1.3/4) in Total Viewers (+68%) and Adults 18-49 (+23%).

Grey's Anatomy (9-10pm - 9.4 million and 3.0/8 in AD18-49): At 9pm, ABC's Grey's Anatomy nearly doubled its Adult 18-49 lead-in (+88%) to lead its hour by 11% over CBS' comedies (The Crazy Ones/Two and a Half Men = 2.7/7), by 76% over NBC's comedies (Sean Saves the World debut/The Michael J Fox Show = 1.7/5) and by 88% over Fox's Glee (1.6/5). Grey's was up over its week-earlier season premiere in Total Viewers to deliver the series' most-watched telecast in almost 1 year - since 10/18/12.

Scandal Season 3 Premiere (10-11pm - 10.5 million and 3.6/10 in AD18-49): Building on its Grey's lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's Scandal opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, Scandal was up 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). Scandal was the #2 TV show of the night in Adults 18-49, behind only CBS' The Big Bang Theory. Scandal generated ABC's best numbers for a Thursday 10pm series telecast since January 2010 in viewers and since November 2010 in young adults - since 1/14/10 and 11/4/10, respectively.

Scandal Social Activity: The Scandal premiere delivered 712,877 tweets, which was the show's highest social delivery to date and stood as the #1 most social series on Thursday night. The premiere was up 22% from May's season finale (583,111 tweets) and up 714% from last fall's premiere (87,525 tweets).

Quick Take for Thursday, October 3, 2013 (Fast Affiliate Live + Same Day Ratings)

ABC is Up over the Year-Ago Night with its Top Non-Sports Thursday Since Last Fall

ABC's "Scandal" Recap Special Beats NBC's Original Comedies From 8-9pm

"Grey's Anatomy" Posts the Series' Most-Watched Telecast in Nearly 1 Year

"Scandal" Opens its 3rd Season at Series Highs with a 71% Increase Year to Year

ABC Thursday Prime (8:00-11:00 p.m. - 8.5 million and 2.8/8 in AD18-49):

Featuring a "Scandal" recap special, "Grey's Anatomy" and the 3rd season premiere of "Scandal" (opened at series highs), ABC ran neck-and-neck with CBS' all-original lineup for No. 1 Adults 18-49 (2.8/8 vs. 2.9/9), while defeating originals on Fox by 56% (1.8/5) and on NBC by 75% (1.6/5).

· The Net was up 8% over the year-ago night in Adults 18-49 (2.6/7 on 10/4/12), delivering its strongest non-sports Thursday since the beginning of November - since 11/01/12.

"Scandal: The Secret is Out" (8:00-9:00 p.m. - 5.7 million and 1.6/5 in AD18-49)

Starting off the night at 8:00 p.m., ABC's "Scandal: The Secret is Out" series recap special beat out NBC's comedies in the hour by strong margins ("Parks and Recreation"/"Welcome to the Family" series debut = 3.4 million and 1.3/4) in Total Viewers (+68%) and Adults 18-49 (+23%).

"Grey's Anatomy" (9:00-10:00 p.m. - 9.4 million and 3.0/8 in AD18-49)

At 9:00 p.m., ABC's "Grey's Anatomy" nearly doubled its Adult 18-49 lead-in (+88%) to lead its hour by 11% over CBS' comedies ("The Crazy Ones"/"Two and a Half Men" = 2.7/7), by 76% over NBC's comedies ("Sean Saves the World" debut/"The Michael J Fox Show" = 1.7/5) and by 88% over Fox's "Glee" (1.6/5).

· "Grey's" was up over its week-earlier season premiere in Total Viewers to deliver the series' most-watched telecast in almost 1 year - since 10/18/12.

"Scandal" (10:00-11:00 p.m. - 10.5 million and 3.6/10 in AD18-49):

Building on its "Grey's" lead-in by best-ever margins in viewers (+12%) and young adults (+20%), ABC's "Scandal" opened its 3rd season at series highs in Total Viewers and Adults 18-49. In Adults 18-49, "Scandal" spiked 71% over its year-ago season premiere (2.1/6 on 9/27/12) and surpassed its previous series highs by 13% (3.2/9 set on its final two telecasts last season). "Scandal" was the No. 2 TV show of the night in Adults 18-49, behind only CBS' "The Big Bang Theory."

· "Scandal" generated ABC's best numbers for a Thursday 10:00 p.m. series telecast since January 2010 in viewers and since November 2010 in young adults - since 1/14/10 and 11/4/10, respectively.

"Scandal" Social Activity: The "Scandal" premiere delivered 712,877 tweets, which was the show's highest social delivery to date and stood as the No. 1 most social series on Thursday night. In fact, it delivered the highest number of tweets for any broadcast series telecast this season. The premiere was up 22% from May's season finale (583,111 tweets) and up 714% from last fall's premiere (87,525 tweets).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 45% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 10/03/13.





  [october 2013]  
S
M
T
W
T
F
S
  


· CRAZY ONES, THE (CBS)
· GLEE (FOX)
· GREY'S ANATOMY (ABC)
· MICHAEL J FOX SHOW, THE (NBC)
· PARKS & RECREATION (NBC)
· SCANDAL (ABC)
· SEAN SAVES THE WORLD (NBC)
· TWO AND A HALF MEN (CBS)
· WELCOME TO THE FAMILY (NBC)





most recent ratings | view all posts
[12/02/16 - 11:38 AM]
"DC's Legends of Tomorrow" Hits Series Highs in The CW's #DCWeek Finale
The CW spins the numbers for Thursday, December 1.

[12/02/16 - 09:16 AM]
Thursday's Broadcast Ratings: NBC Tops Charts with "Thursday Night Football"
The Peacock eclipses the competition among total viewers and adults 18-49.

[12/02/16 - 06:53 AM]
HGTV's "Fixer Upper" Season Four Scores Its Highest-Rated Premiere Ever
HGTV spins the numbers for Tuesday, November 29.

[12/01/16 - 12:19 PM]
"Arrow" Shoots to Season Highs as #DCWeek Continues
The CW spins the numbers for Wednesday, November 30.

[12/01/16 - 09:09 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, NBC Big with Total Viewers
The Peacock's "Dolly Parton's Christmas of Many Colors: Circle of Love" is the most-watched program last night.

[11/30/16 - 02:11 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, November 28.

[11/30/16 - 01:30 PM]
FXX Surges on Strength of Historic "The Simpsons 600 Marathon"
FXX spins the numbers for the recent stunt.

[11/30/16 - 01:05 PM]
A&E's "Leah Remini: Scientology and the Aftermath" Becomes the Network's #1 Original Series Debut in More Than 2 Years
A&E spins the numbers for Tuesday, November 29.

[11/30/16 - 12:12 PM]
"The Flash" Races to Its Most Watched Episode in Two Years as #DCWeek Speeds Up
The CW spins the numbers for Tuesday, November 29.

[11/30/16 - 11:46 AM]
Hallmark Channel's "Countdown to Christmas" Celebration Serves Up Ratings and Delivery Success
The Hallmark Channel spins the numbers for the week of November 21-27.

[11/30/16 - 10:31 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Continue Their Reign
The Peacock wins the night in total viewers as well as adults 18-49.

[11/30/16 - 08:56 AM]
NBC Wins the Night Among the Big 4 in Every Key Measure, Led by "This Is Us"
NBC spins the numbers for Tuesday, November 29.

[11/30/16 - 08:34 AM]
"60 Minutes" Is the #1 Non-Sports Program for Third Straight Week
CBS spins the numbers for Sunday, November 27.

[11/30/16 - 08:28 AM]
ABC's Regular Tuesday Line-up Returns with Solid Results as "S.H.I.E.L.D." Draws Its Biggest Audience Since Early October
ABC spins the numbers for Tuesday, November 29.

[11/30/16 - 07:46 AM]
"Dateline NBC" Grows in Every Demo for November 2016 Sweeps, Tops Friday Newsmagazine Competition Across the Board
NBC News spins the numbers for the November sweeps period.