[01/01/14 - 07:59 AM]
"NBC's New Year's Eve with Carson Daly" Is Up 6% Versus Last Year to Match the Annual Special's Highest Rating Ever in Its Nine Years on the Air
NBC spins the late-night numbers for Tuesday, December 31.

[via press release from NBC]

In Late-Night Metered-Market Household Averages for Saturday night:

· From 11:30 p.m.-12:30 a.m., "NBC's New Year's Eve with Carson Daly" (5.2 rating, 11 share in metered-market households) is up 6 percent versus last year's 4.9/11, to match the annual special's highest rating ever in its nine years on the air. The only other year "NBC's New Year's Eve with Carson Daly" was able to match last night's 5.2 was four years ago on Dec. 31, 2009. Versus two years ago, last night's rating is up 21% (5.2/11 vs. 4.3/10 on Dec. 31, 2011).

· "NBC's New Year's Eve with Carson Daly" was the only 11 or 11:30 telecast on ABC, NBC or Fox to grow versus last year. Other late-night averages last night in the 56 markets metered by Nielsen included: Fox's "New Year's Eve Live," 2.6/6 in metered-market households from 11 p.m.-12:30 a.m., down 7% vs. last year's 2.8/6; and "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2013" on ABC, 10.1/24 from 11:30 p.m.-1:15 a.m., down 5% vs. last year's 10.6/25.

· In the 25 markets with Local People Meters, "NBC's New Year's Eve with Carson Daly" (3.1 rating, 11 share in adults 18-49) is up 11 percent versus last year's 2.8/10) to hit a four-year high (best since 2009, 3.4). It's the second highest Local People Meter rating to date for the annual special in its nine years on the air (2005-2013). Versus two years ago, "NBC's New Year's Eve with Carson Daly" is up 19% in the Local People Meters (3.1/11 vs. 2.6/9 on Dec. 31, 2011). Other Local People Meter results last night were a 2.1/8 for Fox's "New Year's Eve Live," up 5% vs. last year's 2.0/7; and 7.1/28 for ABC's "Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2013," down 8% vs. last year's 7.7/29.

· National results for the December 31 late-night programs, including viewer numbers, are due from Nielsen Media Research on Thursday, Jan. 9.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

  [january 2014]  

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