or


[01/03/14 - 08:27 AM]
ABC's New Thursday Line-up Finishes #2 - "The Taste" Beats NBC's Comedy Premiere Block and "The Assets" Nearly Ties "Parenthood" at 10pm
ABC spins the numbers for Thursday, January 2.

[via press release from ABC]

ABC's New Thursday Line-up Finishes #2 - "The Taste" Beats NBC's Comedy Premiere Block and "The Assets" Nearly Ties "Parenthood" at 10pm

ABC Thursday Prime (8-11pm - 4.4 million and 1.1/3 in AD18-49): Featuring the season premiere of The Taste and the first part of The Assets mini-series (ABC's new 8-week Thursday line-up until the mid-season return of its dramas in February), the Net took second place on Thursday, outdrawing NBC's premiere line-up by 33% in Total Viewers (4.4 million vs. 3.3 million) and tying in Adults 18-49 (1.1/3).

The Taste (8-10pm - 4.7 million and 1.2/3 in AD18-49): Taking second place from 8-10pm to CBS, ABC's Season 2 premiere of The Taste (4.7 million and 1.2/3) beat out NBC's 2-hour comedy premiere block by strong margins (Community/Community/Sean Saves the World/Michael J Fox Show = 3.0 million and 1.0/3), leading by 57% in Total Viewers and by 20% in Adults 18-49. The ABC unscripted series built 8% in Adults 18-49 from its first hour to it second hour.

· The Taste was up 34% over its Season 1 finale in Total Viewers and held steady Adults 18-49 (3.5 million and 1.2/3 on 3/12/13), outdrawing the final 3 telecasts of its first season - best since 2/19/13. Please note: The Taste debuted last year in late-January with higher overall viewing levels on Tuesday night against repeat competition on CBS.

The Assets (10-11pm - 3.8 million and 0.7/2 in AD18-49): Part 1 of the 8-part mini-series, ABC's The Asset drew 3.8 million viewers to nearly catch NBC's time-period established Parenthood (4.0 million) in the 10pm hour, pacing within just 200k viewers of the NBC veteran drama.

Quick Take for Thursday, January 2, 2014 (Fast Affiliate Live + Same Day Ratings)

ABC's New Thursday Line-Up Earns Second with a 33% Viewer Advantage Over NBC

From 8-10pm, ABC's Season 2 Opener of "The Taste" Outdelivers NBC's 2-Hour Premiere Comedy Block and Surges 34% from its Season 1 Finale in Total Viewers

Part 1 of ABC's "The Assets" Mini-Series Nearly Ties NBC's "Parenthood" in Viewers

ABC Thursday Prime (8:00-11:00 p.m. - 4.4 million and 1.1/3 in AD18-49):

Featuring the season premiere of "The Taste" and the first part of "The Assets" mini-series (ABC's new 8-week Thursday line-up until the mid-season return of its dramas in February), the Net took second place on Thursday, outdrawing NBC's premiere line-up by 33% in Total Viewers (4.4 million vs. 3.3 million) and tying in Adults 18-49 (1.1/3).

"The Taste" (8:00-10:00 p.m. - 4.7 million and 1.2/3 in AD18-49):

Taking second place from 8:00-10:00 p.m. to CBS, ABC's season 2 premiere of "The Taste" (4.7 million and 1.2/3) beat out NBC's 2-hour comedy premiere block by strong margins ("Community"/"Community"/"Sean Saves the World"/"Michael J Fox Show" = 3.0 million and 1.0/3), leading by 57% in Total Viewers and 20% in Adults 18-49. The ABC unscripted series built 8% in Adults 18-49 from its first hour to its second hour.

· "The Taste" was up 34% over its season 1 finale in Total Viewers and held steady in Adults 18-49 (3.5 million and 1.2/3 on 3/12/13), outdrawing the final 3 telecasts of its first season - best since 2/19/13. Please note: "The Taste" debuted last year in late-January with higher overall viewing levels on Tuesday night against repeat competition on CBS.

"The Assets" (10:00-11:00 p.m. - 3.8 million and 0.7/2 in AD18-49):

Part 1 of an 8-part mini-series, ABC's "The Assets" nearly tied NBC's time-period established "Parenthood" in the 10:00 p.m. hour, pacing within just 200k viewers (3.8 million vs. 4.0 million).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has increased to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 01/02/14.





  [january 2014]  
S
M
T
W
T
F
S
   


· ASSETS, THE (ABC)
· COMMUNITY (YAHOO)
· MICHAEL J FOX SHOW, THE (NBC)
· PARENTHOOD (NBC)
· SEAN SAVES THE WORLD (NBC)
· TASTE, THE (ABC)





most recent ratings | view all posts
[01/23/17 - 12:57 PM]
2017 NFC Championship Game Delivers 46.422 Million Combined Viewers on FOX Broadcast Network, FOX Deportes & FOX Sports GO
FOX Sports spins the numbers for Sunday, January 22.

[01/23/17 - 12:21 PM]
Series Premiere of "Hunted" Is the Season's Highest Rated New Series Debut in Adults 18-49, Adults 25-54 and Adults 18-34
CBS spins the numbers for Sunday, January 22.

[01/23/17 - 09:54 AM]
"Teachers" Reaches Series Highs and Has Its Most-Watched Episode Ever
TV Land further spins the numbers for Tuesday, January 17.

[01/23/17 - 08:39 AM]
Sunday's Broadcast Ratings: AFC Championship Sparks Big Numbers for CBS
The Eye easily wins the night in all categories.

[01/22/17 - 08:27 AM]
Saturday's Broadcast Ratings: NBA Tips Off ABC Victory in Demos
The Alphabet leads the night in adults 18-49 while CBS is the most-watched network.

[01/22/17 - 08:24 AM]
"NBA Saturday Primetime on ABC": Season Two Debut Is Highest-Rated Non-Christmas NBA Game of the Season Across ABC and ESPN
ESPN spins the numbers for Saturday, January 21.

[01/22/17 - 08:17 AM]
"Saturday Night Live," with Host Aziz Ansari and Musical Guest Big Sean, Scores the Show's Top Overnights Since Nov. 12
NBC spins the numbers for Saturday, January 21.

[01/21/17 - 08:34 AM]
ABC Is #1 on Friday for the 3rd Straight Week with "Last Man Standing" as the Top-Rated Show
ABC spins the numbers for Friday, January 20.

[01/21/17 - 08:24 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demo Honors with ABC
"Blue Bloods" leads the night in total viewers while "Last Man Standing" takes the crown among adults 18-49.

[01/21/17 - 08:20 AM]
"Grimm" Maintains 100% Week to Week in 18-49 and 99.7% in Total Viewers
NBC spins the numbers for Friday, January 20.

[01/20/17 - 12:46 PM]
"Braking" News: Premiere of "Mickey and the Roadster Racers" Takes the Checkered Flag, Fuels Disney Junior and Disney Channel to Pole Position
Disney Channel further spins the numbers for Sunday, January 15.

[01/20/17 - 09:38 AM]
Thursday's Broadcast Ratings: "The Big Bang Theory" Original Sparks CBS Victory
The Eye wins the night in total viewers and adults 18-49.

[01/19/17 - 02:15 PM]
History's "Six" Opens Strong with 2.6 Million Total Viewers
History spins the numbers for Wednesday, January 18.

[01/19/17 - 10:42 AM]
Discovery's New Survival Series "The Wheel" Delivers Cable's Best Friday Launch Since 2015
Discovery further spins the numbers for Friday, January 13.

[01/19/17 - 08:51 AM]
Wednesday's Broadcast Ratings: "Speechless" Tops Tight Demo Race for ABC
ABC, CBS, FOX and NBC all finish within a tenth of each other among adults 18-49.