or


[02/08/14 - 11:44 AM]
NBC Posts Most-Watched Non-Live Winter Olympics Opening Ceremony in Two Decades with Last Night's Telecast from Sochi
NBC further spins the numbers for Friday, February 7.

[via press release from NBC]

NBC POSTS MOST-WATCHED NON-LIVE WINTER OLYMPICS OPENING CEREMONY IN TWO DECADES WITH LAST NIGHT'S TELECAST FROM SOCHI

Rating 33% Higher Than Last European Olympic Winter Games in Torino in 2006

Sochi Ranks As 2ndMost-Watched Non-Live Winter Games Opening Ceremony in History

Adult 18-49 Demo Tops Other Networks Combined By Highest Margin Ever for Winter Olympics

STAMFORD, Conn. - February 8, 2014 - NBC's coverage of the Opening Ceremony of the Sochi Olympics averaged 31.7 million viewers to rank as the most-watched Opening Ceremony for a non-live Winter Games since the 1994 Lillehammer Games, according to live plus same day fast national data released today by The Nielsen Company. In addition, last night's telecast ranks #2 all-time among most-watched non-live Winter Olympics Opening Ceremonies (chart below).

NBC SPORTS GROUP CHAIRMAN MARK LAZARUS: "Like Team USA, we're off to a great start, and we're gratified that the American audience tuned in in such large numbers for the tremendous Opening Ceremony from Sochi. It's an early sign that our strategy of emphasizing primetime viewing is working, and we're excited for the competition over the next two weeks."

· Viewership for the NBC telecast (8-11:08 p.m. ET/PT) was up 43% from the last non-live Winter Games Opening Ceremony (22.2 million for 2006 Torino Games) while last night's 17.0/28 household rating/share produced a 33% increase over Torino (12.8/21).

· Compared to the live (ET/CT) 2010 Vancouver Opening Ceremony, last night's telecast was off only two percent in household rating (17.3/30) and three percent in viewership (32.7 million).

· NBC scored the most dominant primetime Winter Olympics victory on record in Adults 18-49 with an 8.7 rating, and 235% above the combined ABC/CBS/FOX rating (based on People Meter, which dates to 1987).

MOST-WATCHED NON-LIVE WINTER OLYMPICS OPENING CEREMONIES, AVERAGE VIEWERS (P2+):
1. Lillehammer - 1994 33.8 Million CBS
2. Sochi - 2014 31.7 Million NBC
3. Nagano - 1998 27.2 Million CBS
4. Albertville - 1992 24.0 Million CBS
5. Torino - 2006 22.2 Million NBC

TOP 20 METERED MARKETS FOR OPENING CEREMONY:
Market HH rating/share
1. Minneapolis 26.0/45
2. Salt Lake City 24.4/43
3. Ft. Meyers 21.7/34
4. Chicago 21.6/34
T5. Boston 21.5/37
T5. Kansas City 21.5/34
7. Milwaukee 20.7/35
8. Denver 20.5/36
T9. Portland 20.4/33
T9. Buffalo 20.4/33
11. Washington, D.C. 20.2/35
12. Columbus 20.0/33
13. Sacramento 19.4/30
14. Indianapolis 19.3/32
15. St. Louis 19.1/31
T16. Norfolk 19.0/30
T16. Providence 19.0/30
T16. Dayton 19.0/29
19. Pittsburgh 18.9/29
20. Orlando 18.7/29

Jim Bell served as executive producer of NBC's Opening Ceremony coverage; Joe Michaels, director; Joe Gesue and Rebecca Chatman producers.

ABOUT NBC OLYMPICS

A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal's Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.





  [february 2014]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[11/19/17 - 08:30 AM]
Saturday's Broadcast Ratings: ABC, College Football Edge Demo Race
The Alphabet tops adults 18-49 while CBS is the most-watched broadcaster.

[11/18/17 - 08:32 AM]
Friday's Broadcast Ratings: CBS Tops Charts in Viewers, Demos
The Eye takes home top honors in both categories last night.

[11/17/17 - 08:13 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in NBC Victory
The Peacock takes home top honors in total viewers and adults 18-49.

[11/16/17 - 08:15 AM]
Wednesday's Broadcast Ratings: FOX Reclaims Top Spot Among Adults 18-49
"Empire" is the night's top demo draw while "Survivor: Heroes vs. Healers vs. Hustlers" is the most-watched program.

[11/15/17 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Take Home Demo Crown
The Peacock's top drama is also up from a year ago among adults 18-49.

[11/14/17 - 08:15 AM]
Monday's Broadcast Ratings: "The Good Doctor" Lifts ABC to Top Spot
The Alphabet edges past NBC in both total viewers and adults 18-49.

[11/13/17 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Top Charts
The Peacock cruises to the top spot among total viewers and adults 18-49.

[11/12/17 - 08:39 AM]
Saturday's Broadcast Ratings: ABC Pulls Back in Front with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[11/11/17 - 08:33 AM]
Friday's Broadcast Ratings: Dramas Top Viewers, Demos for CBS
"Blue Bloods" is the most-watched program while "Hawaii Five-0" is tops among adults 18-49.

[11/10/17 - 08:14 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with "Thursday Night Football"
The Peacock begins its portion of the NFL franchise on top among adults 18-49.

[11/09/17 - 11:39 AM]
"Nature Boy" 30 for 30 on Ric Flair Averaged 1.8 Million Viewers; Highest Rated Cable Program for 18-49 Demo
ESPN spins the numbers for Tuesday, November 7.

[11/09/17 - 08:44 AM]
Wednesday's Broadcast Ratings: "CMA Awards" Top Charts for ABC
The Alphabet's annual telecast is up more than 10% from last year among adults 18-49.

[11/08/17 - 08:14 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos, CBS Leads Total Viewers
Without the World Series as competition, nearly every series posts double-digit gains.

[11/07/17 - 08:21 AM]
Monday's Broadcast Ratings: NBC Wins Demo Race, ABC Leads Total Viewers
The Peacock takes home the adults 18-49 crown once again.

[11/06/17 - 03:16 PM]
Discovery Channel Ratings Soar in October with Year-Over-Year Growth in Key Demos
Discovery further spins the numbers for the month of October.