or


[03/23/14 - 11:40 AM]
2014 NCAA Division I Men's Basketball Championship Delivering Highest Viewership in 23 Years
CBS spins the numbers for Saturday, March 22.

[via press release from CBS]

2014 NCAA Division I Men's Basketball Championship Delivering Highest Viewership in 23 Years

NCAA Tournament Viewership Up 7% Through First Five Days vs. 2013

Saturday's Live Coverage Averaged 10 Million Viewers, Up 10% Over Last Year

Turner Sports and CBS Sports' exclusive coverage of the 2014 NCAA Division I Men's Basketball Championship - across TBS, CBS, TNT and truTV - is delivering its highest viewership in 23 years (since 1991, when the tournament expanded to four telecast windows for the entire day). Through the first five days, the NCAA Tournament is averaging 8.8 million viewers, up 7% through the same period last year (8.2 million viewers), based on Nielsen Fast Nationals. The tournament is averaging a 5.7/13 U.S. HH rating/share, up 6% over a 5.4/12 U.S. HH rating/share to date in 2013.

Saturday's live game coverage averaged 10 million viewers to register the most-viewed first Saturday of the NCAA Tournament in 21 years (since 1993). Viewership is up 10% over the comparable day last year (9.1 million viewers). The corresponding 6.1/14 U.S. HH rating/share is up 5% over a 5.8/12 U.S. HH rating in 2013.

Saturday's coverage showed viewership growth among the telecast windows.

· The first daytime telecast window averaged 5.6 million viewers, up 10% over an average of 5.1 million viewers last year. It is the highest viewership for the game window since 2011.

· The second daytime telecast window averaged 7.4 million viewers, up 1% compared with an average of 7.3 million viewers last year.

· The first primetime telecast window averaged 13.8 million viewers to garner the highest viewership for this game window in 23 years (since 1991). The window is up 27% over an average of 10.9 million viewers last year.

· The second primetime telecast window averaged 13.2 million viewers to register the highest viewership for the game window in 21 years (since 1993). The window is up 5% over an average of 12.6 million viewers in 2013.

Source: Nielsen Media Research, Fast Nationals, Live +SD data stream through Round 2 of the NCAA Men's Basketball Tournament. 3/18/14 to 03/22/14 vs. 03/19/13 to 03/23/13. 2013, 2012 and 2011 averages based on weighted average of 4 telecast gross across CBS, TBS, TNT and truTV. Historical audiences, CBS 1991 through 2005 based on Live data.





  [march 2014]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[11/15/19 - 08:12 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Continues Its Reign
FOX overshadows the evening in both total viewers and adults 18-49.

[11/14/19 - 08:09 AM]
Wednesday's Broadcast Ratings: "CMA Awards" Put ABC in Front
The Alphabet's annual presentation is on par with a year ago among adults 18-49.

[11/13/19 - 08:13 AM]
Tuesday's Broadcast Ratings: "The Voice," "This Is Us" Top Demos for NBC
The Peacock wins the night among adults 18-49 while CBS is the most-watched network overall.

[11/12/19 - 08:15 AM]
Monday's Broadcast Ratings: FOX Takes Home Adults 18-49 Crown
"9-1-1" powers the network to the top spot in the key demographic.

[11/11/19 - 08:17 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Dominates for NBC
The Peacock's NFL franchise easily wins the night in all categories.

[11/10/19 - 09:14 AM]
Saturday's Broadcast Ratings: FOX Gets Boost from College Football
The network's primetime coverage leads the evening in both total viewers and adults 18-49.

[11/09/19 - 08:26 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Remain on Top in Demos
The network continues its reign among adults 18-49.

[11/08/19 - 08:12 AM]
Thursday's Broadcast Ratings: No Stopping "Thursday Night Football"
FOX once again takes home top honors in total viewers and adults 18-49.

[11/08/19 - 06:47 AM]
FOX Sports Delivers Powerful Digital October with Most Video Views and Consumption Minutes in Its History
FOX Sports further spins the numbers for the month of October.

[11/07/19 - 08:12 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Continues Its Demo Reign
FOX's reality entry once again leads the night among adults 18-49.

[11/06/19 - 08:12 AM]
Tuesday's Broadcast Ratings: ABC Tops Demos with "The Little Mermaid Live"
Said telecast dominates the evening among adults 18-49.

[11/05/19 - 08:25 AM]
Monday's Broadcast Ratings: FOX, NBC Share Demo Crown
Said duo and ABC all finish in a tight race among adults 18-49.

[11/04/19 - 08:10 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Its Reign
NBC once again takes home top honors in total viewers and adults 18-49.

[11/03/19 - 10:17 AM]
Saturday's Broadcast Ratings: ABC, College Football Lead Demo Race
The Alphabet tops the charts among adults 18-49 while CBS is the most-watched network overall.

[11/02/19 - 08:31 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Returns on Top in Demos
FOX's weekly telecast claims the adults 18-49 crown while CBS is the most-watched network.