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[03/24/14 - 08:37 AM]
Sunday's Broadcast Ratings: NCAA Overrun Sparks CBS Victory in Viewers, Demos
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 18 ad-sustained programs that aired in primetime on the broadcast networks last night (3/23/14):

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for CBS are approximate.]

CBS (10.266 million viewers, #1; adults 18-49: 2.1, #1) moved into the top spot on Sunday with its mix of "NCAA Overrun" (13.933 million viewers, #1; adults 18-49: 3.9, #1), "60 Minutes" (12.041 million viewers, #2; adults 18-49: 2.6, #2), "The Amazing Race" (9.067 million viewers, #4; adults 18-49: 1.8, #7), "The Good Wife" (8.898 million viewers, #5; adults 18-49: 1.5, #10) and "The Mentalist" (8.188 million viewers, #6; adults 18-49: 1.2, #T14).

ABC (7.071 million viewers, #2; adults 18-49: 1.9, #2) then had to settle for second place with its lineup of "America's Funniest Home Videos" (6.740 million viewers, #7; adults 18-49: 1.3, #T11), "Once Upon a Time" (6.612 million viewers, #8; adults 18-49: 2.0, #5), "Resurrection" (9.223 million viewers, #3; adults 18-49: 2.5, #3) and "Revenge" (5.708 million viewers, #9; adults 18-49: 1.6, #9).

Next up was FOX (3.652 million viewers, #4; adults 18-49: 1.7, #3) with originals from "Bob's Burgers" (2.535 million viewers, #18; adults 18-49: 1.2, #T14), "American Dad" (2.707 million viewers, #17; adults 18-49: 1.3, #T11), "The Simpsons" (3.934 million viewers, #14; adults 18-49: 1.9, #6), "Family Guy" (4.282 million viewers, #12; adults 18-49: 2.2, #4) and "Cosmos: A Spacetime Odyssey" (4.228 million viewers, #13; adults 18-49: 1.7, #8).

And finally, NBC (4.270 million viewers, #3; adults 18-49: 1.0, #4) closed out the evening with a repeat of "The Voice" (3.406 million viewers, #16; adults 18-49: 0.8, #18) followed by the premiere of "American Dream Builders" (3.572 million viewers, #15; adults 18-49: 0.9, #17) and new episodes of "Believe" (5.059 million viewers, #10; adults 18-49: 1.2, #T14) and "Crisis" (5.043 million viewers, #11; adults 18-49: 1.3, #T11).

Week-to-week changes (adults 18-49):
+50.00% - 60 Minutes
+11.54% - The Good Wife
+9.09% - Bob's Burgers
0.00% - The Simpsons
0.00% - The Amazing Race
0.00% - American Dad
-4.35% - Family Guy
-5.88% - Revenge
-7.14% - America's Funniest Home Videos
-7.69% - The Mentalist
-10.53% - Cosmos: A Spacetime Odyssey
-13.04% - Once Upon a Time
-14.29% - Believe
-16.67% - Resurrection
-18.75% - Crisis

Year-to-year changes (adults 18-49):
+44.44% - American Dad (vs. The Cleveland Show (Repeat))
+38.89% - Resurrection (vs. Revenge)
+33.33% - Revenge (vs. Red Widow)
+33.33% - Bob's Burgers (vs. Bob's Burgers (Repeat))
+29.41% - Family Guy (vs. Bob's Burgers)
+18.75% - The Simpsons (vs. The Simpsons (Repeat))
0.00% - America's Funniest Home Videos
-4.76% - Once Upon a Time
-5.56% - 60 Minutes
-13.33% - Crisis (vs. The Celebrity Apprentice)
-18.18% - American Dream Builders (vs. Dateline NBC)
-19.44% - The Good Wife
-20.00% - The Mentalist
-20.00% - Believe (vs. The Celebrity Apprentice)
-21.74% - The Amazing Race
-30.61% - Cosmos: A Spacetime Odyssey (vs. Family Guy/American Dad)


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/24/13):

[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for CBS are approximate.]

CBS (10.137 million viewers, #1; adults 18-49: 2.4, #1) claimed the top spot on Sunday thanks to its mix of "NCAA Overrun" (13.113 million viewers, #1; adults 18-49: 4.1, #1), "60 Minutes" (10.557 million viewers, #2; adults 18-49: 2.7, #2), "The Amazing Race 22" (9.769 million viewers, #3; adults 18-49: 2.3, #T4), "The Good Wife" (9.254 million viewers, #4; adults 18-49: 1.8, #T7) and "The Mentalist" (8.827 million viewers, #5; adults 18-49: 1.5, #T11).

The silver then went to FOX (3.586 million viewers, #4; adults 18-49: 1.7, #2) with repeats of "Bob's Burgers" (2.161 million viewers, #17; adults 18-49: 0.9, #T16), "The Cleveland Show" (2.297 million viewers, #16; adults 18-49: 0.9, #T16) and "The Simpsons" (3.719 million viewers, #15; adults 18-49: 1.6, #10) plus originals from "Bob's Burgers" (3.746 million viewers, #14; adults 18-49: 1.7, #9), "Family Guy" (5.136 million viewers, #10; adults 18-49: 2.6, #3) and "American Dad" (4.456 million viewers, #13; adults 18-49: 2.3, #T4).

Next up was ABC (6.196 million viewers, #2; adults 18-49: 1.6, #3) with fresh installments of "America's Funniest Home Videos" (6.851 million viewers, #7; adults 18-49: 1.3, #13), "Once Upon a Time" (7.297 million viewers, #6; adults 18-49: 2.1, #6), "Revenge" (6.132 million viewers, #8; adults 18-49: 1.8, #T7) and "Red Widow" (4.503 million viewers, #12; adults 18-49: 1.2, #14).

And finally, two-hour editions of "Dateline NBC" (6.100 million viewers, #9; adults 18-49: 1.1, #15) and "The Celebrity Apprentice" (5.129 million viewers, #11; adults 18-49: 1.5, #T11) on NBC (5.614 million viewers, #3; adults 18-49: 1.3, #4) closed out the evening.

Week-to-week changes (adults 18-49):
+68.75% - 60 Minutes
+43.75% - American Dad (vs. 3/10/13)
+20.00% - The Good Wife
+20.00% - Red Widow
+13.04% - Family Guy
+6.25% - Bob's Burgers (vs. 3/10/13)
+4.55% - The Amazing Race 22
0.00% - Revenge
-4.55% - Once Upon a Time
-6.25% - The Mentalist
-7.14% - America's Funniest Home Videos (vs. 3/10/13)
-15.38% - Dateline NBC
-16.67% - The Celebrity Apprentice

Year-to-year changes (adults 18-49):
+23.81% - Family Guy (vs. Family Guy (Repeat))
+22.22% - Dateline NBC (vs. Dateline NBC/Harry's Law)
+15.00% - American Dad
+8.33% - America's Funniest Home Videos
+8.00% - 60 Minutes
0.00% - The Good Wife
0.00% - The Amazing Race 22
-15.00% - Bob's Burgers
-16.67% - The Celebrity Apprentice
-25.00% - Once Upon a Time
-25.00% - The Mentalist (vs. CSI: Miami)
-30.77% - Revenge (vs. Desperate Housewives)
-45.45% - Red Widow (vs. GCB)

Source: Nielsen Media Research





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