or


[03/27/14 - 08:27 AM]
ABC's "Modern Family" Equals a 4-Month High as Wednesday's #1 TV Show/"Mixology" Spikes 42% to Tie a Series High
ABC spins the numbers for Wednesday, March 26.

[via press release from ABC]

ABC's "Modern Family" Equals a 4-Month High as Wednesday's #1 TV Show/"Mixology" Spikes 42% to Tie a Series High

Building over its last original two weeks ago to tie its highest rating since November, ABC's Modern Family stood as Wednesday's #1 TV show for its 4th straight first-run telecast in Adults 18-49, outdelivering Fox's American Idol by a best-ever 67% (3.5/10 vs. 2.1/6).

The Middle (8-8:30pm - 7.1 million and 1.9/6 in AD18-49):

At 8pm, ABC's The Middle tied American Idol for the first time ever and held even with its last original Fast Affiliate rating in Adults 18-49 (1.9/7 on 3/12/14). In addition, The Middle was up 6% from its year-ago original (1.8/6 on 3/27/13).

Suburgatory (8:30-9pm - 4.9 million and 1.4/4 in AD18-49):

At 8:30pm, Suburgatory also held steady with its last original Fast Affiliate Adult 18-49 rating (1.4/5 on 3/12/14).

Modern Family (9-9:30pm - 9.7 million and 3.5/10 in AD18-49):

More than doubling its Adult 18-49 lead-in at 9pm (+150%), ABC's Modern Family won its half-hour by 67% over American Idol. The ABC comedy was up (+3%) from its last original to match a more than 4-month high in Adults 18-49 - since 11/13/13. In addition, Modern Family grew 9% in Adults 18-49 over its telecast on the same night last year (3.2/9 on 3/27/13).

Mixology (9:30-10pm - 4.9 million and 1.7/5 in AD18-49):

In the 9:30pm half-hour, ABC's Mixology jumped 42% in Adults 18-49 week to week and matched a series high.

Nashville (10-11pm - 5.1 million and 1.3/4 in AD18-49):

During the 10pm hour, Nashville ranked #1 in Adults 18-49 (tie) and key Women (W18-34/W18-49). On average, Nashville is ABC's top percentage gainer this season via TV Playback and Top 5 among all broadcast series, with originals shooting up 80% from a 1.5 L+SD rating to a 2.7 Live + 7 Day Adult 18-49 rating.

Quick Take for Wednesday, March 26, 2014 (Fast Affiliate Live + Same Day Ratings)

Up Year to Year, "The Middle" Ties "Idol" in Adults 18-49 for the First Time Ever

"Suburgatory" Holds Steady with its Last Original Airing Two Weeks Ago

Wednesday's Dominant No. 1 TV Show in Adults 18-49, "Modern Family" Is Up Over its Last Original to Equal its Highest Rating Since Mid-November

"Mixology" Spikes 42% Week to Week to Match a Series High in Adults 18-49

ABC's "Nashville" Ranks No. 1 in the 10pm Hour in Adults 18-49 and Key Women

ABC Wednesday Prime (8:00-11:00 p.m. - 6.1 million and 1.8/6 in AD18-49):

Building over its last original two weeks ago to tie its highest rating since mid-November, ABC's "Modern Family" stood as Wednesday's No. 1 TV show for its 4th straight first-run telecast in Adults 18-49, outdelivering Fox's "American Idol" by a best-ever 67% (3.5/10 vs. 2.1/6). The ABC comedy also drew more overall Total Viewers on the night than "Idol" for the first time ever (9.7 million vs. 9.1 million).

"The Middle" (8:00-8:30 p.m. - 7.1 million and 1.9/6 in AD18-49):

At 8:00 p.m., ABC's "The Middle" tied "American Idol" for the first time ever and held even with its last original Fast Affiliate rating in Adults 18-49 (1.9/7 on 3/12/14). In addition, "The Middle" was up 6% from its year-ago original airing (1.8/6 on 3/27/13).

"Suburgatory" (8:30-9:00 p.m. - 4.9 million and 1.4/4 in AD18-49):

At 8:30 p.m., "Suburgatory" also held steady with its last original Fast Affiliate Adult 18-49 rating (1.4/5 on 3/12/14).

"Modern Family" (9:00-9:30 p.m. - 9.7 million and 3.5/10 in AD18-49):

More than doubling its Adult 18-49 lead-in at 9:00 p.m. (+150%), ABC's "Modern Family" won its half-hour by 67% over "American Idol" (3.5/10 vs. 2.1/6). The ABC comedy was up (+3%) from its last original to match a more than 4-month high in Adults 18-49 - since 11/13/13. In addition, "Modern Family" grew 9% in Adults 18-49 over its telecast on the same night last year (3.2/9 on 3/27/13).

"Mixology" (9:30-10:00 p.m. - 4.9 million and 1.7/5 in AD18-49):

In the 9:30 p.m. half-hour, ABC's "Mixology" jumped 42% in Adults 18-49 week to week and matched a series high.

"Nashville" (10:00-11:00 p.m. - 5.1 million and 1.3/4 in AD18-49):

During the 10 o'clock hour, ABC's "Nashville" ranked No. 1 in Adults 18-49 (tie) and key Women (W18-34/W18-49). On average, "Nashville" is ABC's top percentage gainer this season via TV Playback and Top 5 among all broadcast series with originals shooting up 80% from a 1.5 L+SD rating to a 2.7 Live + 7 Day Adult 18-49 rating.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings for 03/26/14.





  [march 2014]  
S
M
T
W
T
F
S
      


· AMERICAN IDOL (FOX)
· MIDDLE, THE (ABC)
· MIXOLOGY (ABC)
· MODERN FAMILY (ABC)
· NASHVILLE (CMT)
· SUBURGATORY (ABC)





most recent ratings | view all posts
[09/30/16 - 08:57 AM]
Thursday's Broadcast Ratings: "Grey's Anatomy" Tops Viewers, Demos for ABC
The Alphabet's mainstay and NBC's "The Blacklist" are the only series to post year-to-year gains among adults 18-49.

[09/29/16 - 08:47 AM]
Wednesday's Broadcast Ratings: FOX Tops Charts with "Empire"
ABC's "Designated Survivor" however is the only series to post year-to-year gains for its network.

[09/29/16 - 07:35 AM]
Logo Breaks Records with Highest Rated Thursday in Network History
Logo further spins the numbers for Thursday, September 22.

[09/28/16 - 10:20 AM]
OWN Delivers Its Highest-Rated, Most-Watched and Highest-Ranked Quarter in Network History
OWN spins the numbers for the quarter to date.

[09/28/16 - 09:31 AM]
Tuesday's Broadcast Ratings: NBC Tops Demos with "The Voice," "This Is Us"
The newcomer posts big gains from the Peacock's audience a year ago.

[09/27/16 - 09:10 AM]
Monday's Broadcast Ratings: NBC Tops Coverage of the First Presidential Debate
Said 90-minute telecast draws a collective 45.3 million viewers between ABC, CBS, FOX and NBC.

[09/26/16 - 09:42 AM]
Bravo Media Finishes 3Q with the Biggest On-Air and Online Growth Among the Top 10 Ad Supported Cable Entertainment Networks
Bravo spins the numbers for the quarter to date.

[09/26/16 - 08:37 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Tops Charts on Night of Declines
FOX's "The Simpsons" is the only series to post year-to-year gains on the broadcast networks.

[09/25/16 - 11:26 AM]
Saturday's Broadcast Ratings: ABC Tops Demos with College Football
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[09/25/16 - 11:18 AM]
"This Is Us" Grabs NBC's Best Premiere Live + 3 Lift Ever in 18-49 Rating
NBC further spins the numbers for Tuesday, September 20.

[09/25/16 - 11:02 AM]
FOX Comedies - "Brooklyn Nine-Nine," "New Girl" and "Scream Queens" - See Significant Gains in Live + 3
FOX further spins the numbers for Tuesday, September 20.

[09/25/16 - 10:12 AM]
College Football Week 4: ESPN/ABC with Five of the Six Highest Overnights Across All Networks
ESPN spins the numbers for Saturday, September 24.

[09/25/16 - 08:30 AM]
ABC's "S.H.I.E.L.D." Is Tuesday's Biggest Gainer in Adults 18-49 with a Best-Ever 82% Jump
ABC further spins the numbers for Tuesday, September 20.

[09/24/16 - 11:16 AM]
FOX Hit Dramas - "Gotham" and "Lucifer" - See Significant Gains in Live + 3
FOX further spins the numbers for Monday, September 19.

[09/24/16 - 10:06 AM]
Monday's "The Good Place" Is the Week's Top Debut Half-Hour of a New Comedy in Live + 3
NBC further spins the numbers for Monday, September 19.