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[07/03/14 - 08:59 AM]
"Taxi Brooklyn" Grows Versus Last Week's Debut by 10% in Adult 18-49 Rating
NBC spins the numbers for Wednesday, July 2.

[via press release from NBC]

Wednesday Primetime Results:

NBC tied for the nightlong win in adults 18-49 among the Big 4 networks and won the night outright among those nets in total viewers, with time-period wins from "America's Got Talent" and "Taxi Brooklyn."

· "Taxi Brooklyn" (1.1/4 in 18-49, 5.4 million viewers overall from 10:01-11 p.m. ET) grew versus last week's debut by +10% in adult 18-49 rating (to a 1.1 rating from a 1.0) and by +1% in total viewers (5.367 million vs. 5.338 million), pending updates. Versus NBC's average in the time period last summer, "Taxi Brooklyn" was up +30% in total viewers (5.367 million vs. 4.134 million, L+SD non-sports).

· "Taxi Brooklyn" won the hour among ABC, CBS and NBC in adults 18-49, as well as total viewers, adults 18-34 and adults 25-54, plus all key adult-female demos.

· An encore telecast of "America's Got Talent" (1.4/5 in adults 18-49, 6.3 million viewers overall from 8-10:01 p.m. ET) won the two-hour time period among the Big 4 in adults 18-49, total viewers and other key measures. "Talent" is up +8% versus one week ago in 18-49 rating (to a 1.4 from a 1.3) and up +3% in total viewers (6.345 million vs. 6.151 million). From its first half-hour to its fourth, the "America's Got Talent" rebroadcast grew by +60% in 18-49 rating (to a 1.6 from a 1.0) and by +33% or 1.8 million persons in total viewers (7.2 million vs. 5.4 million).

· Last night's "America's Got Talent" rebroadcast attracted NBC's biggest overall audience in the slot, excluding sports, since Jan. 8, and scored the network's top 18-49 rating in the time period, excluding sports, since May 14.

In Late-Night Metered Markets Wednesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.3/6 with an encore telecast; CBS's "Late Show with David Letterman," 1.8/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.9/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.8/4 with an encore; "Late Show," 0.5/2 with an encore; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [july 2014]  
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· AMERICA'S GOT TALENT (NBC)
· TAXI BROOKLYN (NBC)





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