or


[07/29/14 - 08:30 AM]
ABC Wins Monday as "The Bachelorette" Closes with Its Biggest Audience This Season
ABC spins the numbers for Monday, July 28.

[via press release from ABC]

ABC Wins Monday as "The Bachelorette" Closes with Its Biggest Audience This Season

ABC Monday Prime (8-11pm - 7.7 million and 2.0/6 in AD18-49): ABC took first place on Monday night, beating its nearest competition by 2.3 million viewers (7.7 million vs. 5.4 million - NBC) and by 11% in Adults 18-49 (2.0/6 vs. 1.8/6 - Fox and NBC tied). In fact, ABC was the most-watched network in all 6 half-hours of primetime. ABC's The Bachelorette: After the Final Rose and The Bachelorette season finale finished as Monday's Top 2 most-watched TV shows, respectively. In addition, After the Final Rose ranked as Monday's #1 show in Adults 18-49 (tie)

· In viewers and young adults, the Network marked its strongest Monday numbers this summer with a 10-week high on the evening - since 5/19/14.

The Bachelorette (8-10pm - 7.5 million and 1.9/6 in AD18-49): From 8-10pm, The Bachelorette won its 2-hour time period among Total Viewers (7.5 million) and Adults 18-49 (1.9/6), peaking with 8.3 million viewers and a 2.1/6 in Adults 18-49 during its final half-hour from 9:30-10pm. The ABC unscripted series finished #1 in its slot for its 9th consecutive 2-hour Monday telecast in viewers.

· Building for the 2nd week in a row in Total Viewers (+6%) and Adults 18-49 (+6%), The Bachelorette closed out with its most-watched telecast this season and a best-since-premiere number in young adults at a 10-week high - since 5/19/14.

· The Bachelorette finale was Monday's #1 most-social broadcast, shooting up 405% week to week with a season-best 352,393 tweets. The Bachelorette was also up 2% over last year's finale in tweets.

The Bachelorette: After the Final Rose (10-11pm - 7.9 million and 2.1/6 in AD18-49): Building on its lead-in during the 10pm hour, ABC's The Bachelorette: After the Final Rose ranked #1 in its time slot, beating CBS' Under the Dome by 20% in Total Viewers (7.9 million vs. 6.6 million) and matching the final hour of NBC's 2-hour American Ninja Warrior in Adults 18-49 (2.1/7).

· After the Final Rose generated ABC's best summertime delivery in the time period in nearly 1 year with viewers and young adults - since 8/5/13.

Quick Take for Monday, July 28, 2014 (Fast Affiliate Live +Same Day Ratings)

ABC is No. 1 on Monday in Total Viewers and Adults 18-49

Leading its Time Slot, "The Bachelorette" Finale Delivers its Most-Watched Telecast Of the Season, While Hitting Best-Since-Premiere Performance in Adults 18-49

At 10pm, "The Bachelorette: After the Final Rose" Ranks No. 1 and Posts ABC's Best Summertime Delivery in the Hour in Nearly 1 Year in Total Viewers and Adults 18-49

ABC Monday Prime (8:00-11:00 p.m. - 7.7 million and 2.0/6 in AD18-49):

ABC took first place on Monday night, beating its nearest competition by 2.3 million viewers (7.7 million vs. 5.4 million - NBC) and by 11% in Adults 18-49 (2.0/6 vs. 1.8/6 - Fox and NBC tied). In fact, ABC was the most-watched network in all 6 half-hours of primetime. ABC's "The Bachelorette: After the Final Rose" and "The Bachelorette" season finale finished as Monday's Top 2 most-watched TV shows, respectively. In addition, "After the Final Rose" ranked as Monday's No. 1 show in Adults 18-49 (tie).

· In viewers and young adults, the Network marked its strongest Monday numbers this summer with a 10-week high on the evening - since 5/19/14.

"The Bachelorette" (8:00-10:00 p.m. - 7.5 million and 1.9/6 in AD18-49):

From 8:00-10:00 p.m., "The Bachelorette" won its 2-hour time period among Total Viewers (7.5 million) and Adults 18-49 (1.9/6), peaking with 8.3 million viewers and a 2.1/6 in Adults 18-49 during its final half-hour from 9:30-10:00 p.m. The ABC unscripted series finished No. 1 in its slot for its 9th consecutive 2-hour Monday telecast in viewers.

· Building for the 2nd week in a row in Total Viewers (+6%) and Adults 18-49 (+6%), "The Bachelorette" closed out with its most-watched telecast this season and a best-since-premiere number in young adults at a 10-week high - since 5/19/14.

· "The Bachelorette" finale was Monday's No. 1 most-social broadcast, shooting up 405% week to week with a season-best 352,393 tweets. "The Bachelorette" was also up 2% over last year's finale in tweets.

"The Bachelorette: After the Final Rose" (10:00-11:00 p.m. - 7.9 million and 2.1/6 in AD18-49):

Building on its lead-in during the 10:00 p.m. hour, ABC's "The Bachelorette: After the Final Rose" ranked No. 1 in its time slot, beating CBS' "Under the Dome" by 20% in Total Viewers (7.9 million vs. 6.6 million) and matching the final hour of NBC's 2-hour "American Ninja Warrior" in Adults 18-49 (2.1/7).

· "After the Final Rose" generated ABC's best summertime delivery in the time period in nearly 1 year with viewers and young adults - since 8/5/13.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 7/28/14. Nielsen Socialguide 7/28/14, Total Tweets +/- 3hrs during telecast.





  [july 2014]  
S
M
T
W
T
F
S
  


· AMERICAN NINJA WARRIOR (NBC)
· BACHELORETTE, THE (ABC)
· UNDER THE DOME (CBS)











most recent ratings | view all posts
[05/22/15 - 10:25 AM]
E! Delivers Ratings Highs Led by "Keeping Up with the Kardashians: About Bruce" Special and Season Finale of "The Royals"
E! further spins the numbers for Sunday, May 17.

[05/22/15 - 08:32 AM]
"500 Questions" Earns ABC's Best Summer Rating in its Slot Since August 2013
ABC spins the numbers for Thursday, May 21.

[05/22/15 - 08:31 AM]
"Mad Men" Finale Is Series' Highest-Rated Episode Ever Among Total Viewers and Adults 25-54
AMC further spins the numbers for Sunday, May 17.

[05/22/15 - 08:21 AM]
NBC's "Red Nose Day" Was No. 1 Among the Big 4 Networks in the 10 p.m. Hour
NBC spins the numbers for Thursday, May 21.

[05/22/15 - 07:01 AM]
NBA Western Conference Finals Game 2 Delivers 47 Percent Ratings Increase from Last Time on ESPN
ESPN spins the numbers for Thursday, May 21.

[05/21/15 - 03:43 PM]
Updated: ABC's 2014-15 Primetime Ratings
ABC further spins the numbers for the season to date.

[05/21/15 - 02:26 PM]
Update: NBC Wins the 2014-15 Primetime Season in Adults 18-49, Claims Its Second Consecutive September-to-May Crown
NBC further spins the numbers for the season to date.

[05/21/15 - 02:09 PM]
Final: ABC's 2015 May Sweep Ratings
ABC further spins the numbers for the May sweeps period.

[05/21/15 - 10:58 AM]
The Final Broadcast of the "Late Show with David Letterman" Delivers 13.76 Million Viewers - Its Largest Audience Since 1994
CBS spins the late-night numbers for Wednesday, May 20.

[05/21/15 - 08:57 AM]
"Mysteries of Laura" Captures Its Top Results Since February 25
NBC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:31 AM]
ABC's "500 Questions" Opens Solidly Against CBS' "Survivor" Finale
ABC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:22 AM]
Wednesday's Broadcast Ratings: "Survivor" Finale Tops Viewers, Demos for CBS
The Eye closes the May sweeps period on top in both categories.

[05/20/15 - 08:41 AM]
ABC Is the Most-Watched TV Net on the Final Tuesday of the Season as the "Dancing with the Stars" Finale Ranks as the Night's Top Show
ABC spins the numbers for Tuesday, May 19.

[05/20/15 - 08:35 AM]
"The Voice" Jumps 33% Week to Week and Beats NBC's Season Average in the Slot by 65%
NBC spins the numbers for Tuesday, May 19.

[05/20/15 - 08:25 AM]
Tuesday's Broadcast Ratings: "The Voice" Wraps Season on Top in Demos for NBC
The Peacock leads the night among adults 18-49 while ABC is the most-watched network.