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[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (8/27/14):

CBS (6.074 million viewers, #2; adults 18-49: 1.5, #1) was the network to beat on Wednesday thanks to a new "Big Brother 16" (6.782 million viewers, #2; adults 18-49: 2.3, #1) alongside a new "Extant" (5.830 million viewers, #3; adults 18-49: 1.1, #T5) and a second "Extant" (5.609 million viewers, #4; adults 18-49: 1.0, #T7).

NBC (6.487 million viewers, #1; adults 18-49: 1.2, #2) then took home the silver with its mix of a "America's Got Talent" (5.508 million viewers, #5; adults 18-49: 1.0, #T7) recap followed by new episodes of "America's Got Talent" (9.260 million viewers, #1; adults 18-49: 1.8, #2) and "Taxi Brooklyn" (4.694 million viewers, #6; adults 18-49: 0.8, #12).

Next up was ABC (4.043 million viewers, #3; adults 18-49: 1.1, #T3) with repeats of "The Middle" (4.125 million viewers, #9; adults 18-49: 1.0, #T7), "The Goldbergs" (3.804 million viewers, #10; adults 18-49: 1.0, #T7), "Modern Family" (4.482 million viewers, #7; adults 18-49: 1.4, #4), another "Modern Family" (4.436 million viewers, #8; adults 18-49: 1.5, #3) and the season finale of "Motive" (3.704 million viewers, #11; adults 18-49: 0.9, #11).

Meanwhile, FOX (3.582 million viewers, #4; adults 18-49: 1.1, #T3) offered up the penultimate week of "So You Think You Can Dance" (3.582 million viewers, #12; adults 18-49: 1.1, #T5).

And finally, a new "Penn & Teller: Fool Us" (1.719 million viewers, #13; adults 18-49: 0.5, #13) and a repeat "The 100" (0.618 million viewers, #14; adults 18-49: 0.2, #14) on The CW (1.168 million viewers, #5; adults 18-49: 0.3, #5) closed out the night. In the netlet's target demo (women 18-34), the former delivered a 0.3 rating while the latter posted a 0.1 rating.

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.1/6 with an encore telecast; CBS's "Late Show with David Letterman," 1.7/5; and ABC's "Jimmy Kimmel Live," 2.0/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/3 with an encore; "Late Show," 0.3/2; and "Jimmy Kimmel Live," 0.7/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.0/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore) topped "Late Late Show" (0.2/1 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 15 ad-sustained programs that aired in primetime on the broadcast networks one year ago (8/28/13):

FOX (5.820 million viewers, #2; adults 18-49: 2.2, #1) was the top demo draw on Wednesday with a new "MasterChef" (5.339 million viewers, #6; adults 18-49: 2.0, #T3) followed by a second "MasterChef" (6.302 million viewers, #2; adults 18-49: 2.4, #1).

The silver then went to NBC (6.402 million viewers, #1; adults 18-49: 1.5, #2) with a repeat of "America's Got Talent" (5.992 million viewers, #4; adults 18-49: 1.3, #5) followed by a new "America's Got Talent" (9.686 million viewers, #1; adults 18-49: 2.2, #2) and "Camp" (3.530 million viewers, #8; adults 18-49: 0.9, #T8).

Next up was CBS (5.540 million viewers, #3; adults 18-49: 1.3, #3) with a new "Big Brother 15" (6.264 million viewers, #3; adults 18-49: 2.0, #T3) alongside repeats of "Criminal Minds" (4.722 million viewers, #7; adults 18-49: 0.9, #T8) and "CSI: Crime Scene Investigation" (5.634 million viewers, #5; adults 18-49: 1.1, #6).

Meanwhile, ABC (3.238 million viewers, #4; adults 18-49: 0.8, #4) offered up repeats of "The Middle" (3.524 million viewers, #9; adults 18-49: 0.8, #T10), another "The Middle" (3.432 million viewers, #10; adults 18-49: 0.8, #T10), "Modern Family" (3.372 million viewers, #11; adults 18-49: 1.0, #7) and "The Neighbors" (2.417 million viewers, #13; adults 18-49: 0.7, #13) plus a new "The Lookout" (3.342 million viewers, #12; adults 18-49: 0.8, #T10).

And finally, repeats of "Arrow" (1.128 million viewers, #14; adults 18-49: 0.3, #14) and "Supernatural" (0.824 million viewers, #15; adults 18-49: 0.2, #15) on The CW (0.976 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening. In the netlet's target demo (women 18-34), "Arrow" delivered a 0.3 rating at 8:00/7:00c and "Supernatural" a 0.2 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+14.29% - The Lookout
+4.76% - America's Got Talent
+4.35% - MasterChef - 9:00
0.00% - Camp
-4.76% - MasterChef - 8:00 (vs. 7/10/13)
-9.09% - Big Brother 15

Year-to-year changes (adults 18-49):
+50.00% - MasterChef - 9:00 (vs. So You Think You Can Dance)
+25.00% - MasterChef - 8:00 (vs. So You Think You Can Dance)
+14.29% - The Lookout (vs. ABC News Special)
-12.00% - America's Got Talent
-13.04% - Big Brother 15
-30.77% - Camp (vs. NBC News Special)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David Letterman," 2.3/6; and ABC's "Jimmy Kimmel Live," 1.7/5 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.7/4; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.6/3 with an encore.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/2 in 18-49 with an encore) topped "Late Late Show" (0.2/2 with an encore).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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