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[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[via press release from NBC]

Sunday Results:

Regarding this morning's Nielsens, remember that the fast-national ratings that came in at 11 a.m. ET/8 a.m. PT are not time zone-adjusted and typically understate live NFL telecasts. Despite that, NBC is currently #1 for the night among ABC, CBS, NBC and Fox in every key ratings category, including adult-female demos, in the fast-national ratings.

· In metered-market results, which accurately reflect time-zone adjustments, NBC Sports coverage of last night's Chicago Bears-San Francisco 49ers "Sunday Night Football" telecast, averaged a 14.0 rating, 23 share from 8:30-11:45 in household results from the 56 markets metered by Nielsen Media Research, despite the 49ers' 17-0 lead over the Bears late in the second quarter, to easily win the night in primetime.

· The 14.0/23 is up +3% versus week two of "Sunday Night Football" last year (13.6/24 for 49ers-Seahawks).

· The debut game in San Francisco's Levi's Stadium posted a 27.0 rating, 51 share in households in the San Francisco-Oakland market, the 49ers' best rating in their home market in 11 years (since a 27.2/42 for Steelers-49ers on ABC, Nov. 17, 2003).

· Top local ratings for the Bears-49ers game on NBC were: Chicago, 31.8/49; Sacramento, 28.6/47; San Francisco, 27.0/51; Las Vegas, 20.9/33; San Diego, 19.9/35; Milwaukee, 19.2/31; Phoenix, 18.5/31; Indianapolis, 18.4/31; Richmond, 16.1/26; and Albuquerque, 15.8/25

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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