[09/24/14 - 08:56 AM]
Tuesday Debut of "The Voice" Is Up Versus Monday's Premiere in 18-49 and Total Viewers
NBC spins the numbers for Tuesday, September 23.

[via press release from NBC]

Tuesday Results:

NBC has won the opening two nights of the 2014-15 television season among the Big 4 in 18-49, with Tuesday's lineup leading six of six half-hours with the #1 show of the night in every key demo, "The Voice," and a series-record-tying "Chicago Fire."

· The Tuesday debut of "The Voice" (4.0/13 in 18-49, 13.0 million viewers overall from 8-10 p.m. ET) is up versus Monday's premiere in 18-49 (4.0 vs. 3.9) and total viewers (13.009 million vs. 12.948 million, marking the first time a Tuesday "Voice" debut has outdelivered a Monday premiere in either measure. "The Voice" was the #1 show of the night among the Big 4and won its time period in every key demo - adults, men and women 18-34, 18-49 and 25-54.

· "The Voice" debuted up +21% versus last May's season finale (4.0 vs. 3.3 on May 20) and up +8% vs. the prior cycle's premiere (4.0 vs. 3.7 on Feb. 25) in 18-49. In total viewers, "The Voice" is up +11% versus the May finale (13.009 million vs. 11.685 million) and down slightly versus the February premiere (13.009 million vs. 13.045), pending updates. The fall 2013 Tuesday premiere averaged a 4.7 in 18-49 and 14.351 million viewers overall.

· Last night's telecast scored the show's top Tuesday results since March 4 (4.1) in 18-49 and March 18 (13.289 million) in total viewers.

· The third-season debut of "Chicago Fire" (2.7/8 in 18-49, 9.4 million viewers overall from 10-11 p.m. ET) matched the show's series high in 18-49 and set a new high in total viewers (pending updates, the prior record is 9.321 million on Dec. 10, 2013). Versus the year-ago season premiere, "Chicago Fire" is even in 18-49 (2.7 vs. 2.7) and up +6% in total viewers (9.403 million vs. 8.899 million).

· "Chicago Fire" won the hour among ABC, CBS and NBC by a +50% margin (2.7 vs. 1.8 for CBS's #2 "Person of Interest"). It's the biggest margin to date for "Chicago Fire" versus an original "Person" -- the year-ago margin during premiere week was +17% (2.7 vs. 2.3).

· "Chicago Fire" jumped +42% vs. its season finale in 18-49 (2.7 vs. 1.9 on May 13) and +32% in total viewers (9.403 million vs. 7.121 million).

Projected "Live Plus Three Day" and "Live Plus Seven Day" Results:

Adult 18-49 Rating
Show... L+SD... L+3... L+7
The Voice... 4.0... 4.8... 5.0
Chicago Fire... 2.7... 3.6... 3.9

Persons 2+ (Total Viewers)
Show... L+SD... L+3... L+7
The Voice... 13,0 million... 14.7 million... 15.2 million
Chicago Fire... 9.4 million... 12.2 million... 13.0 million

In Late-Night Metered Markets Tuesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.8/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 1.9/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.6/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/5). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated. Season figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

  [september 2014]  


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