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[11/03/14 - 08:30 AM]
NBC Is Currently #1 for the Night Among the Big 4 in Adults 18-49, Adults 18-34, Adults 25-54 and Most Other Key Demos
NBC spins the numbers for Sunday, November 2.
[via press release from NBC]

Sunday Results:

Regarding this morning's Nielsens, note that the fast-national ratings that came in at 11 a.m. ET/8 a.m. PT are not time zone-adjusted and typically understate live NFL telecasts. Despite that, NBC is currently #1 for the night among ABC, CBS, NBC and Fox in adults 18-49, adults 18-34, adults 25-54 and most other key demos.

· In metered-market results, which accurately reflect time-zone adjustments, last night's Baltimore Ravens-Pittsburgh Steelers "Sunday Night Football" telecast averaged an 11.9 rating, 19 share from 8:30-11:30 p.m. ET in household results from the 56 markets metered by Nielsen Media Research.

· The 11.9 rating for the Steelers' 20-point victory over the Ravens was up +4% versus the year-ago Week 9 game (Indianapolis-Houston, 11.4/19).

· The 11.9 for the Pittsburgh win, which featured six touchdown passes by Steelers quarterback Ben Roethlisberger, also topped last year's Pittsburgh-Baltimore Thanksgiving game on NBC (11.8/24)

· Top local ratings for the Ravens-Steelers game on NBC were: Pittsburgh, 46.2/64; Baltimore, 36.3/53; Las Vegas, 19.3/29; New Orleans, 18.2/25; Cleveland, 16.0/23; Norfolk, 15.4/24; Richmond, 15.4/24; Cincinnati, 15.0/24; Columbus, 14.8/24; and Sacramento, 14.6/23.

"Live Plus Three Day" Results for Monday, Oct. 27:

In "live plus three day" Nielsens, "The Blacklist":

· Grew by +61% in 18-49 (from a 2.51 to a 4.04 rating) and 4.888 million viewers overall (from 9.567 million to 14.455 million) going from L+SD to L+3.

· Was the #1 drama of the night in:

· L+3 adults 18-49 (4.04).

· Rating-point lift from L+SD to L+3 in 18-49 (+1.53).

· Percentage lift from L+SD to L+3 in 18-49 (+61%).

· L+3 total viewers (14.455 million).

· Viewer lift from L+SD to L+3 in total viewers (+4.888 million).

· Percentage lift from L+SD to L+3 in total-viewer percentage (+51%).

"The Voice":

· Grew by +18% in 18-49 (from a 3.71 to a 4.38) and 1.789 million viewers overall (from 12.478 million to 14.267 million) going from L+SD to L+3.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





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