Ratings Report: Week of October 27, 2014
(National Live + Same Day Program Ratings)
"LIVE with Kelly and Michael" Grows to New Season Highs in All Key Measures
"LIVE" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndie Talker in Homes
"LIVE's" Halloween Special Marks the Show's Top Single-Day Telecast in 8 Months
"LIVE with Kelly and Michael" Scores its Strongest Halloween Show in 8 Years
"LIVE" Posts its Best Performance Through This Point in a Season in 7 Years
"LIVE with Kelly and Michael"
During the week of October 27, 2014, "LIVE with Kelly and Michael" scored new season highs, growing week to week by 7% in Households (3.1 rating vs. 2.9 rating), 6% in Total Viewers (4.067 million vs. 3.831 million) and 7% in Women 25-54 (1.5 rating vs. 1.4 rating). In fact, "LIVE" hit 34-week highs in Homes and Viewers and matched a 28-week best in Women 25-54 - since the weeks of 3/3/14 and 4/14/14, respectively.
· Despite its early time periods with lower overall TV usage levels, "LIVE with Kelly and Michael" ran neck-and-neck with "Dr. Phil" as the week's No. 1 syndicated talk show in Households (3.1 rating vs. 3.2 rating), with just 1-tenth of a rating point separating the two programs. "LIVE" also outdelivered 3rd place "Ellen" in Total Viewers (+6% - 4.067 million vs. 3.835 million) to rank as the 2nd-most-watched syndie talker for the 7th week in a row.
· Marking new season highs, Friday's Halloween show (on 10/31/14) was "LIVE's" highest-rated single telecast on any day in Households (3.6 rating), Total Viewers (4.833 million) and Women 25-54 (2.0 rating) since the show's post-Oscars broadcast in March -- since 3/3/14. In addition, "LIVE's Best Halloween Show Ever... Seriously" was the show's strongest Halloween special in 8 years in Homes and Total Viewers - since 2006.
· "LIVE with Kelly and Michael" grew over the year-ago week (3.0 rating and 3.972 million on w/o 10/28/13) in Households (+3%) and Total Viewers (+2%), up year over year in all 9 weeks of its season. In fact, "LIVE" is up by 4% in Homes and 6% in Viewers from the start of last season to deliver its strongest performance in 7 years - since the 2007-08 season.
"LIVE with Kelly and Michael" is distributed in national syndication by Disney-ABC Domestic Television. Produced by WABC-TV in New York and executive produced by Michael Gelman, "LIVE" airs in more than 200 markets across the U.S. Visit "LIVE" on the web at LIVEKellyandMichael.com, on Facebook, or follow "LIVE" on Twitter and Instagram, @KellyandMichael.
Source: The Nielsen Company, National Live + Same Day Program Ratings, weeks of 10/27/14, 10/20/14 & 10/28/13 and 2014-15=9/1/14-11/2/14.