NICKELODEON TOPS BASIC CABLE WITH KIDS AND TOTAL VIEWERS

Net's Top Shows for the Week Include SpongeBob SquarePants, Henry Danger and Nicky Ricky, Dicky and Dawn

NEW YORK - Nov. 25, 2014 - Nickelodeon closed the fourth week of November (11/17/14-11/23/14) as the top basic cable network in total day with Kids 2-11 (2.2/670K) and total viewers (1.3M), scoring its sixth consecutive weekly win.

SpongeBob SquarePants was the network's top series for the week with Kids 2-11, averaging a (4.6/1.4M). It was followed in that category by live-action hits Henry Danger (3.9/1.2M) and Nicky, Ricky, Dicky and Dawn (3.7/1.1M), respectively. With Kids 6-11, Nicky, Ricky, Dicky and Dawn was the net's number-one program landing a 5.3/990K average, while Henry Danger (5.3/989K) was second for the week.

Additionally, PAW Patrol (6.5/771K) led Nickelodeon's preschool slate, with Wallykazam! (4.2/507K) following.

Nickelodeon's niche network, Nicktoons, posted double-digit year-over-year increases with its core demo, posting gains with Kids 6-11 (0.6/79K, +50%), Boys 6-11 (0.9/59K, +50%) and P2+ (243K, +54%).

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).