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[12/14/14 - 09:07 AM]
Saturday's Broadcast Ratings: Holiday Specials Put CBS on Top
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night (12/13/14):

CBS (4.957 million viewers, #1; adults 18-49: 1.2, #1) was the top draw on Saturday with its holiday mix of "Rudolph the Red-Nosed Reindeer" (5.128 million viewers, #2; adults 18-49: 1.3, #2), "Frosty the Snowman" (5.423 million viewers, #1; adults 18-49: 1.4, #1), "Frosty Returns" (4.487 million viewers, #4; adults 18-49: 1.2, #3) and "48 Hours" (4.788 million viewers, #3; adults 18-49: 1.0, #4).

FOX (2.272 million viewers, #3; adults 18-49: 0.9, #2) then claimed the silver with its coverage of "UFC on FOX 13" (2.272 million viewers, #7; adults 18-49: 0.9, #5).

Next up was ABC (3.286 million viewers, #2; adults 18-49: 0.6, #3) and its duo of "Limitless" (2.929 million viewers, #6; adults 18-49: 0.5, #7) and "20/20 Saturday" (4.001 million viewers, #5; adults 18-49: 0.8, #6).

And finally, NBC (1.496 million viewers, #4; adults 18-49: 0.3, #4) closed out the evening with a rebroadcas of "Peter Pan Live!" (1.496 million viewers, #8; adults 18-49: 0.3, #8).

In late-night metered market ratings (via NBC's press release):

·"Saturday Night Live," with host Martin Freeman and musical guest Charli XCX delivered a 3.9 rating, 10 share in household results in the 56 markets metered by Nielsen Media Research and a 2.0/9 in adults 18-49 in the 25 markets with Local People Meters.

·"Saturday Night Live" was the #1 Big 4 telecast of the night in both metered-market households and in adults 18-49 in the Local People Meters, topping all primetime programs on those networks in both measures.


Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/14/13):

CBS (5.200 million viewers, #1; adults 18-49: 1.3, #1) was the network to beat on Saturday with its holiday rebroadcasts of "Rudolph the Red Nosed Reindeer" (5.771 million viewers, #1; adults 18-49: 1.6, #1), "Frosty the Snowman" (5.221 million viewers, #2; adults 18-49: 1.5, #2) and "Frosty Returns" (4.522 million viewers, #4; adults 18-49: 1.3, #3) plus a new "48 Hours" (4.959 million viewers, #3; adults 18-49: 1.0, #T4).

FOX (2.406 million viewers, #4; adults 18-49: 1.0, #2) then claimed the silver with its coverage of "UFC on FOX 9" (2.406 million viewers, #8; adults 18-49: 1.0, #T4).

Next up was NBC (3.159 million viewers, #3; adults 18-49: 0.7, #3) with an encore of "The Sound of Music Live!" (3.159 million viewers, #7; adults 18-49: 0.7, #6).

And finally, repeats of "The Great Christmas Light Fight" (3.213 million viewers, #6; adults 18-49: 0.6, #T7) and "CMA Country Christmas" (3.852 million viewers, #5; adults 18-49: 0.6, #T7) on ABC (3.639 million viewers, #2; adults 18-49: 0.6, #4) closed out the night.

In late-night metered market ratings (via NBC's press release):

·"Saturday Night Live," with host John Goodman and musical guest Kings of Leon, averaged a 4.5/11 in household results in Nielsen's 56 metered markets and a 2.1/9 in adults 18-49 in the 25 markets with Local People Meters, making it the #1 telecast of the night on ABC, CBS, NBC and Fox in both metered-market households and 18-49 rating in the Local People Meters, topping all primetime programming on those networks in both categories.

Source: Nielsen Media Research





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