TLC CLOSES OUT 2014 AS TOP 10 PRIMETIME CABLE NETWORK FOR WOMEN
Network rounds out the year with 30 shows averaging at least 1.0M P2+ viewers and 2 shows averaging over 3.0M P2+ viewers
TLC ranks as top 5 cable network on four nights of the week with women
2014 brought the network's highest rated 1Q and 2Q in a decade with W25-54
(New York, NY) - TLC wrapped up 2014 as a top 10 primetime cable network with all key women demos for yet another year. Fueled by hit series including 19 KIDS AND COUNTING; THE LITTLE COUPLE; and LITTLE PEOPLE, BIG WORLD, TLC secured the #1 Female Cable Network spot with W25-54/18-49 on Tuesday nights in 2014. The network also had its highest rated 1Q and 2Q in a decade, and sparked by hit series including LEAH REMINI, LONG ISLAND MEDIUM, SISTER WIVES, and RETURN TO AMISH, TLC was a top 5 cable network on Tuesday, Friday, and Sunday nights with W25-54, and on Thursday night with W18-49/18-34.
In 2014, TLC aired 30 shows averaging 1.0M P2+ viewers or more, and for the first time since 2011 had at least two series that averaged 3.0M P2+ viewers or more. Additionally, 2014 brought record ratings for beloved veteran series including THE LITTLE COUPLE; 19 KIDS AND COUNTING; AND LITTLE PEOPLE, BIG WORLD, all posting series' ratings highs with key women demos. 19 KIDS AND COUNTING also garnered TLC's most watched telecast in four years, with 4.4M P2+ viewers tuning into the October wedding special. The return of KATE PLUS EIGHT also brought back a loyal following, averaging 2.1M P2+ viewers
TLC's highest rated freshmen series of 2014, 90 DAY FIANCE, averaged 1.7M P2+ viewers, while season 2 ended with the series' highest rated episode ever among W25-54 and most watched episode ever with 2.1M P2+ delivery.
Source: Nielsen, 12/30/13-12/28/14, 2013 = 12/31/12-12/29/13 or as dated. Prime = 8-11pm. Live+SD (000s). Female Net = Audience Comp 60% or greater with W2+, M-Su 8-11pm. L+SD, Cov Rtg/(000s). Top 5 cable net on 4 nights of wk w/ women = Tu/F/Su W25-54, Th W18-49/18-34. Shows over 1M viewers based on L+7 (000s), 3+ t/c.
Offering remarkably relatable real-life stories without judgment, the network celebrates the reality that "everyone needs a little TLC." TLC's hit series share everyday heart, humor, hope, and human connection with programming genres that include fascinating families, heartwarming transformations, and life's milestone moments such as wedding-themed programs anchored by Say Yes To The Dress. In the first half of 2014, TLC had 25 series averaging 1 million P2+ viewers or more, including six series that averaged 2 million P2+ viewers or more: The Little Couple, 19 Kids and Counting, Return to Amish, Sister Wives, Long Island Medium, and 90 Day Fiancé.
TLC is a global brand available in more than 95 million homes in the US and 352 million households in 185 markets internationally. A destination online, TLC.com offers in-depth fan sites, exclusive video content, and original editorial. Fans can also interact with TLC through social media on Facebook, Instagram, and @TLC on Twitter as well as On Demand services and mobile platforms. TLC is part of Discovery Communications (NASDAQ: DISCA,DISCB, DISCK), the world's #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in more than 220 countries and territories.