or


[02/26/15 - 01:24 PM]
Daytona 500 Bounces Back & Daytona Speedweeks Viewership Up on FOX Sports 1
FOX Sports spins the numbers for its NASCAR coverage to date this season.

[via press release from FOX Sports]

DAYTONA 500 BOUNCES BACK; DAYTONA SPEEDWEEKS VIEWERSHIP UP ON FOX SPORTS 1

First 2015 NASCAR XFINITY Series Race on FOX Sports 1 Enjoys Viewership Bump

Daytona 500 Scores Major Growth on FOX Sports GO; Consumption of NASCAR Content on FOXSports.com up 63% Year-to-Year

After suffering through a daylong weather delay in 2014, the DAYTONA 500 began working its way back last weekend, scoring 13.4 million viewers on FOX, a +44% increase over last year's 9.3 million. A total of 23.5 million viewers watched all or part of Sunday's telecast. Additionally, 11 days of Speedweeks programming on FOX Sports 1 enjoyed a 14% increase in average viewership (293,000 vs. 257,000).

NASCAR shoulder programming surrounding the DAYTONA 500 was strong overall on Sunday, Feb. 22, as NASCAR RACEDAY averaged 973,000 viewers on FOX Sports 1, a 31% increase over last year's 742,000 for a one-hour edition of the show. NASCAR VICTORY LANE posted 464,000 viewers, up 21% over the last post-Daytona run in 2013 (383,000). The week leading up to the Daytona 500 was the third most-watched in FOX Sports 1 history and the highest since last season's National League Championship Series.

FOX kicked off the 2015 NASCAR SPRINT CUP season Saturday, Feb. 14 with the SPRINT UNLIMITED averaging 5.6 million viewers, a 60% increase over 2014 (3.5 million) when it aired on FOX Sports 1. The race powered FOX to a first-place finish in prime time among broadcast networks across all key male and adult demos including A18-49 and A18-34.

A variety of sports programming led FOX Sports 1 to its eighth most-watched Saturday since launch, averaging 490,000 viewers on Saturday, Feb. 14. Motor sports programming started at 10:30 AM ET with a NASCAR SPRINT CUP PRACTICE from Daytona drawing 698,000 viewers, up 27% from the equivalent practice last year (551,000). Saturday afternoon's ARCA RACING SERIES race from Daytona was the most-watched program of the day on FOX Sports 1 with 919,000 viewers.

DAYTONA POLE DAY QUALIFYING, airing Sunday, Feb. 15 on FOX, averaged 3.4 million viewers, up 17% from 2014. The first ever "group qualifying" format at Daytona is the highest rated and most watched session since 2009, with Jeff Gordon scoring the pole for his final race at Daytona International Speedway. The four-time champion announced he will be retiring at the end of the 2014 season.

The 2015 BUDWEISER DUEL AT DAYTONA scored 3,018,000 viewers on FOX Sports 1, a slight dip from last year's 3,122,000 prime time debut, but strong enough to be No. 1 in ad-supported cable from 7:00-10:30 PM ET in total viewers and Adults 18-49 on Thursday, Feb. 19. Earlier in the day, a slate of Daytona practices (Sprint Cup Final, NCWTS and NCWTS Final) averaged 244,000 viewers, a 16% increase in viewership (vs. 210,000) compared to the same three Thursday practice sessions last year.

On Friday, Feb. 20, the NASCAR CAMPING WORLD TRUCK SERIES RACE from Daytona garnered 1,550,000 viewers, a 3% increase from last year's 1,502,000 viewers. Earlier in the day, NASCAR CAMPING WORLD TRUCK SERIES QUALIFYING posted a 15% gain over 2013 (472,000 vs. 409,000).

The first 2015 NASCAR XFINITY SERIES race under the new television deal on FOX Sports 1 delivered 2,944,000 viewers on Saturday, Feb. 21, an 8% increase over last year's race on ESPN and good for the most-watched sports event on ad-supported cable on the weekend. The race, with 2014 NASCAR Sprint Cup Series champion Kevin Harvick serving as an analyst for the first time, was the 13th most-watched telecast in FOX Sports 1 history. Following the race, FOX SPORTS LIVE averaged 2,485,000 viewers, making it the second most-watched edition of FOX SPORTS LIVE ever and most-watched with a duration greater than 30 minutes.

This year's Daytona 500 was the most-watched NASCAR event ever on FOX SPORTS GO, posting a 220% increase in unique visitors over last year's race. In addition, mobile consumption of NASCAR content on FOXSPORTS.COM was up 63% year-to-year.

According to Nielsen's SocialGuide, the Daytona 500 accounted for 297,300 Total Tweets from 10:00 AM ET to 8:00 PM ET, with 113,600 Unique Authors, a Unique Audience of 5.8 million and 50.6 million Impressions.





  [february 2015]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.

[03/11/24 - 11:52 AM]
"Rock the Block" Season Premiere Delivers Triple-Digit Ratings Gains for HGTV on Monday, March 4
The episode, which attracted 3.9 million total viewers, posted an impressive 104 percent lift from the prior six-week average and a 66 percent increase over year-ago levels.

[03/08/24 - 01:32 PM]
ABC News' Special Coverage of the 2024 State of the Union Address and Super Tuesday Wins in Total Viewers Among All Broadcast Television
ABC News' coverage of the State of the Union address was up +14% from the prior year in Total Viewers.

[03/07/24 - 08:00 AM]
"BMF" Season Three Premiere Delivers 5.1 Million Multiplatform Viewers for Starz
The third season, which premiered on Friday, March 1, achieved a series high growing season over season by 25%.

[03/06/24 - 02:30 PM]
"Tamron Hall" Hits 4-Week High in Households and Total Viewers
During the week of February 19, "Tamron Hall" improved week to week in Households (+6% - 0.68 vs. 0.64), Total Viewers (+9% - 1.008 million vs. 928,000) and Women 25-54 (+1% - 141,000 vs. 139,000).

[03/06/24 - 09:00 AM]
FX's "Shogun" Premiere Breaks Records with 9 Million Views Globally on Hulu and Disney+
Domestically, "Shogun" is the No. 1 FX premiere on Hulu, just ahead of "The Bear" Season 2, aided by viewership from Hulu on Disney+.

[03/05/24 - 04:30 PM]
ABC's "Abbott Elementary" Catapults More Than 5 Times Over Live+Same Day Among Adults 18-49
"Abbott Elementary" also picked up an additional +3.13 million Total Viewers after three days of cross-platform viewing (5.46 million vs. 2.33 million).

[03/05/24 - 03:31 PM]
ABC's "The Bachelor" Hits Its Strongest Multiplatform Telecast in Nearly 2 Years
"The Bachelor" tripled its initial Live+Same Day rating among Adults 18-49, skyrocketing by +197% after just three days of multiplatform viewing (0.62 rating to 1.84 rating).

[03/05/24 - 09:14 AM]
Netflix Top 10 Week of Feb. 26: "Avatar: The Last Airbender" Holds Onto #1; "Code 8: Part II" Debuts on Top
Cupid kept his hold on the English TV List, with Season 6 of fan-favorite dating experiment "Love Is Blind" claiming #2 (5.1M views) and "One Day," the limited series adapted from David Nicholls' beloved romance novel, taking #3 (4.8M views).

[03/05/24 - 09:09 AM]
CBS Wins Monday Night For Fourth Consecutive Week with #1 Show of the Night, "NCIS"
"NCIS" averaged 6.81 million viewers, retaining nearly 100% of its week ago average.