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[03/16/15 - 08:43 AM]
Sunday's Broadcast Ratings: ABC Wins Demo Race with "Once Upon a Time"
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night (3/15/15):

ABC (5.499 million viewers, #2; adults 18-49: 1.4, #1) was the demo champ on Sunday with its mix of "America's Funniest Home Videos" (5.996 million viewers, #5; adults 18-49: 1.3, #T7), "Once Upon a Time" (5.834 million viewers, #6; adults 18-49: 1.8, #1), "Secrets & Lies" (5.337 million viewers, #7; adults 18-49: 1.3, #T7) and "Revenge" (4.829 million viewers, #9; adults 18-49: 1.1, #10).

FOX (3.095 million viewers, #4; adults 18-49: 1.3, #2) then took home the silver with a repeat of "The Simpsons" (2.474 million viewers, #15; adults 18-49: 0.8, #T14) followed by originals from "Bob's Burgers" (2.274 million viewers, #16; adults 18-49: 1.0, #T11), "The Simpsons" (3.609 million viewers, #11; adults 18-49: 1.5, #T3), "Brooklyn Nine-Nine" (2.988 million viewers, #14; adults 18-49: 1.4, #T5), "Family Guy" (3.538 million viewers, #12; adults 18-49: 1.7, #2) and "The Last Man on Earth" (3.688 million viewers, #10; adults 18-49: 1.5, #T3).

Next up was CBS (9.479 million viewers, #1; adults 18-49: 1.1, #3) and its quartet of "60 Minutes" (11.194 million viewers, #1; adults 18-49: 1.4, #T5), "Madam Secretary" (11.184 million viewers, #2; adults 18-49: 1.2, #9), "The Good Wife" (8.801 million viewers, #3; adults 18-49: 1.0, #T11) and "Battle Creek" (6.736 million viewers, #4; adults 18-49: 0.8, #T14).

And finally, a repeat of "The Voice" (3.345 million viewers, #13; adults 18-49: 0.7, #16) and a two-hour "Dateline NBC" (5.018 million viewers, #8; adults 18-49: 0.9, #13) on NBC (4.182 million viewers, #3; adults 18-49: 0.8, #4) closed out the evening.

Week-to-week changes (adults 18-49):
+40.00% - 60 Minutes
+12.50% - Dateline NBC
+10.00% - Revenge
+9.09% - Madam Secretary
0.00% - Brooklyn Nine-Nine
0.00% - The Good Wife
0.00% - Battle Creek
-6.25% - The Simpsons
-7.14% - America's Funniest Home Videos
-7.14% - Secrets & Lies
-9.09% - Bob's Burgers
-14.29% - Once Upon a Time
-15.00% - Family Guy
-16.67% - The Last Man on Earth

Year-to-year changes (adults 18-49):
-7.14% - America's Funniest Home Videos
-10.53% - Family Guy (vs. Cosmos: A Spacetime Odyssey)
-17.65% - 60 Minutes
-21.05% - The Simpsons
-21.05% - The Last Man on Earth (vs. Cosmos: A Spacetime Odyssey)
-21.74% - Once Upon a Time
-23.08% - The Good Wife
-23.08% - Bob's Burgers (vs. American Dad)
-33.33% - Madam Secretary (vs. The Amazing Race)
-35.29% - Revenge
-38.46% - Battle Creek (vs. The Mentalist)
-39.13% - Brooklyn Nine-Nine (vs. Family Guy)
-40.00% - Dateline NBC (vs. Believe/Crisis)
-56.67% - Secrets & Lies (vs. Resurrection)


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/16/14):

ABC (7.653 million viewers, #2; adults 18-49: 2.1, #1) took home top demo honors yet again on Saturday with its mix of "America's Funniest Home Videos" (6.176 million viewers, #9; adults 18-49: 1.4, #T10), "Once Upon a Time" (7.468 million viewers, #6; adults 18-49: 2.3, #T2), "Resurrection" (10.801 million viewers, #2; adults 18-49: 3.0, #1) and "Revenge" (6.170 million viewers, #10; adults 18-49: 1.7, #T7).

FOX (3.944 million viewers, #4; adults 18-49: 1.7, #2) then was the number two network with its lineup of "Bob's Burgers" (2.489 million viewers, #16; adults 18-49: 1.1, #16), "American Dad" (2.751 million viewers, #15; adults 18-49: 1.3, #T13), "The Simpsons" (4.016 million viewers, #14; adults 18-49: 1.9, #T4), "Family Guy" (4.585 million viewers, #13; adults 18-49: 2.3, #T2) and "Cosmos: A Spacetime Odyssey" (4.911 million viewers, #12; adults 18-49: 1.9, #T4).

Next up was CBS (9.114 million viewers, #1; adults 18-49: 1.5, #T3) with originals from "60 Minutes" (11.109 million viewers, #1; adults 18-49: 1.7, #T7), "The Amazing Race 23" (8.302 million viewers, #5; adults 18-49: 1.8, #6), "The Good Wife" (8.382 million viewers, #4; adults 18-49: 1.3, #T13) and "The Mentalist" (8.663 million viewers, #3; adults 18-49: 1.3, #T13).

And finally, a recap of "The Voice" (5.315 million viewers, #11; adults 18-49: 1.4, #T10) lead into the time period premiere of "Believe" (6.505 million viewers, #8; adults 18-49: 1.4, #T10) and the launch of "Crisis" (6.506 million viewers, #7; adults 18-49: 1.6, #9) on NBC (5.910 million viewers, #3; adults 18-49: 1.5, #T3).

Week-to-week changes (adults 18-49):
+22.22% - Bob's Burgers
+18.75% - The Simpsons
+16.67% - America's Funniest Home Videos
+13.33% - 60 Minutes
+4.55% - Family Guy
0.00% - Once Upon a Time
0.00% - The Amazing Race 23
0.00% - The Good Wife
-9.52% - Cosmos: A Spacetime Odyssey
-10.53% - Revenge
-13.33% - American Dad (vs. 1/26/14)
-16.67% - Resurrection
-18.75% - The Mentalist
-48.15% - Believe (vs. 3/10/14)

Year-to-year changes (adults 18-49):
+70.00% - Revenge (vs. Red Widow)
+66.67% - Resurrection (vs. Revenge)
+57.14% - Bob's Burgers (Vs. Bob's Burgers (Repeat))
+27.78% - Family Guy (vs. The Cleveland Show)
+8.33% - American Dad (vs. The Cleveland Show)
+6.25% - 60 Minutes
+4.55% - Once Upon a Time
0.00% - America's Funniest Home Videos (vs. America's Funniest Home Videos (Repeat))
-2.56% - Cosmos: A Spacetime Odyssey (vs. Family Guy/Bob's Burgers)
-9.52% - The Simpsons
-11.11% - Crisis (vs. The Celebrity Apprentice)
-13.33% - The Good Wife
-18.18% - The Amazing Race 23
-18.75% - The Mentalist
-22.22% - Believe (vs. The Celebrity Apprentice)

Source: Nielsen Media Research





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