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[04/02/15 - 10:59 AM]
Jimmy Fallon Rules the Late-Night First Quarter vs. His ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the first quarter of 2015.

[via press release from NBC]

JIMMY FALLON RULES THE LATE-NIGHT FIRST QUARTER VS. HIS ABC-CBS COMPETITION IN ALL KEY MEASURES

Seth Meyers Takes the Quarter vs. 'Late Late Show' in All Key Categories and vs. 'Nightline' in Every Key Demo

Fallon Delivers 'Tonight's' Top First Quarter, Excluding the Year-Ago Quarter Featuring his Olympic-Boosted Debut, Since 2010

For the March 23-27 Week, Seth Meyers Grows Week to Week and Beats CBS's James Corden Debut in Adults 18-49 on Each Night of the Week

NEW YORK - April 2, 2015 - "The Tonight Show Starring Jimmy Fallon" has dominated late-night ratings for the first quarter of 2015, with Fallon out-rating ABC's "Jimmy Kimmel Live" and CBS's "Late Show with David Letterman" in every key ratings category - adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

Fallon averaged a 1.12 rating in adults 18-49 and 3.915 million viewers overall for the quarter. Excluding the year-ago quarter, which featured Fallon's Olympic-boost debut as host, this is "Tonight's" highest-rated first quarter since 2010 (1.28) and most-watched first quarter, excluding 2014, since 2009 (5.322 million).

For the first quarter at 12:35 a.m. ET, "Late Night with Seth Meyers" topped CBS's "Late Late Show" in every key ratings category and beat ABC's "Nightline" in their head-to-head 12:30-1 a.m. half-hour in every key demographic - adults, men and women 18-34, 18-49 and 25-54.

During the closing week of the first quarter, March 23-27, "Late Night with Seth Meyers" grew +5% week to week in 18-49 (0.44 vs. 0.42 for March 16-20), to outscore CBS's debut week of "Late Late Show with James Corden" (0.38). Note that Corden excluded Thursday and Friday results due to a basketball overrun and Friday's "Late Night" was an encore.

For the week, Meyers outrated Corden on every night in adults 18-49. In weeklong averages, Meyers beat Corden in adults, men and women 18-34; adults, men and women 18-49; and adults and women 25-54.

For the first quarter of 2015, Fallon's 1.12 rating in "most current" adult 18-49 averages gave him a +78% margin over the 0.63 for "Kimmel" and a +115% advantage over the 0.52 for Letterman.

For the first quarter at 12:35 a.m. ET, "Late Night with Seth Meyers" (0.46 in adults 18-49) outrated "Late Late Show" (0.31) by a +48% advantage, and in their head-to-head half-hour from 12:30-1 a.m., Meyers outscored "Nightline" by +24% (0.52 vs. 0.42 for that half-hour).

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of March 23-27. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. First-quarter and season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.91 rating, 4 share
CBS "Late Show," 0.56/3 *
ABC "Kimmel," 0.61/3 *
12:35-1:05 a.m. ET
ABC "Nightline," 0.43/3
12:35-1:35 a.m. ET
NBC "Late Night," 0.44/3 *
CBS "Late Late Show," 0.38/3 *
1:35-2:05 a.m. ET
NBC "Last Call," 0.26/2 *

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.344 million viewers
CBS "Late Show," 2.681 million viewers *
ABC "Kimmel," 2.682 million viewers *
12:35-1:05 a.m. ET
ABC "Nightline," 1.640 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.422 million viewers *
CBS "Late Late Show," 1.502 million viewers *
1:35-2:05 a.m. ET
NBC "Last Call," 0.799 million viewers *

* Friday's "Kimmel," "Late Night" and "Last Call" were encores. Thursday and Friday CBS programs were delayed by basketball overruns and are excluded from these averages.

FIRST QUARTER AVERAGES, "MOST CURRENT"

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.12 rating, 5 share
CBS "Late Show," 0.52/2
ABC "Kimmel," 0.63/3
12:35-1:05 a.m. ET
ABC "Nightline," 0.42/3
12:35-1:35 a.m. ET
NBC "Late Night," 0.46/3
CBS "Late Late Show," 0.31/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.26/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.915 million viewers
CBS "Late Show," 2.783 million viewers
ABC "Kimmel," 2.744 million viewers
12:35-1:05 a.m. ET
ABC "Nightline," 1.710 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.513 million viewers
CBS "Late Late Show," 1.302 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.808 million viewers

SEASON AVERAGES

ADULTS 18-49
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.16 rating, 5 share
CBS "Late Show," 0.52/2
ABC "Kimmel," 0.64/3
12:35-1:05 a.m. ET
ABC "Nightline," 0.41/2
12:35-1:35 a.m. ET
NBC "Late Night," 0.49/3
CBS "Late Late Show," 0.33/2
1:35-2:05 a.m. ET
NBC "Last Call," 0.29/2

TOTAL VIEWERS
11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 4.011 million viewers
CBS "Late Show," 2.754 million viewers
ABC "Kimmel," 2.769 million viewers
12:35-1:05 a.m. ET
ABC "Nightline," 1.713 million viewers
12:35-1:35 a.m. ET
NBC "Late Night," 1.552 million viewers
CBS "Late Late Show," 1.391 million viewers
1:35-2:05 a.m. ET
NBC "Last Call," 0.849 million viewers

SELECTED CABLE RESULTS, WEEK OF MARCH 23-27

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.50
Comedy Central, 11:30 p.m.-Midnight ET, "The Nightly Show," 0.30
TBS, 11 p.m.-midnight, "Conan," 0.29 **
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.85
Adult Swim, 12:30-1:30 a.m. ET, 0.62

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 1.253 million
Comedy Central, 11:30 p.m.-Midnight ET, "The Nightly Show," 0.728 million
TBS, 11 p.m.-midnight, "Conan," 0.705 million **
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.751 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.267 million viewers

** Delayed on Thursday by a basketball overrun and excluded from these averages.





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