[04/20/15 - 08:44 AM]
"A.D. The Bible Continues" Is the Night's #1 Scripted Series in Total Viewers on the Big 4 Nets
NBC spins the numbers for Sunday, April 19.

[via press release from NBC]


Sunday Primetime Results:

· "A.D. The Bible Continues" (1.1/3 in 18-49, 6.3 million viewers overall from 9-10:01 p.m. ET) ranked as the #1 most-watched scripted show on the Big 4 networks Sunday night, and in adults 25-54 is running within 0.2 of a rating point of the #1 scripted show of the night on those networks (with a 1.7 rating vs. a 1.9 for ABC's "Once Upon a Time").

· Facing CBS's "Academy of Country Music Awards," "A.D. The Bible Continues" built on its lead-in by +83% in adults 18-49 and by +57% in total viewers.

· In the time period, "A.D. The Bible Continues" ranked #2 in total viewers among the Big 4 nets, behind only CBS's "ACM Awards." "A.D." maintained its rating or grew from half-hour to half-hour in every key demo, including gains of +9% in adults 18-49 (1.1 to 1.2) and +18% in women 18-49 (1.1 to 1.3).

· L+3: The previous week's "A.D. The Bible Continues" increased in L+3 vs. L+SD by +16% in 18-49 rating (1.68 to 1.95) and in total viewers by 1.0 million persons (7.8 million to 8.8 million).

· "American Odyssey" (0.6/2 in 18-49, 3.3 million viewers overall from 10:01-11 p.m. ET) maintained its rating half-hour to half-hour in every key adult-female demo, despite the 10 p.m. hour.

· L+3: The prior week's "American Odyssey" increased in L+3 vs. L+SD by +17% in 18-49 rating (0.81 to 0.95) and in total viewers by 837,000 persons (4.0 million to 4.9 million).

· "Dateline NBC" (0.8/3 in 18-49, 4.4 million viewers overall from 7-8 p.m. ET) was up week to week by +33% in adults 18-49 (0.8 vs. 0.6), +50% in adults 25-54 (1.2 vs. 0.8) and +27% in total viewers (4.375 million vs. 3.439 million).

· An encore telecast of "A.D. The Bible Continues" (0.6/2 in 18-49, 4.0 million viewers overall from 8-9 p.m. ET) held steady or grew half-hour to half-hour in every key measure.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.

  [april 2015]  


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