[10/04/15 - 09:34 AM]
FOX Live + 3 Day Ratings: "Grandfathered" & "The Grinder" Post Healthy Gains
FOX further spins the numbers for Tuesday, September 29.

[via press release from FOX]

FOX Live 3 Ratings: GRANDFATHERED & THE GRINDER Post Healthy Gains, Entire FOX Tuesday Lineup Strong With Upscale Audience

The series premieres of GRANDFATHERED and THE GRINDER grew +33% in Adults 18-49 rating from Live + Same Day to Live+3 Day - both in line with the average Live + Same Day > Live + 3 Day increase for original 4-net comedies last season.

· With all platforms factored in, the GRANDFATHERED total multiplatform audience is up +34% versus Live + SD (7.1 vs. 5.3 Mil) over 3 days.

· THE GRINDER's total multiplatform audience rose to 6.8 million - up +36% vs its Live + Same Day delivery (vs 5.0 mil)

Week two of SCREAM QUEENS gained +64% from Live + Same Day to Nielsen's Live + 3s among Adults 18-49 (1.4/5 > 2.3/7) - a higher percentage gain than its premiere in L3 (59%) -- and was up +74% with Women 18-34 (1.9/7 > 3.3/11).

· SCREAM QUEENS was Tuesday's highest-rated scripted series among Women 18-34 and Female Teens and continues to rank as the #1 new show among Teens.

· With all platforms factored in, SCREAM QUEENS averaged an audience of 5.7 Mil in 3 Day Multi-Platform Audience -- a +64% increase versus Live + SD (3.5 Mil).

Fun fact: All three of FOX's comedies attract an affluent audience - Grandfathered (105), The Grinder (130) and Scream Queens (123) all overindex among Adults 18-49 with Household Income $100K+.

  [october 2015]  


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