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[11/17/15 - 08:27 AM]
ABC Stands as the Most Watched Net on Monday
ABC spins the numbers for Monday, November 16.

[via press release from ABC]

ABC is Monday's Most-Watched Net - Castle Grows by Double Digits

ABC Monday Prime (8-11pm - 10.5 million and 1.6/5 in AD18-49): ABC was the most-watched net on Monday night (10.5 million) and ranked #2 among the broadcasters in Adults 18-49 (1.6/5-tie). ABC's Dancing with the Stars once again finished as Monday's most-watched TV show overall (12.3 million).

Dancing with the Stars (8-10pm - 12.3 million and 1.8/6 in AD18-49): Winning for the 3rd week running from 8-10pm, ABC's Dancing with the Stars beat NBC's The Voice in Total Viewers (+7% - 12.3 million vs. 11.5 million). In addition, Dancing beat its drama competition in the 2-hour time slot with Total Viewers and Adults 18-49, on CBS (Supergirl/Scorpion = 8.5 million and 1.7/5) and Fox (Gotham/Minority Report = 3.1 million vs 1.1/3).

Castle (10-11pm - 6.8 million and 1.1/4 in AD18-49): At 10pm, ABC's Castle ran in a near tie with CBS' NCIS: LA in the hour among Adults 18-49 (1.1/4 vs. 1.2/4). Castle was up by double digits week to week in Total Viewers (+11%) and Adults 18-49 (+10%), earning its most-watched telecast since its season premiere 8 weeks ago - since 9/21/15.

Live + 3 Day for Last Week's Telecast (11/9/15): Last week, Castle delivered its largest-ever L+3 increase among Adults 18-49, with a +70% jump over its L+SD rating. The ABC drama was Monday's biggest gainer in TV playback on the major networks among young adults. Castle built to a 1.7 rating in Adults 18-49 with 3 days of TV playback (up from a 1.0 rating in L+SD).

Quick Take for Monday, November 16, 2015 (Fast Affiliate Live + Same Day Ratings)

ABC Stands as the Most Watched Net on Monday

"Dancing with the Stars" Ranks as Monday's No. 1 TV Show in Total Viewers, Leading the 8-10 p.m. Time Slot for the 3rd Week Running

"Castle" Posts Week-to-Week, Double-Digit Gains in Total Viewers and Adults 18-49, Hitting a Best-Since-Premiere Performance in Overall Viewers

Monday Night (11/16/15) - ABC Total Viewer and Adult 18-49 Projections

"DWTS": L3 = 14.6 million/2.2 rating, L7 = 15.0 million/2.2 rating and MP+35 = 2.4 rating

"Castle": L3 = 10.5 million/1.7 rating, L7 = 11.6 million/1.8 rating and MP+35 = 2.2 rating

Live + Same Day Results:

ABC Monday Prime (8:00-11:00 p.m. - 10.5 million and 1.6/5 in AD18-49):

ABC was the most watched net on Monday night (10.5 million) and ranked No. 2 among the broadcasters in Adults 18-49 (1.6/5-tie). ABC's "Dancing with the Stars" once again finished as Monday's most watched TV show overall (12.3 million).

"Dancing with the Stars" (8:00-10:00 p.m. - 12.3 million and 1.8/6 in AD18-49):

Winning for the 3rd week running from 8:00-10:00 p.m., ABC's "Dancing with the Stars" beat NBC's "The Voice" in Total Viewers (+7% - 12.3 million vs. 11.5 million). In addition, "Dancing" beat its drama competition in the 2-hour time slot with Total Viewers and Adults 18-49 on CBS ("Supergirl"/"Scorpion" = 8.5 million and 1.7/5) and Fox ("Gotham"/"Minority Report" = 3.1 million vs 1.1/3).

"Castle" (10:01-11:00 p.m. - 6.8 million and 1.1/4 in AD18-49):

At 10:00 p.m., ABC's "Castle" ran in a near tie with CBS' "NCIS: LA" in the hour among Adults 18-49 (1.1/4 vs. 1.2/4). "Castle" was up by double digits week to week in Total Viewers (+11%) and Adults 18-49 (+10%), earning its most watched telecast since its season premiere 8 weeks ago - since 9/21/15.

· Live + 3 Day for Last Week's Telecast (11/9/15): Last week, "Castle" delivered its largest-ever L+3 increase among Adults 18-49, with a +70% jump over its L+SD rating. The ABC drama was Monday's biggest gainer in TV playback on the major networks among young adults. "Castle" built to a 1.7 rating in Adults 18-49 with 3 days of TV playback (up from a 1.0 rating in L+SD).

Projections Rationale:

Lifts vs. L+SD are based on the 2015-16 season for premiere telecast or an average for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

A note about DVR penetration: DVR penetration in the Nielsen sample is currently at 48% in U.S. TV Homes. More viewers are watching shows on their own timetables, which are increasingly not reflected in the overnight Live + Same Day numbers. As a result, the Live + 7 Day ratings are the most accurate measure to gauge the size of the TV audience.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 11/16/15.





  [november 2015]  
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M
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W
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F
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· CASTLE (ABC)
· DANCING WITH THE STARS (ABC)
· GOTHAM (FOX)
· MINORITY REPORT (FOX)
· NCIS: LOS ANGELES (CBS)
· SCORPION (CBS)
· SUPERGIRL (CW)
· VOICE, THE (NBC)





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