[11/29/15 - 09:14 AM]
No. 8 Ohio State at No. 10 Michigan on ABC Is Highest-Rated Game of the Week and Second-Highest of the Season, Both Across All Networks
ESPN spins the numbers for Saturday, November 28.

[via press release from ESPN]

No. 8 Ohio State at No. 10 Michigan on ABC is Highest-Rated Game of the Week and Second-Highest of the Season, Both Across All Networks

· Ohio State-Michigan:

· ABC's Best Noon Rating, Ever;

· Rivalry's Second-Best Rating, Ever, on ABC;

· WatchESPN More Than Doubles Usage Compared to '14 Matchup

· ESPN/ABC has Televised Top 3 Highest-Rated Games of the Season, All Networks; 9 of Top 10

· Black Friday Football: ABC and ESPN Receive Highest-Rating in Nine and Five Years, Respectively, for day-after-Thanksgiving games.

· ABC: Increases in Each TV Window on Rivalry Saturday

No. 8 Ohio State at No. 10 Michigan (Saturday, Nov. 28 at noon ET on ABC) earned a 6.8 overnight, making it the highest-rated game of the weekend and second-highest overnight of the 2015 season, both across all networks. Through week 13, ESPN/ABC has televised the three highest-rated college football games of the season and nine of the top 10 overall, based on overnights:

Top 10 Games - All Networks
Rank Rating Date Time (ET) Game Network
1 7.0 Sat, Nov. 21 3:30 p.m. Michigan State at Ohio State ABC
2 6.8 Sat, Nov. 28 Noon Ohio State at Michigan ABC
3 6.6 Mon, Sept. 7 8 p.m. Ohio State at Virginia Tech ESPN
4 6.3 Sat, Nov. 7 8 p.m. LSU at Alabama CBS
5 5.5 Sat, Nov. 7 3:30 p.m. Florida State at Clemson ABC
6 5.1 Sat, Oct. 17 3:30 p.m. Michigan State at Michigan ESPN
7 5.0 Sat, Sept 12 8 p.m. Oregon at Michigan State ABC
8 4.8 Sat, Oct. 3 8 p.m. Notre Dame at Clemson ABC
9 4.6 Sat, Sept. 19 9:15 p.m. Ole Miss at Alabama ESPN
10 4.5 Sat, Oct. 3 3:30 p.m. Regionalized (Ohio State vs. Indiana or Texas Tech vs. Baylor) ABC

Additional Ohio State-Michigan Highlights:

· ABC's highest-rated noon kickoff game on record (59 games, which dates back to 2004).

· Second-highest rated Michigan-Ohio State game on ABC, trailing only the 2006 game when the two teams were ranked No.1 and No. 2 in the country (records date back to 2004)

· Up 24% from last season's matchup, which was played on Rivalry Saturday, at noon, on ABC as well. (5.5 overnight)

· Top Markets:

Rank Rating Market
1 39.1 Columbus
2 33.5 Dayton
3 26.4 Cleveland
4 22.9 Detroit
5 15.3 Cincinnati
6 10.5 Tulsa
7 9.8 Birmingham
8 9.5 Ft. Myers
9 9.0 West Palm Beach
10 7.9 Kansas City

· In Dayton, the 33.5 local rating is the second best for a regular season college football game on ABC and best overall since the Michigan at Ohio State game in 2006. (records date back to 2004).

· It was the most-streamed game of the week on WatchESPN, adding an additional 119,000 average minute impressions to the TV audience and 455,000 unique viewers, resulting in 25,000,000 minutes watched. This is an increase of 185% in average minute impressions, 119% in unique viewers and 175% in total minutes watched to the 2014 Michigan at Ohio State matchup

WatchESPN data is preliminary and subject to change after further processing. Final numbers will be available this week.

Additional Week 13 Highlights:

· No. 4 Iowa at Nebraska (Friday, Nov. 27 at 3:30 p.m. on ABC): 3.5 overnight, ABC's best overnight on Black Friday in nine years (2006)

· The game was up 52% from ABC's Friday-after-Thanksgiving 3:30 p.m. window in 2014, which featured Stanford at UCLA

· No. 7 Baylor at No. 19 TCU (Friday, Nov. 27 in prime-time on ESPN): 3.2 overnight, ESPN's best overnight on Black Friday in five years (2010)

· The game was up 88% from ESPN's Friday-after-Thanksgiving prime-time window in 2014, which featured Virginia Tech at Virginia

· Rivalry Saturday: ABC up in every TV window compared to '14 season on Rivalry Saturday: Ohio State at Michigan up 24%, Regional action at 3:30 p.m. featuring No. 22 UCLA at USC and No. 14 North Carolina at North Carolina State up 43% and Saturday Night Football (8 p.m.) featuring No. 3 Oklahoma at No. 11 Oklahoma State up 18%

· College GameDay (Saturday, Nov. 28, at 9 a.m. on ESPN) from Stillwater, Oklahoma: 1.6 overnight, equals the best overnight of the '15 season (October 3 at Clemson)

Please note: Ratings from Oklahoma City have not been reported by Nielsen for any games, including Saturday Night Football featuring Oklahoma at Oklahoma State.

**Year-over-Year data is compared to week 14 of the 2014 season (Friday, November 28 and Saturday, Nov. 29, 2014)

  [november 2015]  


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