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[02/19/16 - 11:35 AM]
Disney Channel's Premiere of "Frozen" and Series Preview of "Stuck in the Middle" are the Week's Top 2 TV Telecasts in Key Kids 2-11 and Kids 6-11
Disney Channel further spins the numbers for Sunday, February 14.
[via press release from Disney Channel]

Live + 3 Ratings for Sunday, February 14, 2016

Disney Channel's Premiere of Disney's "Frozen" and Preview of Original Comedy Series "Stuck in the Middle" are Week's Top 2 TV Telecasts Among Targeted Kids 2-11 and Kids 6-11 Demographics

Disney Channel

Based on Live + 3 DVR viewing, the basic cable premiere of Disney's "Frozen" (7:00-8:45 p.m. EST) and special sneak peek of upcoming original comedy series "Stuck in the Middle" (8:45-9:15 p.m. EST) were the week's Top 2 TV telecasts among target Kids 2-11 and Kids 6-11 demographics and the Top 2 telecasts across kid cable TV networks in Total Viewers and Adults 18-49.

Additionally, for 2016 to date, "Frozen" and "Stuck in the Middle" rank among the Top 5 cable TV telecasts in Kids 2-11(#2/#4) and Kids 6-11 (#5/#4).

P2+

Program Net Date Start Dur 000s

FROZEN DISNEY CHANNEL 02/14/16 7:00 PM 105 4,450

STUCK IN THE MIDDLE DISNEY CHANNEL 02/14/16 8:45 PM 30 3,067

Kids 2 - 11

Program Net Date Start Dur US AA 000s

FROZEN DISNEY CHANNEL 02/14/16 7:00 PM 105 4.5 1,765

STUCK IN THE MIDDLE DISNEY CHANNEL 02/14/16 8:45 PM 30 4.1 1,583

Kids 6 - 11

Program Net Date Start Dur US AA 000s

STUCK IN THE MIDDLE DISNEY CHANNEL 02/14/16 8:45 PM 30 5.2 1,230

FROZEN DISNEY CHANNEL 02/14/16 7:00 PM 105 4.8 1,125

A18 - 49

Program Net Date Start Dur US AA 000s

FROZEN DISNEY CHANNEL 02/14/16 7:00 PM 105 1.2 1,475

STUCK IN THE MIDDLE DISNEY CHANNEL 02/14/16 8:45 PM 30 0.6 773

· In Live + 3 versus Live + Same Day, "Frozen" built by solid margins across the board including by +15% in Total Viewers (4.5 million vs. 3.9 million), by +20% in Kids 2-11 (1.8 million vs. 1.5 million), by +10% in Kids 6-11 (1.1 million vs. 1.0 million) and by 15% in Adults 18-49 (1.5 million vs. 1.3 million).

· In Live + 3 versus Live + Same Day, "Stuck in the Middle" grew by solid margins across the board including by +11% in Total Viewers (3.1 million vs. 2.8 million), by +14% in Kids 2-11 (1.6 million vs. 1.4 million) and by +9% in Kids 6-11 (1.2 million vs. 1.1 million).

Source: NTI, 2/14/16, U.S. ratings, Live + 3 and Live + Same Day.





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· STUCK IN THE MIDDLE (DISNEY)




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