DISCOVERY CHANNEL DOMINATES FEBRUARY WITH FIVE OF THE TOP UNSCRIPTED CABLE SERIES
'GOLD RUSH' Ranked as the #1 Unscripted Series for Men Beating 'American Idol,' 'Survivor' and 'Shark Tank'
(Los Angeles, Calif.) - Discovery Channel dominated cable for the month of February owning five of the month's top six unscripted cable series among M25-54 and M18-49. Driven by the new season of MOONSHERS and the successful freshman season of KILLING FIELDS - the network's first-ever true crime series that impressively grew every single week during its run in P25-54 - Discovery scored its highest-rated February Tuesdays ever in M25-54 & M18-49.
Discovery is pacing as cable's #1 non-sports network for CY16 to-date in M25-54 & M18-49 with both STREET OUTLAWS: NEW ORLEANS and DIESEL BROTHERS gaining as CY16's top 2 new unscripted cable series across M25-54, M18-49, M18-34.
GOLD RUSH, which has its season six finale tonight at 9 PM ET/PT on Discovery, was TV's #1 unscripted series - topping American Idol, Survivor, and more - across M25-54, M18-49, M18-34. GOLD RUSH is also attracting a large female audience. The series cracked the Top 10 unscripted cable series rankers among W25-54 and P18-34, while FAST N' LOUD saw Top 10 ranks across P25-54, M25-54, P18-49, M18-49, P18-34, M18-34 and P2+.
Source: The Nielsen Company, L+3, coverage area data, TP-based for all dayparts. "Best ever" stories and quoted % changes based on ratings (two decimals), network/program ranks based on 000s; program rankers excl. breakouts & program-level specials, as well as sports/news/movies (unless noted).