or


[05/11/16 - 02:04 PM]
"Dear Mama," VH1's First Ever Mother's Day Event Scores 1.5 Million Viewers and Bests Its Time Period by 132% Among Adults 18-49
VH1 spins the numbers for Sunday, May 8.

[via press release from VH1]

"DEAR MAMA," VH1'S FIRST EVER MOTHER'S DAY EVENT SCORES 1.5 MILLION VIEWERS AND BESTS ITS TIME PERIOD BY +132% AMONG ADULTS 18-49

EVENT FEATURED QUEEN LATIFAH, HILLARY CLINTON, RITA ORA, ALICIA KEYS, ALESSIA CARA, TREY, JADEN AND WILLOW SMITH, WITH SURPRISE PERFORMANCES BY MARY J. BLIGE AND BOYZ II MEN, HOSTED BY ANTHONY ANDERSON

NEW YORK, NY (MAY 11, 2015) - VH1 announced today it has renewed DEAR MAMA which drew 1.5 million total viewers on Sunday night.* A-listers including host Anthony Anderson, Queen Latifah, Presidential hopeful Hillary Clinton, Rita Ora, Alicia Keys, Alessia Cara, and Trey, Jaden, and Willow Smith saluted their mothers at the event which was produced by VH1, Flavor Unit and Jesse Collins Entertainment. Surprise performances by Mary J. Blige and Boyz II Men rounded out the show, which drove VH1 to the network's strongest Sunday in almost a year and bested its time period by +132% among adults 18-49.**

VH1 helped fans celebrate motherhood together with honorees including Queen Latifah's mom Rita Owens, Rita Ora's mom Vera Sahat´┐Żiu, Alicia Keys' mom Terria Joseph, Alessia Cara's mom Enza Caracciolo and Anthony Anderson's mom Doris Bowman. Jada Pinkett-Smith was toasted by her children Trey, Jaden and Willow along with husband Will Smith who surprised her with a performance from one of her favorite artist, Mary J. Blige. Democratic presidential candidate Hillary Clinton introduced gun safety activist Lucy McBath.

Official sponsors of the VH1 "Dear Mama" special event include Marshalls and Post Honey Bunches of Oats(R).

In the social sphere, the hashtag #DearMama was in the top #3 in U.S. trends. The campaign reached more than seven million people across Facebook and Instagram with 3.6 million video views. Additionally, across VH1's Facebook, Twitter, and Instagram, #DearMama posts ranked as the most engaging posts of the past week. Join the conversation on Twitter with @VH1 and @VH1Celebrity using the hashtag #DearMama. For additional updates, 'LIKE' VH1 and VH1 Celebrity on Facebook, or go to DearMama.VH1.com.

"Dear Mama" is produced by Flavor Unit with Shakim Compere and Queen Latifah as Executive Producers along with Jesse Collins Entertainment with Jesse Collins, Rikki Hughes and Jeannae Rouzan as Executive Producers. For VH1, Amy Doyle and Ryan Kroft are Executive Producers, Elena Diaz is Executive in Charge of Talent, Andria Parides is Supervising Producer and Joe Buoye is Executive in Charge of Production.

ABOUT VH1:

VH1 is the dominant pop culture brand for adults 18-34, creating their pop culture today while celebrating the pop culture of their past. VH1 is available in 93 million households in the U.S. VH1 also has an array of digital channels and services including VH1 Classic, VH1 Soul, the VH1 App, VH1.com and @VH1, the hub for all things music and pop culture. Fans may also access current and retro VH1 programming via the VH1 App, the network's three-in-one video, new form content and co-viewing app, available for free on iOS and Android platforms. VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms.

ABOUT JESSE COLLINS ENTERTAINMENT:

Jesse Collins Entertainment is a full service television and film production company founded by entertainment industry veteran Jesse Collins. For more than a decade, Collins has played an integral role in producing some of television's most memorable moments in music entertainment. Formerly Executive Producer/EVP of Cossette Productions, Collins has produced ground-breaking and award winning television programming including the BET Awards, the GRAMMY Awards, Soul Train Awards, BET Honors, UNCF An Evening of Stars, ABFF Awards and the BET Hip Hop Awards. Collins is an executive producer of the hit TV series, Real Husbands of Hollywood starring Kevin Hart and the upcoming original miniseries based on the iconic music group New Edition that will debut in 2017 and star Bryshere Y. Gray, Elijah Kelley and Luke James. He has worked with a myriad of superstar talent including Will Smith, Chris Rock, Jay-Z, Rihanna, Kanye West, Kendrick Lamar, Drake, Prince and Mariah Carey. Go to http://www.jessecollinsent.com/ for more information on the company.

*Sunday, 5/8 premiere at 9:30 PM when combined with the 11:30 PM encore

**LSD





  [may 2016]  
S
M
T
W
T
F
S


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[04/13/21 - 10:01 AM]
Monday's Broadcast Ratings: "The Voice" Tops Viewers, Demos for NBC
ABC's "American Idol" shares the honors among adults 18-49.

[04/12/21 - 10:00 AM]
Sunday's Broadcast Ratings: CBS Leads Tight Race in Viewers, Demos
Overrun of the 2021 Masters Tournament in primetime helps lift the Eye to top honors in both categories.

[04/11/21 - 10:16 AM]
Saturday's Broadcast Ratings: NBA Returns on Top in Demos for ABC
The Alphabet's primetime coverage leads the night in adults 18-49.

[04/10/21 - 10:03 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Tops Demos for FOX
Plus: "Blue Bloods" on CBS leads the night among total viewers.

[04/09/21 - 10:05 AM]
Thursday's Broadcast Ratings: ABC, NBC Lead Competitive Night
"Grey's Anatomy" and "Law & Order: Special Victims Unit" both top the evening among adults 18-49.

[04/08/21 - 10:05 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Leads Demo Race for FOX
The show's latest installment leads the night in adults 18-49 while NBC's dramas are the most-watched programs overall.

[04/07/21 - 10:03 AM]
Tuesday's Broadcast Ratings: "NCIS" Puts CBS on Top in Viewers, Demos
The Eye pulls in front among total viewers and adults 18-49.

[04/06/21 - 10:01 AM]
Monday's Broadcast Ratings: CBS Wraps NCAA Coverage on Top
The Eye's Men's Basketball National Championship Game easily wins the evening in all categories.

[04/05/21 - 10:07 AM]
Sunday's Broadcast Ratings: "American Idol" Puts ABC on Top in Demos
The reality competition leads the night among adults 18-49 while "60 Minutes" on CBS is the most-watched program overall.

[04/05/21 - 08:52 AM]
Vice TV Is America's Fastest Growing Entertainment Cable Network
The network is reporting 10% growth in adults 18-49 and 20% growth in adults 25-54.

[04/04/21 - 10:21 AM]
Saturday's Broadcast Ratings: NCAA's Final Four Puts CBS on Top
The Eye dominates the evening in both total viewers and adults 18-49.

[04/03/21 - 10:08 AM]
Friday's Broadcast Ratings: CBS Tops Viewers; Shares Demo Crown with ABC, FOX
The Eye's "Blue Bloods" leads the night in both categories.

[04/02/21 - 10:00 AM]
Thursday's Broadcast Ratings: NBC Gets Boost from "Law & Order" Crossover Event
"Law & Order: Special Victims Unit" leads the night in total viewers and adults 18-49 with "Law & Order: Organized Crime" a close second.

[04/01/21 - 10:09 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers; Shares Demo Crown with FOX
"The Masked Singer" leads the night among adults 18-49 while "Chicago Fire" is the most-watched program overall.

[03/31/21 - 10:08 AM]
Tuesday's Broadcast Ratings: "Pooch Perfect" Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched network overall.