or


[08/13/16 - 07:36 AM]
Friday's Primetime Rio Olympics Coverage Posted a Total Audience Delivery Average of 26 Million Viewers
NBC spins the numbers for Friday, August 12.
[via press release from NBC]

Here are ratings notes from NBC Sports for Friday night based on metered-market results:

NBC Olympics Friday Overnight Notes

NBC's Fri. night Olympic coverage, featuring Ledecky's world record and a Phelps silver medal, posted a 15.9 rating, 28 share in metered-market households.

Also Friday in primetime - NBCSN averaged a 1.17 overnight & Bravo coverage (till 8:45 p.m. ET) posted a 0.22 in metered-market households.

Friday's U.S. women's soccer coverage posted 714,000 uniques and 25.6 million live streaming minutes - 4th-largest streaming event of the Olympics

NBC Olympics overall reached 1.5 BILLION live minutes streaming minutes via NBCOlympics.com and the NBC Sports app

NBC's Fri. primetime overnight from 8-11pm ET (16.0) nearly tripled the combined total of ABC, CBS & Fox (5.8)

NBC's Friday primetime 7.6 rating among adults 18-49 is nearly six times the combined total of the other Big 4 nets (1.3)

Friday's Round 2 of golf's return to Olympics was up +329% on @GolfChannel vs. 2012 facing London Games (.30 overnight, 6:30am-3:15pm ET)

Top local markets for NBC Olympics Fri. night: Salt Lake 19.8/40; Indy 19.7/35; San Diego 18.9/36; Nashville 17.7/28; Norfolk 17.5/28

Locals for NBC Olympics Fri. night (#6-10): Columbus 17.2/31; St. Louis 17.2/31; Denver 17.0/37; Wash DC 17.0/34; Atlanta 16.9/30

Here are ratings notes from NBC Sports for Friday night based on fast-official results:

NBC OLYMPICS FAST NATIONAL RATINGS NOTES - FRIDAY, AUGUST 12

Friday's primetime Rio Olympics coverage posted a Total Audience Delivery average of 26 million viewers with a 15.0 household rating (chart below)

NBCSN on Friday posted its best-ever weekday viewership with an average of 1.38 million viewers (8 a.m.-midnight ET). Coverage featured U.S. women's soccer, U.S. women's basketball, and U.S. men's basketball.

After 8 days, the NBC-only average primetime viewership (28.1 million viewers) and household rating (15.6) have respective +260% and +206% advantages over ABC, CBS and Fox combined - the second-largest Games advantage on record (behind only the London Olympics), according to fast national data from Nielsen Media Research.

Among adults 18-49, NBC's eight-night 8.1 primetime rating in the demographic tops by +376% the other Big 4 networks combined (1.7 on ABC, CBS and Fox) - the largest advantage in the first 8 days of any Olympics on record.

Last night's NBC-only Rio Olympics coverage (8-11:08 p.m. ET/PT) averaged 24.0 million viewers with a 13.7/26 share.

NBCSN on Friday night averaged 1.58 million viewers in primetime, while Bravo's primetime tennis overrun averaged 308,000 viewers.

Friday's U.S. women's soccer posted 714,000 uniques and 25.6 million live streaming minutes - ranking as the 4th-largest streaming event of the Rio Olympics

NBC Olympics has now topped 1.5 BILLION live streaming minutes via NBCOlympics.com & NBC Sports app

OLYMPICS TOTAL AUDIENCE DELIVERY

Day Rio 2016 London 2012* Rio 2016 London 2012*

1st Sat. 23.5 million 28.7 million 13.0 rating 15.8 rating

1st Sun. 31.8 million 36.0 million 17.3 rating 19.8 rating

1st Mon. 31.5 million 31.6 million 18.1 rating 18.0 rating

1st Tues 36.1 million 38.7 million 20.5 rating 21.8 rating

1st Wed 28.6 million 30.8 million 16.5 rating 17.9 rating

1st Thurs 33.0 million 36.8 million 18.9 rating 21.1 rating

1st Friday 26.0 million 28.5 million 15.0 rating 16.2 rating

*NOTE: The 2012 London Olympics had no simultaneous live streaming and no competing primetime Olympic cable coverage.





  [august 2016]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




most recent ratings | view all posts
[09/15/25 - 03:25 PM]
Over 41 Million Global Viewers on Netflix Watch Terence Crawford Defeat Canelo Alvarez to Claim Super Middleweight Championship
The main event scored an estimated average minute audience (AMA) of 36.6 million live+SD viewers from opening to closing bell, per VideoAmp and Netflix.
[09/15/25 - 11:45 AM]
The "77th Emmy Awards" Delivers Its Largest Television Audience Since 2021, Up +8% from Last Year
Hosted by Nate Bargatze, the telecast was seen by more than 7.42 million viewers on the CBS Television Network and streaming on Paramount+.

[09/12/25 - 02:43 PM]
"The Groomsmen: First Look" Launches Hallmark Channel's "Fall Into Love" Seasonal Stunt with Chart-Topping Ratings
The film was the #1 most-watched entertainment cable program on Saturday among Households, Women 18+, Persons 18+, and Total Viewers.
[09/12/25 - 05:31 AM]
ESPN Networks Deliver Most-Watched WNBA Regular Season Ever
ESPN networks aired eight of the top 10 most-watched WNBA games during the 2025 season, highlighted by its most-watched WNBA game ever - 2.7 million viewers for Chicago Sky at Indiana Fever on May 17 (ABC).
[09/10/25 - 02:09 PM]
ESPN Delivers Most Viewed Tennis Telecast of the Year and Most Viewed US Open Since 2022
The Men's Championship averaged 3 million viewers on ABC, up 82% vs. 2024 while the Women's Championship averaged 2.4 million on ESPN, up 50% vs. 2024.
[09/09/25 - 03:43 PM]
On Pace for Record Year, ESPN Formula 1 Viewership Earns 10th Event High of '25 Season
F1 races are averaging 1.4M viewers this season across ESPN, ESPN2 and ABC, ahead of the all-time series record average of 1.21M that was set in 2022.
[09/09/25 - 03:29 PM]
ABC Scores Three of the Top Four Best Audiences of College Football's Week 2; "College GameDay" Delivers Second Most-Watched Regular Season Show on Record
Michigan/Oklahoma (9.7 million viewers) was ABC's most-viewed Week 2 game since 2006.
[09/09/25 - 03:17 PM]
FOX's "Big Noon Saturday" & "Big Noon Kickoff" Up Big Through Week 2
Iowa-Iowa State scored 4,278,000 viewers on FOX, most-watched game in the noon window.
[09/09/25 - 02:26 PM]
NBC Sports Posts Largest Two-Game NFL Kickoff Weekend Audience in a Decade & Second Best All-Time, Averaging 26.5 Million Viewers Across NBC & Peacock
NBC's 2025 NFL Kickoff Weekend average viewership trailed only 2015, as Steelers-Patriots in NFL Kickoff '15 and Cowboys-Giants in the Sunday night opener averaged 27.2 million viewers.
[09/09/25 - 02:01 PM]
FOX NFL Delivers Most-Watched Week 1 NFL Singleheader on Any Network Since 2015
17.9 million viewers tuned in to watch Sunday's FOX NFL singleheader - the most-watched Week 1 NFL singleheader on any network since 2015.
[09/09/25 - 01:43 PM]
"20/20" Ranks No. 1 Across the Board for Friday, Sept. 5
Airing against NFL competition on YouTube and U.S. Open Tennis on ESPN, "20/20" turned in its strongest Adults 25-54 performance since June and best Total Viewer and Adults 18-49 numbers since July.
[09/09/25 - 12:01 PM]
Netflix Top 10 Week of September 1: "Wednesday" Season 2 Does the Dead Dance to No. 1 in Top 10
"My Life with the Walter Boys" collectively brought in another 10.9 million views, putting the series at No. 2 on the English TV list.
[09/09/25 - 07:00 AM]
TLC's "90 Day: Hunt for Love" Draws Over 11.6M Viewers Across Platforms
The series emerged as one of the network's most-watched new titles of the year and currently ranks as the #2 freshman series on cable in 2025 to date among P/W25-54.
[09/08/25 - 02:45 PM]
The "2025 MTV Video Music Awards" Delivers Its Largest Television Audience Since 2019, Up +42% from Last Year
The telecast was seen by more than 5.5 million viewers on the CBS Television Network, simulcast on MTV and streaming on Paramount+.
[09/08/25 - 09:40 AM]
Cowboys-Eagles on NBC & Peacock Is 2nd Most-Watched NFL Kickoff Game
The exciting back-and-forth put the Eagles ahead 21-20 at halftime and averaged 34.3 million viewers on NBC and Peacock from 9:30-9:45 p.m. ET (late second quarter) - marking the largest peak audience ever for an NFL Kickoff Game.